Month: November 2020

Osmania University B.com Notes

Social Media Marketing Osmania University B.com 4th Semester Notes

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Unit 1 Social Media Marketing {Book}
Building an online community VIEW
Social Media Marketing VIEW
Marketing and building presence on Facebook VIEW
Marketing and building presence on Twitter VIEW
Employer branding on LinkedIn VIEW

 

Unit 2 Online Advertising on Social Media {Book}
Facebook advertising overview VIEW
How Facebook ads work VIEW
How to Create Facebook ads VIEW
Additional advertising options and best practices for Facebook advertising VIEW
Marketing and Monetizing on YouTube VIEW
Customize your YouTube Channel VIEW
Video optimization on YouTube VIEW
YouTube Analytics VIEW

 

Osmania University B.com Notes

Practice of General Insurance Osmania University B.com 4th Semester Notes

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Unit 1 General Insurance Policies: {Book}
Introduction to General Insurance VIEW
Origin of general insurance VIEW
Classification of General Insurance Companies VIEW
Indian and International Insurance Market VIEW
Various roles in Insurance industry VIEW
Insurance Policy Documents and forms VIEW VIEW
Insurance proposals and forms VIEW
General Insurance Products:
Fire Insurance VIEW
Marine Insurance VIEW
Motor Insurance VIEW
Liability, Personal Accident and Specialty Insurance VIEW
Engineering and other insurance VIEW

 

Unit 2 Underwriting, Premiums, Claims and Insurance Reserves and Accounting: {Book}
Concept of Underwriting, Underwriting Process VIEW
Underwriting Risk Sharing and its Methods VIEW
Underwriting Risk Management and Steps VIEW
Insurance Rating and Premiums VIEW
Concept of Soft and Hard Insurance markets VIEW
Concept of Insurance Claim, Understanding the process of claim management VIEW
Insurance Claims fraud and fraud prevention VIEW
Insurance Reserves and Accounting VIEW
Different types of reserves of insurance companies VIEW
Reserving process followed by insurance companies VIEW
Insurance Accounting VIEW

 

Osmania University B.com Notes

Financial Institutions and Markets Osmania University B.com 3rd Semester Notes

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Unit 1 Indian Financial System {Book}
Indian Financial System VIEW
Indian Financial System Components, Functions VIEW
Indian Financial System Functions VIEW
Flow of Funds Matrix VIEW
Financial System and Economic Development VIEW
Recent Developments in Indian Financial System VIEW
Weaknesses of Indian Financial System VIEW

 

Unit 2 Financial Institutions {Book}
Commercial Banking Types VIEW
Commercial Banking Functions VIEW
Lending by Commercial Banks VIEW VIEW VIEW
Commercial Banking Recent Developments VIEW
Merchant Banking functions VIEW VIEW
Venture Capital objectives VIEW
Private Equity, role in start-ups VIEW
Hire purchase and leasing VIEW VIEW
Non-banking Finance Companies: Types, Functions VIEW

 

Unit 3 Money Market {Book}
Money Market VIEW
Functions of Money Market VIEW
Organization of Money Market, Dealers, Instruments VIEW
RBI, Functions, Role of RBI in Money Market VIEW VIEW
LAF (Liquidity Adjustment Facility), Repo and Reverse Repo VIEW
MSF (Marginal Standing Facility) VIEW
MPC (Monetary Policy Committee): Structure and Functions VIEW

 

Unit 4 Debt Market {Book}
Evolution of Debt Markets in India VIEW
Money Market in India VIEW
Debt Market in India VIEW
Instruments and Players in Debt Market: Government Securities, PSU Bonds, Corporate Bonds VIEW
Securities Trading Corporation of India VIEW
Primary Dealers in Government Securities VIEW
Bonds: Types of Bonds VIEW
Features of Bonds VIEW
Bond Ratings VIEW

 

