Author: indiafreenotes

The rural population in India is around 70 per cent. Of the total population, 62 per cent of consumer expenditure…

The emergence of rural markets as highly untapped potential emphasizes the need to explore them. Marketers over the past few…

Rural marketing environment means all those factors like demographic Physical, Economic, Social etc. which affect the rural marketing. When marketing…

Personal Factors: The personal factors which influence the individual behaviour can be classified into two categories: Biographic Characteristics Learned Characteristics…

Individuals form groups. They live in groups. They move in groups. They work in groups. Groups are important. They influence…

A group is a union of two or more people who come together for a common interest, interaction, or to…

Team dynamics are critical for your organization’s success. Without positive team dynamics, you can’t fully leverage your employees’ potential, skills…

Team dynamics deals with the attitudes and behavioral patterns of a group. It can be used as a means for…

Interpersonal perception is an area of research in social psychology which examines the beliefs that interacting people has about each…

Learning is the process of acquiring new understanding, knowledge, behaviors, skills, values, attitudes, and preferences. The ability to learn is…