Web Design & Analytics Osmania University B.com 3rd Semester Notes

Unit 1 Web Design and Optimizing Conversion Rates {Book}
Understanding Conversion Rate Optimization (CRO) VIEW
Setting CRO VIEW
Understanding Target Audience VIEW
Optimization champion VIEW VIEW

 

Unit 2 Google Analytics {Book}
Getting started with Google Analytics, Core concepts VIEW
Additional interface features VIEW
Using Reports:
Audience Reports VIEW
Acquisition Reports VIEW
Social reports VIEW
Behavior reports VIEW
Track events VIEW
Conversion reports VIEW
Additional features

 

Practice of Life Insurance Osmania University B.com 3rd Semester Notes

Unit 1 Introduction to Life Insurance and Types of Life Insurance Policies and Premium Calculation {Book}
Meaning evolution, growth and Principles of Life Insurance, Life Insurance Organizations in India VIEW VIEW VIEW
Competition of Life Insurance VIEW
Regulation of Life Insurance VIEW VIEW VIEW
Types of Life Insurance Policies Term, Whole Life, Endowment, Unit Linked and with or without Profit Policies VIEW
Customer Evaluation, Policy Evaluation VIEW
Pension Insurance Policies VIEW
Group Insurance Policies VIEW
Special features of Group Insurance/Super Annuation Schemes VIEW
Group Gratuity Scheme VIEW
Computation of Premiums, Meaning of Premium, its calculation VIEW
Rebates, Mode of Rebates, Large sum assured Rebates VIEW
Premium Loading, Rider Premiums VIEW
Computation of Benefits, Surrender value, Paid up value VIEW

 

Unit 2 Settlement of claims risk & Underwritings and financial planning & Tax saving {Book}
Settlement of Claims: Intimation Procedure, Documents and Settlement procedures VIEW VIEW VIEW
Underwriting: The need for underwriting VIEW VIEW
Guiding principles of Underwriting VIEW
Factors affecting Insurability VIEW
Methods of Life Classification VIEW
Laws affecting Underwriting VIEW
Financial Planning and Taxation: Savings VIEW VIEW VIEW
Insurance vis-Ă -vis- Investment in the Units Mutual Funds VIEW
Capital Markets VIEW VIEW
Life Insurance in Individual Financial Planning VIEW
Implications in IT treatment VIEW

Fundamentals of Business Analytics Osmania University B.com 3rd Semester Notes

Foundation of Digital Marketing Osmania University B.com 3rd Semester Notes

Unit 1 Digital Marketing Foundations {Book}
Digital Marketing Foundations VIEW
Digital Marketing Strategy VIEW
Exploring Digital Marketing VIEW
Starting with the Website VIEW VIEW
Foundations of Analytics VIEW
Search Engine Optimization VIEW VIEW
Search and Display Marketing VIEW
Social Media Marketing VIEW
Video Marketing VIEW

 

Unit 2 Optimizing Marketing Emails, Mobile Marketing Foundations and Content Marketing Foundations {Book}
Email Marketing Tools and Setup VIEW
Email Marketing Segmentation VIEW
Personalization and Mobile friendly design VIEW
Content Marketing foundations VIEW
Blogs for Content Marketing VIEW
Content Marketing for staying relevant VIEW
Newsletters for Content Marketing VIEW
Mobile Marketing foundations VIEW

 

Principles of Insurance Osmania University B.com 3rd Semester Notes

Unit 1 Risk Management and Insurance & Insurance Terminology {Book}
Risk Management VIEW
Types of Risks VIEW
Actual and Consequential Losses VIEW
Management of Risks VIEW
Different Classes of Insurance VIEW VIEW
Importance of Insurance VIEW
Management of Risk by Individuals and Insurers VIEW
Fixing of Premiums VIEW
Reinsurance VIEW
Role of Insurance in Economic Development and Social Security VIEW
Constituents of Insurance Market VIEW
Operations of Insurance Companies VIEW
Operations of Intermediaries VIEW VIEW
Specialist Insurance Companies
Role of Regulators VIEW
Common and specific terms in Life and Non-Life Insurance VIEW
Understanding Insurance Customers VIEW VIEW
Insurance Customer Behavior at Purchase Point VIEW
Insurance Customer Behavior when Claim Occurs VIEW
Importance of Ethical Behavior in Insurance Sector VIEW

 

Unit 2 Insurance Contract and Insurance Products {Book}
Insurance Contract Terms VIEW
Principles of Insurance: Principle of Insurable Interest, Principle of