Unit 5 Equity Market {Book}
Equity Market Meaning VIEW VIEW
Development of Equity Culture in India VIEW
Primary Market VIEW
IPO VIEW
FPO VIEW
Methods of IPO VIEW
Role of Merchant Bankers in Fixing the Price VIEW
Red Herring VIEW
Prospectus VIEW
Sweat Equity VIEW
ESOP VIEW
Rights Issue VIEW
Secondary Market VIEW
Meaning and Functions of Stock Exchanges VIEW
Evolution and Growth of Stock Exchanges VIEW
Stock Exchanges in India VIEW
Recent Developments in Indian Stock Exchanges VIEW
Stock Market Indices VIEW
SEBI: Objectives and Functions VIEW

 

Osmania University B.com Notes

Business Statistics-1 Osmania University B.com 3rd Semester Notes

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Unit 1 Introduction {Book}
Origin and Development of Statistics, Definition, Importance and Scope, Limitations of Statistics, Distrust of Statistics VIEW
Statistical Investigation: Planning of Statistical investigation VIEW
Census and Sampling Methods VIEW
Collection of Primary and Secondary data VIEW
Statistical errors and approximation VIEW
Classification and Tabulation of data VIEW
Frequency distribution VIEW

 

Unit 2 Diagrammatic and Graphic Presentation {Book}
Diagrammatic presentation: One Dimensional and Two-Dimensional Diagrams VIEW
Pictograms, Cartograms VIEW
Graphic presentation: Technique of Construction of Graphs VIEW
Graphs of Frequency Distribution VIEW
Graphs of Time Series or Histograms VIEW

 

Unit 3 Measures of Central Tendency {Book}
Central Tendency: Introduction, Significance VIEW
Arithmetic Mean VIEW
Geometric Mean VIEW
Harmonic Mean VIEW
Mode VIEW
Median VIEW
Quartiles VIEW
Percentiles VIEW
Simple and Weighted Averages VIEW
Uses and Limitations of different Averages VIEW

 

Unit 4 Measures of Dispersion, Skewness and Kurtosis {Book}
Measures of Dispersion: Significance, Characteristics VIEW
Absolute and Relative Measures VIEW
Range VIEW
Quartile Deviation VIEW
Mean Deviation VIEW
Standard Deviation, Coefficient of Variation VIEW
Measures of Skewness VIEW
Karl Pearson’s, Bowley’s Coefficient of Skewness VIEW
Kelly’s measures of Skewness: VIEW
Kurtosis Mesokurtosis, Platy kurtosis and Leptokurtosis VIEW

 

Unit 5 Correlation {Book}
Meaning, Types, Correlation VIEW VIEW VIEW
Causation Method VIEW
Scatter Diagram VIEW
Karl Person’s Coefficient of Correlation VIEW
Probable Error VIEW
Interpretation of Coefficient of Correlation VIEW
Rank Correlation VIEW
Concurrent Deviation Method VIEW

 

Osmania University B.com Notes

Advanced Accounting Osmania University B.com 3rd Semester Notes

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Unit 1 Partnership Accounts-I {Book}
Partnership VIEW
Partnership Accounts VIEW
Partnership Deed VIEW
Capital Accounts (Fixed and Fluctuating) VIEW
Admission of a Partner VIEW
Retirement and Death of a Partner VIEW

 

Unit 2 Partnership Accounts-II {Book}
Dissolution of Partnership VIEW
Insolvency of a Partner VIEW
Sale to a Company VIEW

 

Unit 3 Issue of Shares, Debentures, Underwriting and Bonus Shares {Book}
Issue of Shares at par, Premium and Discount VIEW
Pro-rata Allotment of Share VIEW
Forfeiture of Shares VIEW
Re-issue of Shares VIEW
Issue of Debentures with Conditions of Redemption VIEW
Underwriting Meaning Conditions VIEW VIEW
Bonus Shares Meaning VIEW
SEBI Guidelines for Issue of Bonus Shares VIEW
Accounting of Bonus Shares VIEW

 

Unit 4 Company Final Accounts and Profit Prior to Incorporation {Book}
Companies Act, 2013: Structure VIEW VIEW
General Instructions for preparation of Balance Sheet VIEW VIEW
General Instructions for preparation of Profit and Loss VIEW
Part-I: Form of Balance Sheet VIEW
Part-II: Statement of Profit and Loss VIEW
Preparation of Final Accounts of Companies VIEW VIEW
Profits Prior to Incorporation and Accounting treatment VIEW

