Market Analysis for Business Decisions Bangalore City University BBA SEP 2024-25 1st Semester Notes

Unit 1 [Book]
The Problem of scarcity, Meaning of Scarcity VIEW
Factors of Production VIEW
Economics, Definition, Nature, and Scope VIEW
Microeconomics, Meaning, Objectives, Microeconomic issues in business VIEW
Macro Economics, Meaning, Objectives VIEW
Macroeconomic issues in Business VIEW
Circular flow of Goods and incomes VIEW
Production Possibility Curve VIEW
Opportunity Cost VIEW
Unit 2 [Book]
Demand, Meaning, Objectives, Types VIEW
Determinants of Demand VIEW
Law of Demand VIEW
Elasticity of demand- Price, Income and Cross elasticity VIEW
Consumer Behaviour VIEW
Demand Forecasting VIEW
Supply, Meaning, Determinants VIEW
Law of supply VIEW
Elasticity of supply VIEW
Equilibrium VIEW
Production, Meaning, Objectives, Types, Factors VIEW
Laws of production of variable proportion VIEW
Laws of returns to Scale VIEW
Cost of Production, Concept of costs, Short-run and long-run costs, Average and Marginal costs, Total, Fixed, and Variable costs. VIEW
Unit 3 [Book]
Market Structure, Meaning, Factors influencing Market Structure VIEW
Perfect Competition VIEW
Duopoly, Meaning and Features VIEW
Oligopoly, Meaning and Features VIEW
Monopoly, Meaning and Features VIEW
Monopolistic Competition, Meaning and Features VIEW
Unit 4 [Book]
National Income, Meaning, Methods, expenditure method, Income received approach, Production Method, Value added or Net product method VIEW
Other Measures of National income, GDPP, GNP, NNP, Personal income, Personal disposable income VIEW
Per Capita Income VIEW
Trends in GDP of India VIEW
Unit 5 [Book]
Major features of Indian Economy VIEW
Post-independence, Economic Reforms since 1991 VIEW
NITI Aayog, Structure and Functions VIEW
Business analysis models: PESTEL (Political, Economic, Societal, Technological, Environmental and Legal) VIEW
VUCAFU Analysis (Volatility, Uncertainty, Complexity, Ambiguity, Fear of Unknown and Unprecedentedness) VIEW

Principles of Management Bangalore City University BBA SEP 2024-25 1st Semester Notes

Unit 1 [Book]
Management, Meaning and Definition, Features and Importance VIEW
Functions of Management VIEW
Levels of Management VIEW
Management as a Science, Art and Profession VIEW
Key differences between Management and Administration VIEW
Principles of Management VIEW
Henri Fayol VIEW
Taylor Scientific Management VIEW
Peter F Drunker VIEW
Unit 2 [Book]
Planning, Meaning, Features, Importance VIEW
Steps in Planning Process VIEW
Types of Planning: VIEW
Strategic Planning VIEW
Administrative Planning VIEW
Operational Planning VIEW
Contingent Planning VIEW
Barriers to effective Planning VIEW
Measures to make Planning effective VIEW
Unit 3 [Book]
Organizing VIEW
Organizing Process VIEW
Concept of Organization: As an entity, as Group of People, as a Structure, as a Process VIEW
Principles of Organizing VIEW
Organizational Structure VIEW
Formal Organizational Structure VIEW
Types of Organizational Structure:
Line Organization VIEW
Staff Organization VIEW
Functional Organization VIEW
Project Organization VIEW
Matrix Organization VIEW
Virtual Organization VIEW
Informal Organization VIEW
Difference between Formal and Informal Organization VIEW
Factors influencing the Organization Structure (Environment, Strategy, Technology, Size, People) VIEW
Unit 4 [Book]
Direction, Meaning Importance and Principles VIEW
Motivation, Concept, Importance, Features VIEW
Motivational Theories:
Maslow’s need Hierarchy Theory VIEW
Herzberg’s Hygiene Theory VIEW
McGregor’s Theory X and Theory Y VIEW
Leadership, Meaning, VIEW
Leadership Styles:
Autocratic Leadership VIEW
Democratic Leadership VIEW
Participative Leadership VIEW
FreeReign Leadership VIEW
Benevolent Leadership VIEW
Transformational Leadership VIEW
Communication, Meaning VIEW
Communication Process VIEW
Types of Communication VIEW
Barriers to Communication and Measures to Overcome the Barriers in Communication VIEW
Unit 5 [Book]
Coordination, Meaning and Need VIEW
Requisites for effective Coordination VIEW
Controlling, Meaning, Importance VIEW
Control Process VIEW
Essentials of an Effective Control System VIEW
Control Techniques: PERT and CPM VIEW