Indemnity, Principle of Subrogation, Principle of Contribution, Relevant Information Disclosure, Principle of utmost Good Faith, Relevance of Proximate Cause

VIEW
Life Insurance Products: Risk of Dying Early, Risk of Living too Long VIEW
Products offered:
Term Plans, Pure Endowment Plans, Combinations of Plans, Traditional Products, Linked Policies VIEW
Features of Annuities and Group Policies VIEW VIEW
General Insurance Products:
Risks faced by Owner of Assets
Exposure to Perils VIEW
Features of Products Covering Fire and Allied Perils VIEW VIEW
Products covering Marine and Transit Risks VIEW VIEW
Products covering Financial Losses due to Accidents VIEW
Products covering Financial Losses due to Hospitalization VIEW VIEW
Products Covering Miscellaneous Risks VIEW

 

Banking and Financial Services Osmania University B.com 2nd Semester Notes

Unit 1 Introduction: {Book}
Commercial Bank Introduction VIEW
Functions of Commercial Banks VIEW
Emerging Trends in Commercial Banking in India VIEW
E-Banking VIEW
Mobile Banking VIEW
Core Banking VIEW
Bank Assurance VIEW
OMBUDSMAN VIEW
RBI Constitution, Objectives VIEW
Organizational Structure, Management VIEW
RBI Role and Function VIEW
RBI Monetary Policy VIEW
District Co-Operative Central Banks VIEW
Centralized Bank VIEW
Contemporary Banks VIEW
Regional Rural Banks VIEW
National Bank for Agriculture and Rural Development (NABARD) VIEW
SIDBI VIEW
Development Banks VIEW

 

Unit 2 Banker and Customer Relationship {Book}
Definition of Banker and Customer VIEW
Relationship Between Banker and Customer VIEW
KYC Norms VIEW
General and Special Features of Relationship VIEW
Opening of Bank Account VIEW
Special Types of Customers
Minor Bank Account VIEW
Married Women Bank Account VIEW
Partnership Firms Bank Account VIEW
Companies Bank Account VIEW
Clubs Bank Account VIEW
Non-Trading Institutions Bank Account VIEW

 

Unit 3 Negotiable Instruments {Book}
Negotiable Instruments Descriptions and their Special Features VIEW
Duties and Responsibilities of Paying and Collecting Banker VIEW
Circumstances under which a Banker can refuse Payment of Cheques VIEW
Consequences of Wrongful Dishonors VIEW
Precautions to be taken while Advancing Loans Against Securities VIEW
Goods, Documents of Title to Goods VIEW
Loans against Real Estate VIEW
Loans against Insurance Policies VIEW
Loans against Collateral Securities VIEW
Loans against Banking Receipts VIEW

 

Unit 4 Introduction to Financial Services {Book}
Financial Services: Meaning, Functions, Classification, Scope VIEW
Fund Based Activities VIEW
Non-fund Based Activities, Modern Activities of Financial Services VIEW
Causes for Financial Innovation VIEW
New Financial Products and Services VIEW
Innovative Financial Instruments VIEW
Challenges Facing the Financial Service Sector VIEW

 

Unit 5 Financial Services {Book}
Definition, Services of Merchant Banks VIEW
Problems and Scope of Merchant Banking in India VIEW
Venture Capital: Meaning, Features, Scope, Importance VIEW
Leasing: Definition and Steps VIEW
Types of Lease: Financial Lease, Operating Lease, Leverage Lease VIEW
Sale and Lease Back VIEW
Discounting: Concept, Advantages of Bill Discounting VIEW VIEW
Factoring Meaning and Nature, Parties in Factoring, Merits and Demerits of Factoring VIEW
Forfeiting Parties to Forfeiting, Costs of Forfeiting VIEW
Benefits of Forfeiting for Exporters and Importers VIEW

Business Laws Osmania University B.com 2nd Semester Notes

Unit 1 Indian Contract Act: {Book}
Agreement and Contract VIEW
Essentials of a Valid contract VIEW
Types of Contract VIEW
Offer and Acceptance, Essentials of Valid offer and acceptance VIEW
Communication and Revocation of offer and acceptance VIEW
Consideration, Essentials of valid consideration VIEW
Modes of Discharge of a Contract VIEW
Performance of Contracts VIEW
Breach of Contract VIEW
Remedies for Breach VIEW
Significance of Information Technology Act VIEW

