Category: Bangalore North University BBA Notes

Bangalore North University BBA Notes

Business Research Methodology Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Research, Meaning, Characteristics, Process VIEW
Business Research, Meaning, Need and Types VIEW
Formulation of Research Problem VIEW
Research Design VIEW
Hypothesis, Meaning and Types VIEW
Unit 2
Data, Meaning and Types Primary and Secondary Data VIEW
Sampling, Meaning, Methods and Techniques VIEW
Sampling Process VIEW
Sampling and Non-Sampling Errors VIEW
Unit 3
Data Collection Tools VIEW
Questionnaire Design VIEW
Questionnaire Structure VIEW
Attitude Measurement VIEW
Scaling Techniques VIEW
Validity of Research Instruments VIEW
Reliability of Research Instruments VIEW
Selection of Data Collection Tools VIEW
AI-Powered Tools for Data Collection, Chatbots, Smart Surveys, Google Forms, Typeform and Kobo Toolbox VIEW
Unit 4
Data Analysis, Meaning and Importance VIEW
Techniques of Data Analysis VIEW
Tabulation of Data VIEW
Classification of Data VIEW
Descriptive Statistics, Mean, Median, Mode and Percentages VIEW
Graphical Representation of Data VIEW
Correlation VIEW
Regression Analysis VIEW
Hypothesis, Meaning VIEW
Steps in Hypothesis Testing VIEW
Parametric and Non-Parametric Tests VIEW
Errors in Hypothesis Testing VIEW
Unit 5
Research Report, Meaning, Structure and Types VIEW
Report Writing Process VIEW
Bibliography VIEW
Citation Styles VIEW
Plagiarism VIEW
Academic Ethics VIEW
Bangalore North University BBA Notes

Logistics and Supply Chain Management Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Logistics Management, Meaning, Scope, Functions VIEW
Gaining Competitive Advantage through Logistics Management VIEW
Role of Logistics in Customer Service and Cost Efficiency VIEW
Challenges in Modern Logistics Management VIEW
Unit 2
Supply Chain, Meaning, Objectives, Stages, Strategies VIEW
Supply Chain Drivers and Obstacles VIEW
Supply Chain Management, Meaning, Components VIEW
Logistics & SCM VIEW
Best Practices in SCM VIEW
Obstacles of Streamlined SCM VIEW
Value Chain Process VIEW
Unit 3
Meaning of Warehouse and Warehousing VIEW
Warehousing, Meaning, Need, Benefits, Types VIEW
Warehouse Layouts and Layout Related to Functions VIEW
Associate Warehouse, Meaning and Functions VIEW
Warehouse Outsourcing, Concepts, Nature VIEW
Strategic Decision to Warehouse Outsourcing VIEW
Warehouse Organization Structure VIEW
Reverse Logistics VIEW
Unit 4
Global Logistics, Meaning, Objectives, Strategic Issues, Barriers VIEW
Organizing Global Logistics VIEW
Global Supply Chain VIEW
Modes of Transportation in Global Logistics VIEW
Financial Issues in Logistics Performance VIEW
Integrated Logistics, Meaning and Need for Integration VIEW
Activity Centers in Integrated Logistics VIEW
Role of Third Party Logistics (3PL) and Fourth Party Logistics (4 PL) VIEW
Unit 5
Sourcing, Meaning and Process, Approaches VIEW
Sole Sourcing, Single, Dual & Multiple Sourcing Arrangements, Other Sourcing VIEW
Just in Time VIEW
Green Purchasing VIEW
E-Procurement VIEW
Tender, Meaning, Types-Open, Restricted and Negotiated VIEW
Intra Company Trading VIEW
Transfer Pricing Arrangement VIEW
International Sourcing VIEW
Bangalore North University BBA Notes

