Tag: University of Mumbai BMS Notes

E-commerce is big much bigger than you might think. According to a survey from Pew Research, 35 percent of Indian have made an online purchase, and those numbers are even higher among younger demographics.

Because of this, it should hardly be surprising that more and more entrepreneurs are looking to enter the B2C e-commerce world and are using dropshipping as their go-to method. Dropshipping is an extremely cost-effective method of starting your own online business that can yield big dividends, but it is still largely misunderstood by many would-be entrepreneurs.

By understanding a few key e-commerce terms, you can better comprehend how dropshipping works and learn what you need to do to turn your own dropshipping endeavors into a profitable business.

Without further ado, here are seven key e-commerce terms you need to know.

1. Trading companies and wholesalers

Trading companies and wholesalers play a central role in dropshipping. Rather than ordering and storing your own inventory, the products you sell in your e-commerce store are made available through a third party manufacturer. You feature items in your store, but after the customer places an order, the trading company will fulfill the order. You essentially “buy” the item from the wholesaler, while keeping any profits from your price markups. While you need to be careful to only work with quality manufacturers, this partnership dramatically reduces overhead costs when compared with a more traditional business model.

2. HTTPS

With digital data theft a constant threat, customers are understandably wary of submitting their credit card information to a new site. Because of this, it is essential that you update your e-commerce site to use HTTPS. This system uses either an SSL or TLS protocol connection to provide an extra layer of security for your site, encrypting traffic so that hackers won’t be able to steal any data that is communicated through your platform.

If you don’t offer an HTTPS connection, many potential buyers will avoid your site entirely but worse yet, you’ll put your own information and that of your customers at risk.

3. PPC advertising

It’s one thing to set up a store; it’s quite another to actually get customers to come to it. For dropshipping businesses, one of the best ways to attract new customers is through pay-per-click (PPC) advertising. In a PPC campaign, you create advertisements through AdWords or another similar resource, developing engaging content with keywords that are related to your products or store.

Your completed ads will then appear when a web browser conducts a relevant online search in Google or another search engine but you’ll only pay when someone actually clicks on your ad. The quality of your ad and the amount you are willing to bid for an ad placement will affect where your content will show up in the search results. PPC is one of the most important tools in your dropshipping arsenal the more you do to master this digital advertising method, the more likely you are to achieve success.

4. MAP pricing

While most of us understand the term MSRP, MAP pricing is a less commonly used term however, it is of extreme importance for dropshipping businesses. Because of dropshipping’s low overhead costs, many sellers adopt a strategy of offering deep discounts in an effort to boost sales. However, many manufacturers enforce a minimum advertised price (MAP) agreement. In a nutshell, this means that sellers must agree to not offer items below a certain price. Should you break the agreement, the manufacturer can revoke your selling privileges for their products.

5. Cost Per Acquisition (CPA)

While your marketing efforts can help bring new customers to your store, it is essential that they do so in a cost-effective manner. Cost per acquisition (CPA) refers to how much money you needed to spend to acquire a customer. For example, if you were to evaluate the CPA for a PPC campaign, you would look at how much money you spent on the campaign, and then divide it by the number of conversions you achieved from your efforts.

It should come as no surprise that you should always be trying to lower your CPA, but you need to examine this crucial data point more closely than that. Your CPA should be evaluated alongside your other overhead costs and then compared to how much your average converted customer spends on your site. If your CPA is higher than your average customer spend, it’s time to rethink your marketing strategy otherwise, you’ll only lose money.

6. Responsive design

People use their smartphones for social media and games, but they also use it for shopping. Currently, an estimated 34.5 percent of e-commerce sales come from mobile users, and that number is expected to continue to grow in the coming years, with mobile sales making up the majority of purchases by 2021. This means that responsive design is an absolute must for your e-commerce site.

Responsive website design accounts for the device someone is using to browse your site by adapting the presentation of images, menus and text so that a user can easily navigate the page. Responsive design makes it easy for someone visiting your site to fill out forms, browse items and make a purchase, regardless of whether they are using a desktop computer or a smartphone.