 

Unit 2 Sale of Goods Act and Consumer Protection Act {Book}
Sale of Goods Act VIEW
Contract of Sale: VIEW
Sale and Agreement to Sell, Essential of Valid Sale VIEW
Definition and Types of Goods VIEW
Conditions and Warranties, Caveat Emptor, Exceptions VIEW VIEW
Unpaid Seller, Rights of Unpaid Seller VIEW
Consumer Protection Act 1986 VIEW
Consumer VIEW VIEW
Person, Goods, Service VIEW
Consumer Dispute VIEW
Consumer Protection Councils VIEW
Consumer Dispute Redressal Agencies, Appeals VIEW

 

Unit 3 Intellectual Property Rights: {Book}
Intellectual Property Rights VIEW
Trade Marks VIEW
Registration of Trade Marks VIEW
Patents Definition, Kinds of Patents VIEW VIEW
Transfer of the Patent Rights VIEW
Rights of the Patentee VIEW
Copy Rights Definition VIEW
Rights of the Copyright Owner VIEW
Terms of Copyright VIEW
Copyrights Infringement VIEW
Other Intellectual Property Rights:
Trade Secrets, Geographical Indications VIEW

 

Unit 4 Management of Companies and Meetings {Book}
Director: Qualification, Disqualification VIEW
Director Appointment, Removal VIEW
Director Position, Appointment VIEW
Director Duties and Liabilities, Power VIEW
Director Loans, Remuneration VIEW
Managing Director VIEW
Corporate Social Responsibility VIEW VIEW
Corporate Governance VIEW VIEW
Meeting Meaning VIEW
Meeting Requisites VIEW
Meeting Notice, Proxy VIEW
Agenda of Meeting VIEW
Quorum of Meeting VIEW
Resolutions, Minutes, Kinds VIEW
Shareholder Meetings VIEW
Statutory Meeting VIEW
Annual General Body Meeting, Extraordinary General Body Meeting VIEW
Board Meeting VIEW

 

Unit 5 Winding Up {Book}
Meaning, Modes of Winding Up, Winding Up by Tribunal, Voluntary Winding Up, Compulsory Winding Up VIEW
Consequences of Winding Up VIEW
Removal of Name of the Company from Registrar of Companies VIEW
Insolvency and Bankruptcy Code 2016 VIEW

 

Financial Accounting-2 Osmania University B.com 2nd Semester Notes

Unit 1 Bills of Exchange {Book}

Bills of Exchange Definition VIEW
Distinction between Promissory note and Bill of exchange VIEW
Accounting Treatment of Trade Bills VIEW
Books of Drawer and Acceptor VIEW
Honor and Dishonor of Bills VIEW
Renewal of Bills VIEW
Retiring of Bills under Rebate VIEW
Accommodation Bills VIEW
Unit 2 Consignment Accounts {Book}
Consignment Meaning, Features VIEW
Proforma invoice, Account sales, Del credere commission VIEW
Accounting treatment in the Books of the Consignor and the Consignee VIEW
Valuation of Consignment stock VIEW
Treatment of Normal and Abnormal Loss VIEW
Invoice of Goods at a Price higher than the cost price VIEW
Unit 3 Joint Venture Accounts {Book}
Joint Venture, Meaning, Features VIEW
Difference between Joint Venture and Consignment VIEW
Accounting Procedure VIEW
Methods of Keeping Records for Joint Venture Accounts VIEW
Method of Recording in co-ventures books VIEW
Separate Set of Books Method VIEW
Joint Bank Account VIEW
Memorandum Joint Venture Account VIEW
Unit 4 Accounts from Incomplete Records {Book}
Single Entry System Meaning, Features, Defects VIEW VIEW
Difference between Single Entry and Double Entry Systems VIEW
Books and Accounts maintained VIEW
Ascertainment of Profit VIEW
Statement of Affairs VIEW
Conversion method VIEW
Unit 5 Accounting for Non-Profit Organizations {Book}
Non-Profit Organization Meaning, Features VIEW
Receipts and Payments Account VIEW
Income and Expenditure Account VIEW
Balance Sheet VIEW

Foreign Trade Osmania University B.com 1st Semester Notes

Unit 1 Introduction {Book}
Foreign Trade Meaning and Definition, Types VIEW
Documents used, Commercial Invoice, Bills of Lading / Airway Bill VIEW
Marine Insurance Policy and Certificate VIEW
Bills of Exchange VIEW
Consumer Invoice, Customs Invoice VIEW
Certificate of Origin VIEW
Inspection Certificate VIEW
Packing List VIEW