Global Business Environment Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Global Business Environment, Meaning, Features, Importance, Components VIEW
Micro Global Business Environment VIEW
Macro Global Business Environment VIEW
Unit 2
Political Environment, Meaning, Nature VIEW
Political Factors Influencing Global Business VIEW
Political Risk, Meaning, Features, Sources and Types VIEW
Strategies to Mitigate Political Risks by MNCs VIEW
Legal Environment, Meaning, Nature VIEW
Legal Factors Influencing Global Business VIEW
International Disputes, Meaning VIEW
International Dispute Settlement Mechanisms in Global Business VIEW
Unit 3
Social Environment, Meaning, Need, Importance, Impact of Social Environment on Global Business VIEW
Culture, Meaning, Features VIEW
Elements of Culture – Language, Religion, Education, Aesthetics and Attitudes VIEW
Cultural Environment, Meaning, Nature VIEW
Cultural Factors Influencing Global Business VIEW
Multiculturalism, Meaning, Managing Multiculturalism VIEW
Indian Culture, Impact of Global Culture on Indian Culture VIEW
Cross Culture Communication VIEW
Unit 4
Economic Environment, Meaning, Importance and VIEW
Macro-Economic Factors Influencing Global Business VIEW
Economic Policies, Meaning, Types of Economic Policies VIEW
Free Trade VIEW
Exchange Rate VIEW
Export Promotion Policy VIEW
Import Substitution Policy VIEW
Unit 5
Technological Environment, Meaning, Components VIEW
Impact of Information Technology on Global Business VIEW
Natural Environment, Meaning, Components VIEW
Impact of Natural Environment on Global Business VIEW
Bangalore North University BBA Notes

Fundamentals of Business Analytics Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1  
Business Analytics, Meaning, Importance, Scope VIEW
Uses of Business Analytics VIEW
Types of Analytics, Descriptive, Diagnostics, Predictive, Prescriptive VIEW
Application of Business Analytics VIEW
Unit 2  
Introduction to Data Science VIEW
Meaning of Data, Sources of Data VIEW
Use of Data in Business Decision Making VIEW
Importance of Data Quality VIEW
Types of Digital Data, Structured, Semi Structured and Unstructured Data VIEW
Data Warehouse VIEW
Data Mining VIEW
Data Integration, Meaning, Need and Advantages VIEW
Unit 3  
Descriptive Analytics VIEW
Measures of Central Tendency VIEW
Measures of Dispersion VIEW
Correlation Analysis VIEW
Introduction to Data Visualization VIEW
Introduction to Dimensions and Measures VIEW
Types of Charts, (Pie Chart, Column Chart, Line Chart, Bar Chart, Area Chart, Scatter Chart, Bubble Chart, Stock Chart) VIEW
Unit 4  
Predictive Analytics VIEW
Regression Analysis (Simple Linear Regression) VIEW
Time Series Analysis VIEW
Forecasting Methods (Moving Average, Demand Forecasting-Sales Forecasting) VIEW
Prescriptive Analytics, Decision Making under Certainty, Risk, and Uncertainty VIEW
Decision Trees VIEW
Linear Programming Problems VIEW
Unit 5  
Marketing Analytics VIEW
Market Basket Analysis VIEW
Campaign Analytics VIEW
Financial Analytics VIEW
Credit Analysis VIEW
Investment Analytics VIEW
HR Analytics VIEW
Employee Performance Analytics VIEW
Attrition Analytics VIEW
Bangalore North University BBA Notes

Employee Relationship Management Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Employee Relationship Management (ERM): Meaning, Importance and Objectives; Determinants of Sound Employee Relations and Challenges in Employee Relationship Management VIEW
Unit 2
The Code on Wages, 2019 VIEW
Industrial Relations Code, 2020 VIEW
Code on Social Security, 2020 VIEW
Occupational Safety, Health and Working Conditions Code, 2020 VIEW
Unit 3
Employee Conflict, Meaning, Nature, Sources and Types VIEW
Conflict Resolution: Meaning and Techniques, Role of Communication in Conflict Management VIEW
Employee Grievance: Meaning, Causes and Procedure for Handling Grievances VIEW
Dispute Resolution Mechanisms VIEW
Unit 4
Industrial Relations, Meaning, Objectives and Significance VIEW
Trade Union VIEW
Collective Bargaining VIEW
Role of Trade Unions in Collective Bargaining VIEW
Significance of Diversity, Equity and Inclusion at Workplace VIEW
Employee Welfare, Meaning, Objectives and Types VIEW
Unit 5
Remote and Hybrid Work Management VIEW
Work-life Balance VIEW
Employee Wellness Programmes VIEW
Gig Economy and Employee Relations VIEW
Managing Multi-generational Workforce VIEW
Employee Engagement in Virtual Work Environment VIEW
Bangalore North University BBA Notes