 

Unit 5 Valuation of Goodwill and Shares {Book}
Valuation of Goodwill: Need VIEW
Methods: Average Profits VIEW
Super Profit Method VIEW
Capitalization Method VIEW
Valuation of Shares: Need VIEW
Net Asset Methods VIEW
Yield Value of Methods VIEW
Fair Value Methods VIEW

 

University of Mumbai BMS Notes

Application of Business Analytics Osmania University B.com 3rd Semester Notes

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Osmania University B.com Notes

Web Design & Analytics Osmania University B.com 3rd Semester Notes

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Unit 1 Web Design and Optimizing Conversion Rates {Book}
Understanding Conversion Rate Optimization (CRO) VIEW
Setting CRO VIEW
Understanding Target Audience VIEW
Optimization champion VIEW VIEW

 

Unit 2 Google Analytics {Book}
Getting started with Google Analytics, Core concepts VIEW
Additional interface features VIEW
Using Reports:
Audience Reports VIEW
Acquisition Reports VIEW
Social reports VIEW
Behavior reports VIEW
Track events VIEW
Conversion reports VIEW
Additional features

 

Osmania University B.com Notes

Practice of Life Insurance Osmania University B.com 3rd Semester Notes

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Unit 1 Introduction to Life Insurance and Types of Life Insurance Policies and Premium Calculation {Book}
Meaning evolution, growth and Principles of Life Insurance, Life Insurance Organizations in India VIEW VIEW VIEW
Competition of Life Insurance VIEW
Regulation of Life Insurance VIEW VIEW VIEW
Types of Life Insurance Policies Term, Whole Life, Endowment, Unit Linked and with or without Profit Policies VIEW
Customer Evaluation, Policy Evaluation VIEW
Pension Insurance Policies VIEW
Group Insurance Policies VIEW
Special features of Group Insurance/Super Annuation Schemes VIEW
Group Gratuity Scheme VIEW
Computation of Premiums, Meaning of Premium, its calculation VIEW
Rebates, Mode of Rebates, Large sum assured Rebates VIEW
Premium Loading, Rider Premiums VIEW
Computation of Benefits, Surrender value, Paid up value VIEW

 

Unit 2 Settlement of claims risk & Underwritings and financial planning & Tax saving {Book}
Settlement of Claims: Intimation Procedure, Documents and Settlement procedures VIEW VIEW VIEW
Underwriting: The need for underwriting VIEW VIEW
Guiding principles of Underwriting VIEW
Factors affecting Insurability VIEW
Methods of Life Classification VIEW
Laws affecting Underwriting VIEW
Financial Planning and Taxation: Savings VIEW VIEW VIEW
Insurance vis-à-vis- Investment in the Units Mutual Funds VIEW
Capital Markets VIEW VIEW
Life Insurance in Individual Financial Planning VIEW
Implications in IT treatment VIEW
Osmania University B.com Notes

Fundamentals of Business Analytics Osmania University B.com 3rd Semester Notes

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Osmania University B.com Notes

Foundation of Digital Marketing Osmania University B.com 3rd Semester Notes

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Unit 1 Digital Marketing Foundations {Book}
Digital Marketing Foundations VIEW
Digital Marketing Strategy VIEW
Exploring Digital Marketing VIEW
Starting with the Website VIEW VIEW
Foundations of Analytics VIEW
Search Engine Optimization VIEW VIEW
Search and Display Marketing VIEW
Social Media Marketing VIEW
Video Marketing VIEW

 

Unit 2 Optimizing Marketing Emails, Mobile Marketing Foundations and Content Marketing Foundations {Book}
Email Marketing Tools and Setup VIEW
Email Marketing Segmentation VIEW
Personalization and Mobile friendly design VIEW
Content Marketing foundations VIEW
Blogs for Content Marketing VIEW
Content Marketing for staying relevant VIEW
Newsletters for Content Marketing VIEW
Mobile Marketing foundations VIEW

 

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