 

Unit 2 Balance of Trade and Balance of Payments {Book}
Introduction, Meaning, Components of BOT VIEW
Introduction, Meaning, Components of BOP VIEW VIEW
Concept of Disequilibrium VIEW
Causes for Disequilibrium of Payments in International Trade VIEW
Remedies for Correcting Balance of Payments in International Trade VIEW

 

Unit 3 Indian Trade Policy {Book}
Indian Trade Policy: Importance and its Implementation VIEW
Current Export Policy and Import Policy VIEW

 

Unit 4 Foreign Trade and Trade Blocs {Book}
Growth, Significance, Merits, Demerits of Foreign Trade VIEW
Trade Blocs VIEW
Preferential Trade Area VIEW
Free Trade Area VIEW
Customs Unions VIEW
Common Markets, Economic Unions, Monetary Unions VIEW
Customs and Monetary Unions VIEW
Economic and Monetary Unions VIEW

 

Unit 5 International Economic Institutions {Book}
IMF: Objectives, Functions VIEW
World Bank: Objectives Functions VIEW
Subsidiaries of World Bank VIEW
IMF Vs. IBRD VIEW
New Development Bank (NDB) Objective, Functions, Features, Membership, Shareholding, Criticism VIEW
Asian Infrastructure Investment Bank (AIIB) Objective, Functions, Features, Membership, Shareholding, Criticism VIEW
Trans-Pacific Partnership (TPP) Objective, Functions, Features, Membership, Shareholding, Criticism VIEW
UNCTAD: Aims, Features VIEW
WTO Aims, Features, Agreements VIEW

 

Business Organization and Management Osmania University B.com 1st Semester Notes

Unit 1 Introduction and Forms of Business Organizations {Book}
Concepts of Business VIEW
Trade, Industry and Commerce VIEW
Objectives and Functions of Business VIEW
Social Responsibility of a Business VIEW
Forms of Business Organization VIEW
Meaning, Characteristics, Advantages and Disadvantages of Sole Proprietorship VIEW
Meaning, Characteristics, Advantages and Disadvantages of Partnership VIEW
Kinds of Partners, Partnership Deed VIEW
Concept of Limited Liability Partnership VIEW
Meaning, Characteristics, Advantages and Disadvantages of Hindu Undivided Family VIEW
Meaning, Advantages and Disadvantages of Co-Operative Organization VIEW

 

Unit 2 Joint Stock Company {Book}
Joint Stock Company Meaning, Definition, Characteristics, Advantages and Disadvantages VIEW
Kinds of Companies VIEW
Promotion, Stages of Promotion VIEW
Promoter, Characteristics, Kinds VIEW
Preparation of Important Documents VIEW
Memorandum of Association, Clauses VIEW
Articles of Association, Contents VIEW VIEW
Prospectus, Contents VIEW
Red herring Prospectus VIEW
Statement in lieu of Prospectus VIEW

 

Unit 3 Introduction to Functions of Management {Book}
Management Meaning, Characteristics VIEW
Functions of Management VIEW
Levels of Management VIEW
Skills of Management VIEW
Scientific Management Meaning, Definition, Objectives, Criticism VIEW
Fayol’s 14 Principles of Management VIEW

 

Unit 4 Planning and Organizing {Book}
Planning Meaning, Definition, Characteristics, Types of Plans VIEW VIEW
Planning Advantages and Disadvantages VIEW
Approaches to Planning VIEW
Management by Objectives (MBO), Steps in MBO, Benefits Weaknesses VIEW
Definition of Organizing, Process of Organizing VIEW
Organization, Principles of Organization VIEW
Formal and Informal Organizations VIEW
Line, Staff Organizations VIEW
Line and Staff Conflicts VIEW
Functional Organization VIEW
Span of Management Meaning, Determining Span VIEW
Factors influencing the Span of Supervision VIEW

 

Unit 5 Authority, Coordination and Control {Book}
Meaning of Authority, Power, Responsibility and Accountability VIEW
Delegation of Authority VIEW
Decentralization of Authority VIEW
Definition, Importance, Process, and Principles of Coordination VIEW
Techniques of Effective Coordination VIEW
Control Meaning, Definition VIEW
Relationship between Planning and Control VIEW
Steps in Control, Types (post, current and pre-control) VIEW
Requirements for effective control VIEW

 

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