Month: June 2026
by Performance Management BU B.Com SEP 5th Sem 2024-25 Notes
| Unit 1 [Book] | |
| Definition of Performance Management | VIEW |
| Evolution of Performance Management | VIEW |
| Definitions and Differentiation of Terms Related to Performance Management | VIEW |
| What a Performance Management System Should Do? | VIEW |
| Linkage of Performance Management to Other HR Processes | VIEW |
| Characteristics of Effective Performance Management | VIEW |
| Role of Technology in Performance Management | VIEW |
| Modern Trends in Performance Management | VIEW |
| Unit 2 [Book] | |
| Performance Review Discussion | VIEW |
| Performance Management Systems, Introduction and Uses | VIEW |
| Data for HR Decision and Performance Improvements | VIEW |
| Personal Development Plans | VIEW |
| Performance Monitoring Techniques | VIEW |
| Attendance Tracking | VIEW |
| Productivity Tracking | VIEW |
| Behavioural Observation Methods | VIEW |
| Maintaining Performance Records | VIEW |
| Unit 3 [Book] | |
| Strategic Planning, Definition and Purposes | VIEW |
| Process of Linking Performance Management to the Strategic Plan | VIEW |
| Building Support Alternative Models for Assessing Performance | VIEW |
| Balance Score Card | VIEW |
| Digital Performance Management Systems | VIEW |
| Use of AI and Analytics in Performance Evaluation | VIEW |
| Online Performance Review Systems | VIEW |
| Unit 4 [Book] | |
| Personal Development Plans | VIEW |
| Direct Supervisor’s Role | VIEW |
| Performance Management Skills | VIEW |
| Coaching, Coaching Styles, Coaching Process | VIEW |
| Performance Review Meetings | VIEW |
| Leadership Development | VIEW |
| Emotional Intelligence in Performance Management | VIEW |
| Managing Remote Employees | VIEW |
| Unit 5 [Book] | |
| Traditional Pay Plans | VIEW |
| Contingent Pay (CP) Plans | VIEW |
| Reasons for Introducing CP | VIEW |
| Putting Pay in Context | VIEW |
| Reward Management | VIEW |
| Pay Structures of Reward Management | VIEW |
| Linkage of Performance Management to Reward | VIEW |
| Ethics in Performance Management | VIEW |
Consumer Behavior and Market Research BU B.Com SEP 5th Sem 2024-25 Notes
| Unit 1 [Book] | |
| Consumer, Concept, Meaning and Types | VIEW |
| Consumer v/s Customer | VIEW |
| Markets, Meaning and Classification | VIEW |
| Traditional and Digital Market Places | VIEW |
| Consumer Behavior, Definition, Nature, Scope and Importance | VIEW |
| Importance of Consumer Behavior in Marketing Decision Making | VIEW |
| Product Planning | VIEW |
| Branding | VIEW |
| Promotion | VIEW |
| Customer Relationship Management | VIEW |
| Marketing Research, Meaning, Definition, Scope and Importance | VIEW |
| Role of Marketing Research in Business Decision Making | VIEW |
| Ethical Issues in Marketing Research | VIEW |
| Unit 2 [Book] | |
| Diversity of Consumer Behaviour | VIEW |
| Individual Determinants of Consumer Behaviour | VIEW |
| Psychological Determinants of Consumer Behaviour, Motivation, Perception, Learning, Attitude, Â Beliefs | VIEW |
| Personal Determinants of Consumer Behaviour, Age & Life-Cycle Stage, Occupation, Income, Life Style, Personality, Self Concept | VIEW |
| Social and Cultural Determinants of Consumer Behaviour, Family influences, Reference Groups, Opinion Leaders, Culture, Sub-Culture, Social Class | VIEW |
| Technology and Contemporary Trends | VIEW |
| Unit 3 [Book] | |
| Consumer Buying Behaviour, Meaning and Types | VIEW |
| Buyer Remorse | VIEW |
| Cognitive Dissonance | VIEW |
| Factors influencing Buying Decision | VIEW |
| Role of Marketers at Each Stage of the Buying Process | VIEW |
| Online Consumer Buying Behavior | VIEW |
| Consumer Journey Mapping | VIEW |
| Unit 4 [Book] | |
| Marketing Research Process | VIEW |
| Research Design | VIEW |
| Sampling Methods and Tools | VIEW |
| Data Analysis | VIEW |
| Data Interpretation | VIEW |
| Basics of Qualitative and Quantitative Analysis | VIEW |
| Application of Marketing Research | VIEW |
| Product Development | VIEW |
| Pricing Decision in Product Development | VIEW |
| Promotion Strategies in Product Development | VIEW |
| Market Segmentation | VIEW |
| Customer Satisfaction | VIEW |
| Customer Retention | VIEW |
| Role of Marketing Research in Strategic Planning and Competitive Advantage | VIEW |