Business Economics Osmania University BCOM 1st Semester 2025-26 Notes

Unit 1
Business Economics, Meaning, Nature, Characteristics, Importance and RoleVIEW
Micro Economics, Objectives, ScopeVIEW
Macro Economics, Objectives, ScopeVIEW
Law of Diminishing Marginal UtilityVIEW
Law of Equi-Marginal UtilityVIEW
Unit 2
Demand, Meaning, Function, Types of DemandVIEW
Factors Influencing DemandVIEW
Demand CurveVIEW
Law of DemandVIEW
Exceptions to the Law of DemandVIEW
Elasticity of Demand, Concept, Types -Price, Income and Cross Elasticity of DemandVIEW
Measurement of ElasticityVIEW
Arc Method of Price Elasticity of DemandVIEW
Point Methods of Price Elasticity of DemandVIEW
Importance of various Elasticity of DemandVIEW
Unit 3
Law of SupplyVIEW
Factors Influencing SupplyVIEW
Market EquilibriumVIEW
Consumer SurplusVIEW
Theory of Consumer BehaviorVIEW
UtilityVIEW
Indifference Curve AnalysisVIEW
Unit 4
Production, Concept, FunctionVIEW
Total Production, Marginal Production, Average ProductionVIEW
Returns to a FactorVIEW
Law of Variable ProportionsVIEW
Law of Returns to ScaleVIEW
IsocostVIEW
IsoquantsVIEW
Economies and Dis-Economies of ScaleVIEW
Unit 5
Cost, Concepts, TheoryVIEW
Traditional Approaches of Cost TheoryVIEW
Modern Approaches of Cost TheoryVIEW
Revenue Curves, Relationship between Total Marginal and Average RevenuesVIEW
Break Even Analysis, Meaning, Assumptions, Uses and LimitationsVIEW

Basics of Business Economics 1st Semester Osmania University BBA 2025-26 Notes

Unit 1
Business Economics, Meaning, Nature, and Scope, Importance in Decision-makingVIEW
Business Economics Relationship with Other Disciplines: Accounting, Finance, Marketing, And Managerial EconomicsVIEW
Micro vs. Macro Business Economics Perspectives: Differences, Interdependence, and Applications to BusinessVIEW
Basic Economic Problems of an EconomyVIEW
Scarcity, ChoiceVIEW
Allocation of ResourcesVIEW
Opportunity CostVIEW
Incremental CostVIEW
Marginalism, Concepts and Managerial SignificanceVIEW
Equi-Marginal Principle, Applications in Business Decision MakingVIEW
Unit 2
Demand ConceptsVIEW
Determinants of DemandVIEW
Law of DemandVIEW
Movement vs ShiftVIEW
Price, Income, and Substitution EffectsVIEW
Elasticities of Demand: Price, Income, and Cross Elasticity Measurement and Importance in Business DecisionsVIEW
Measurement of ElasticityVIEW
Demand Forecasting, ObjectivesVIEW
Qualitative and Quantitative Demand Forecasting MethodsVIEW
Supply Analysis: Law of SupplyVIEW
Supply DeterminantsVIEW
Supply ElasticityVIEW
Unit 3
Production Function, Short-run and Long-runVIEW
Law of Variable ProportionsVIEW
Returns to ScaleVIEW
Cost Concepts and Classification: Fixed, Variable, Total, Average, and Marginal Costs, Sunk Cost and Opportunity CostVIEW
Break-Even Analysis (BEP): Meaning, Significance, and Applications in Business DecisionsVIEW
Unit 4
Inflation, Meaning, Types (Demand-pull and Cost-push), and Impact on BusinessVIEW
National Income Concepts: GDP, GNP, NNP, PCI Basic Understanding and Business RelevanceVIEW
Economic Environment of Business: Impact of Macroeconomic Factors (Growth, Trade, Policy) on Business DecisionsVIEW
Overview of Economic Reforms: Liberalization, Privatization, and Globalization (LPG) and their Influence on Indian BusinessVIEW

P7 Managerial Economics BBA NEP 2024-25 2nd Semester Notes

Unit 1
Nature and Scope of Managerial EconomicsVIEW
Opportunity Cost principleVIEW
Incremental principleVIEW
Equi-Marginal PrincipleVIEW
Principle of Time perspectiveVIEW
Discounting PrincipleVIEW
Uses of Managerial EconomicsVIEWVIEW
Demand AnalysisVIEW
Demand Theory, The concepts of DemandVIEW
Determinants of DemandVIEW
Demand FunctionVIEW
Elasticity of Demand and its uses in Business decisionsVIEW
**Measuring Elasticity of DemandVIEW
Unit 2
Production Analysis: Concept of Production, FactorsVIEW
Laws of ProductionVIEW
Economies of ScaleVIEW
**Return to ScaleVIEW
Economies of ScopeVIEW
Production functionsVIEW
Cost Analysis: Cost Concept, Types of CostsVIEW
Cost function and Cost curvesVIEW
Costs in Short and Long runVIEW
LACVIEW
Learning CurveVIEW
Unit 3
Market Analysis/ StructureVIEW
Price-output determination in Different markets, Perfect competition, MonopolyVIEW
Price discrimination under Monopoly, Monopolistic competitionVIEW
Duopoly MarketsVIEW
Oligopoly MarketsVIEW
Different pricing policiesVIEW
Unit 4
Introduction to Macro EconomicsVIEW
National Income AggregatesVIEWVIEW
Concept of Inflation- Inter- Sectoral Linkages:
Macro Aggregates and Policy Interrelationships
Tools of Fiscal PoliciesVIEWVIEW
Tools of Monetary PoliciesVIEW
Profit Analysis: Nature and Management of Profit, Function of ProfitsVIEW
Profit TheoriesVIEW
Profit policiesVIEW

Managerial Economics LU BBA 2nd Semester NEP Notes

Unit 1
Nature and Scope of Managerial EconomicsVIEW
Opportunity Cost principleVIEW
Incremental principleVIEW
Equi-Marginal PrincipleVIEW
Principle of Time perspectiveVIEW
Discounting PrincipleVIEW
Uses of Managerial EconomicsVIEWVIEW
Demand AnalysisVIEW
Demand Theory, The concepts of DemandVIEW
Determinants of DemandVIEW
Demand FunctionVIEW
Elasticity of Demand and its uses in Business decisionsVIEW
**Measuring Elasticity of DemandVIEW
Unit 2
Production Analysis: Concept of Production, FactorsVIEW
Laws of ProductionVIEW
Economies of ScaleVIEW
**Return to ScaleVIEW
Economies of ScopeVIEW
Production functionsVIEW
Cost Analysis: Cost Concept, Types of CostsVIEW
Cost function and Cost curvesVIEW
Costs in Short and Long runVIEW
LACVIEW
Learning CurveVIEW
Unit 3
Market Analysis/ StructureVIEW
Price-output determination in Different markets, Perfect competition, MonopolyVIEW
Price discrimination under Monopoly, Monopolistic competitionVIEW
Duopoly MarketsVIEW
Oligopoly MarketsVIEW
Different pricing policiesVIEW
Unit 4
Introduction to Macro EconomicsVIEW
National Income AggregatesVIEWVIEW
Concept of Inflation- Inter- Sectoral Linkages:
Macro Aggregates and Policy Interrelationships
Tools of Fiscal PoliciesVIEWVIEW
Tools of Monetary PoliciesVIEW
Profit Analysis: Nature and Management of Profit, Function of ProfitsVIEW
Profit TheoriesVIEW
Profit policiesVIEW
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