Bangalore City University BBA Notes (SEP)

1st Semester

Principles of Management (Updated) VIEW
Market Analysis for Business Decisions (Updated) VIEW
Statistics for Business Decisions-I (Updated) VIEW
Financial Accounting (Updated) VIEW
Constitutional Values–1 (Updated) VIEW

2nd Semester

Human Resource Management and Practices (Updated) VIEW
Indian Financial System (Updated) VIEW
Statistics for Business Decisions-II (No Updated, Pl. Refer Books) VIEW
Corporate Accounting (Updated) VIEW
Constitutional Values-2 (Updated) VIEW

3rd Semester

Principles of Marketing (Updated) VIEW
Organizational Behaviour (Updated) VIEW
Entrepreneurship and Start-up Eco System (Updated) VIEW
Fundamentals of Cost Accounting (Updated) VIEW
Business Communication Skills (Updated) VIEW

4th Semester

Banking Law and Practice (Updated) VIEW
Financial Management (Updated) VIEW
Research Methodology (Updated) VIEW
Customer Relationship Management (Updated) VIEW
Technology for Business (Updated) VIEW

Auditing Bangalore City University B.Com SEP 2024-25 6th Semester Notes

International Business Environment Bangalore City University B.Com SEP 2024-25 6th Semester Notes

Income Tax-II Bangalore City University B.Com SEP 2024-25 6th Semester Notes

Management Accounting Bangalore City University B.Com SEP 2024-25 6th Semester Notes

Indian Accounting Standards Bangalore City University B.Com SEP 2024-25 6th Semester Notes

Research Methodology Bangalore City University B.Com SEP 2024-25 4th Semester Notes

Unit 1 [Book]
Research, Meaning, Purpose, and Types VIEW
Scientific Method VIEW
Scope of Business Research VIEW
Review of Literature, Need, Purpose VIEW
Notes Taking VIEW
Unit 2 [Book]
Selection and Formulation of a Research Problem VIEW
Formulation of Hypothesis VIEW
Operational Definition of concepts VIEW
Sampling Techniques VIEW
Research Design, Meaning, Nature, Process of Preparation and Components VIEW
Unit 3 [Book]
Data, Sources of Data VIEW
Methods of Collection of Data, Observation, Interviewing, Mailing VIEW
Tools for Collection Data VIEW
Pre-testing of Tools VIEW
Pilot Study VIEW
Processing of Data, checking, Editing, Coding, Transcription, Tabulation, Preparation of Tables, Graphical Representation VIEW
Unit 4 [Book]
Descriptive Statistics: Mean, Median, Mode VIEW
Standard Deviation, Mean Deviation VIEW
Quartile Deviation VIEW
Inferential Statistics, -t-test, Chi-square test and ANOVA & Regression Analysis VIEW
Data Analysis Tools for Social Science Research: Python, R, SPSS, Tableau and Excel VIEW
Unit 5 [Book]
Research Reports, Meaning and Types VIEW
Characteristics of Good Research Report VIEW
Style of Report Writing VIEW
Steps in Drafting the Report VIEW

Goods and Services Tax Bangalore City University B.Com SEP 2024-25 5th Semester Notes

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