Consumer Behaviour Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Consumer Behaviour, Meaning, Definition, Nature and Importance VIEW
Scope of Consumer Behaviour VIEW
Need to Study Consumer Behaviour VIEW
Importance of Consumer Behaviour in Marketing Decision Making VIEW
Unit 2
Consumer Decision Making, Meaning and Process, Need Recognition, Information Search, Evaluation of Alternatives, Purchase Decision and Post Purchase Behaviour VIEW
Consumer Behaviour VIEW
Types of Buying Behaviour VIEW
Family Influence on Consumer Decisions VIEW
Reference Group Influence on Consumer Decisions VIEW
Unit 3
Consumer Satisfaction, Meaning, Factors Influencing Consumer Satisfaction, Methods of Enhancing Consumer Satisfaction VIEW
Consumer Dissatisfaction, Meaning, Causes for Consumer Dissatisfaction VIEW
Handling Consumer Complaints VIEW
Consumerism, Meaning, Reasons for Growth of Consumerism in India VIEW
Consumer Rights and Responsibilities VIEW
Consumer Protection Act Overview VIEW
Role of Consumer Forums VIEW
Role of Consumer Organizations VIEW
Unit 4
Consumer Motivation, Meaning, Need and Objectives, Types of Consumer Motivation, Advantages of Consumer Motivation, Factors Influencing Consumer Motivation VIEW
Consumer Retention, Meaning and Strategies for Consumer Retention VIEW
Brand Loyalty VIEW
Customer Relationship Management (CRM) VIEW
Unit 5
Role of Technology on Consumer Behaviour VIEW
Role of Social Media on Consumer Behaviour VIEW
Consumer Behaviour in the Digital Age VIEW
Online Shopping VIEW
E-Commerce VIEW
Mobile Marketing VIEW
Green Consumerism VIEW
Consumer Privacy and Data Security VIEW
Bangalore North University BBA Notes

Advanced Financial Management Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Cost of Capital, Meaning, Definition, Significance VIEW
Components of Cost of Capital, Debt, Equity and Preference Capital VIEW
Computation of Specific Cost of Capital, Cost of Debt, Cost of Preference Share Capital and Cost of Equity Share Capital VIEW
Weighted Average Cost of Capital (WACC), Meaning VIEW
Unit 2
Capital Structure, Meaning, Components, Theories VIEW
Concept of Optimum Capital Structure VIEW
Net Income Approach VIEW
Net Operating Income Approach VIEW
MM Hypothesis Problems VIEW
Unit 3
Risk, Meaning and Types VIEW
Risk vs Uncertainty VIEW
Concept of Risk Analysis Techniques of Measuring Risks VIEW
Risk Adjusted Discount Rate (RADR) Approach VIEW
Certainty Equivalent Approach VIEW
Probability Distribution Approach VIEW
Standard Deviation VIEW
Co-efficient of Variation VIEW
Unit 4
Dividend Theories VIEW
Walter’s Model VIEW
Gordon’s Model VIEW
MM Hypothesis VIEW
Unit 5
Meaning, Objectives, and Significance of Financial Accountability VIEW
Structure and Role of the Board of Directors VIEW
Significance of Independent Directors and the Board Audit Committee VIEW
Bangalore North University BBA Notes

Strategic Management Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Strategy, Meaning, Levels of Strategy VIEW
Corporate Level Strategy VIEW
Business Level Strategy VIEW
Functional Level Strategy VIEW
Strategic Management, Meaning, Nature, Importance, Process VIEW
Organizational Vision, Mission, Goals and Objectives: Meaning and Importance VIEW
Unit 2
Strategic Analysis: Meaning and Importance VIEW
BCG Matrix, Concept, Categories and Business Applications VIEW
GE Nine Cell Matrix: Concept and Business Applications VIEW
Porter’s Five Forces Model: Concept, Porter’s Five Forces Analysis, Importance VIEW
Value Chain Analysis, Meaning and Importance VIEW
Unit 3
Industry Analysis, Meaning and Importance VIEW
Porter’s Five Forces Model: Meaning and Relevance VIEW
Competitive Advantage: Meaning and Sources VIEW
Generic Strategies: Cost Leadership, Differentiation and Focus Strategies VIEW
Growth Strategies: Market Penetration, Market Development, Product Development and Diversification VIEW
Relationship between Strategic Alternatives and Choice of Strategy VIEW
Unit 4  
Strategy Implementation: Meaning and Importance VIEW
Resource Allocation VIEW
Structural Design VIEW
Role of Leadership and Organizational Culture in Strategy Implementation VIEW
Functional Strategies: Meaning, Types, Marketing, Finance, HR and Operations strategy VIEW
Role of Functional Strategies in achieving Corporate Goals VIEW
Alignment of Functional Strategies with Business Strategy VIEW
Unit 5  
Strategic Evaluation, Meaning and Importance, Strategic Control Process VIEW
Performance Measurement Techniques: Financial and Non-Financial Measures VIEW
Balanced Scorecard, Concept and Importance VIEW
Benchmarking, Meaning and Applications VIEW
Bangalore North University BBA Notes

