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The term attitude formation refers to the movement we make, from having no attitude towards an object, to having some…

Prior Commitment When people feel a commitment towards a particular course of action that has already been agreed upon, it…

An attitude is a positive, negative, or mixed evaluation of an object that is expressed at some level of intensity.…

Perceptual Inputs: A number of stimuli are constantly confronting people in the form of information, objects, events, people etc. in…

Perception refers to our sensory experience of the world. It is through this experience that we gain information about the…

Educational psychology & Educational psychologists have identified several principles of learning, also referred to as laws of learning which seem…

Cooperating conditioning follows a specific process. An athlete performs a behavior and the coach chooses how to respond to that…

Small group communication refers to interactions among three or more people who are connected through a common purpose, mutual influence,…