Management Information System Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1
Information System, Meaning and Types VIEW
Transaction Processing System (TPS) VIEW
Management Information System VIEW
Decision Support System VIEW
Executive Support System VIEW
Management Information System, Objectives and Characteristics VIEW
Role of MIS in Organizations VIEW
MIS and Levels of Management VIEW
MIS in Digital Transformation VIEW
Unit 2
Data Management VIEW
Data, Information and Knowledge, Meaning and Differences VIEW
Database Management System (DBMS): Meaning and Advantages VIEW
Data Warehousing VIEW
Data Mining VIEW
Big Data, Concepts and their Relevance VIEW
Unit 3
Artificial Intelligence (AI), Features, Applications and Impact on Business Operations VIEW
Blockchain Technology VIEW
Internet of Things (IoT) VIEW
Augmented Reality (AR) and Virtual Reality (VR) VIEW
Unit 4  
System Development, Meaning VIEW
System Development Life Cycle (SDLC) VIEW
System Analysis and Design VIEW
Enterprise Resource Planning VIEW
Unit 5  
Marketing Information System VIEW
Financial Information System VIEW
Human Resource Information System VIEW
Production Information System VIEW
Bangalore North University BBA Notes

Income Tax-I Bangalore North University BBA SEP 2024-25 5th Semester Notes

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Unit 1  
Tax: Introduction, Meaning, Definition, Objectives VIEW
Income-Tax Act, 2025: Scope and Framework VIEW
Basic Principles for Charging Income Tax [Sec. 4] VIEW
Assessment, Types of Assessment, Procedure for Assessment VIEW
Finance Bill and Finance Act VIEW
Definitions, Tax Year [Sec. 3] VIEW
Assessee [Sec. 2(11)] VIEW
Person [Sec. 2(77)], VIEW
Income [Sec. 2(49)] VIEW
Heads of Income [Sec. 13] VIEW
Gross Total Income (GTI) [Sec. 122], Total Income [Sec. 2(108)] VIEW
Tax Administration – Authorities VIEW
Unit 2  
Structure of Income Tax Department VIEW
Role and Functions of Central Board of Direct Taxes (CBDT) VIEW
Powers and Duties of Income Tax Authorities:  
Chief Commissioner of Income Tax VIEW
Commissioner of Income Tax, Assessing Officer VIEW
Income Tax Officer VIEW
Unit 3  
Residential Status: Introduction and Need VIEW
Determination of Residential Status of Individuals u/s [Sec. 6(2)] to [Sec. 6(8)] VIEW
Incidence of Tax for Individual Assessee [Sec. 5] VIEW
Unit 4  
Salary: Introduction, Basic Elements VIEW
Employer-employee relationship VIEW
Basis of Charge [Sec. 15] VIEW
Definition of Salary [Sec. 16] VIEW
Deduction from Salary [Sec. 19] VIEW
Allowances VIEW
Perquisites [Sec. 17] VIEW
Retirement Benefits: Gratuity, Leave Salary and Pension VIEW
Computation of Taxable Salary VIEW
Unit 5  
Income from House Property: Introduction, Basic Concepts VIEW
Chargeability [Sec. 20] VIEW
Determination of Annual Value [Sec. 21]: Computation of Income: Let-out Property, Self-occupied Property, Deemed to be Let-out Property, Property not Actually occupied by the owner, Partly Let-out and Partly Self-occupied Property VIEW
Recovery of Arrears of Rent and Unrealized Rent VIEW
Deductions u/s 22: Standard Deduction and Interest on Borrowed Capital VIEW
Treatment of Pre and Post Construction Interest VIEW
Computation of Income from House Property VIEW
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