7. Bounce rate

Another important term for understanding the effectiveness of your website is its bounce rate. The bounce rate refers to how many people click away from your site before clicking on any of your links or content. In other words, these people are taking a quick glance at your landing page, deciding they don’t like what they see and leaving before ever having the chance to become a paying customer.

While bounce rates for almost any website are relatively high, you should consistently examine your bounce rate and look for steps you can take to make your site more appealing to visitors. A retail commerce site that uses good targeting should aim to have a bounce rate between 20 percent and 40 percent any higher, and you likely have issues with either your marketing campaigns or the site content itself that need to be addressed.

Conclusion

Knowledge is power, and that is definitely the case with these e-commerce keywords. As you come to understand these important terms and leverage them in your day-to-day business activities, you’ll be able to lay the foundations for a successful e-commerce store and get more out of your dropshipping efforts.

An e-commerce payment system (or an electronic payment system) facilitates the acceptance of electronic payment for online transactions. Also known as a subcomponent of Electronic Data Interchange (EDI), e-commerce payment systems have become increasingly popular due to the widespread use of the internet-based shopping and banking.

Credit cards remain the most common forms of payment for e-commerce transactions. As of 2019, in India almost 65% of online retail transactions were made with this payment type. It is difficult for an online retailer to operate without supporting credit and debit cards due to their widespread use. Online merchants must comply with stringent rules stipulated by the credit and debit card issuers (e.g. Visa and MasterCard) in accordance with bank and financial regulation in the countries where the debit/credit service conducts business.

For the vast majority of payment systems accessible on the public Internet, baseline authentication data integrity, and confidentiality of the electronic information exchanged over the public network involves obtaining a certificate from an authorized certification authority (CA) who provides public-key infrastructure (PKI). Even with transport layer security (TLS) in place to safeguard the portion of the transaction conducted over public networks especially with payment systems the customer-facing website itself must be coded with great care, so as not to leak credentials and expose customers to subsequent identity theft.

Despite widespread use in North America, there are still many countries such as China and India that have some problems to overcome in regard to credit card security. Increased security measures include use of the card verification number (CVN) which detects fraud by comparing the verification number printed on the signature strip on the back of the card with the information on file with the cardholder’s issuing bank.

There are companies that specialize in financial transaction over the internet, such as Stripe for credit cards processing, Smartpay for direct online bank payments and PayPal for alternative payment methods at checkout. Many of the mediaries permit consumers to establish an account quickly, and to transfer funds between their on-line accounts and traditional bank accounts, typically via Automated Clearing House (ACH) transactions.

Electronic Payment Methods

One of the most popular payment forms online are credit and debit cards. Besides them, there are also alternative payment methods, such as bank transfers, electronic wallets, smart cards or bitcoin wallet (bitcoin is the most popular cryptocurrency).

E-payment methods could be classified into two areas, credit payment systems and cash payment systems.

1. Credit Payment System

• Credit Card: A form of the e-payment system which requires the use of the card issued by a financial institute to the cardholder for making payments online or through an electronic device, without the use of cash.
• E-wallet: A form of prepaid account that stores user’s financial data, like debit and credit card information to make an online transaction easier.
• Smart card: A plastic card with a microprocessor that can be loaded with funds to make transactions; also known as a chip card.

2. Cash Payment System

• Direct debit: A financial transaction in which the account holder instructs the bank to collect a specific amount of money from his account electronically to pay for goods or services.
• E-check: A digital version of an old paper check. It’s an electronic transfer of money from a bank account, usually checking account, without the use of the paper check.
• E-cash is a form of an electronic payment system, where a certain amount of money is stored on a client’s device and made accessible for online transactions.
• Stored-value card: A card with a certain amount of money that can be used to perform the transaction in the issuer store. A typical example of stored-value cards are gift cards.

Pros and Cons of Using an E-payment System

E-payment systems are made to facilitate the acceptance of electronic payments for online transactions. With the growing popularity of online shopping, e-payment systems became a must for online consumers — to make shopping and banking more convenient. It comes with many benefits, such as:

• Reaching more clients from all over the world, which results in more sales.
• More effective and efficient transactions: It’s because transactions are made in seconds (with one-click), without wasting customer’s time. It comes with speed and simplicity.
• Customers can pay for items on an e-commerce website at anytime and anywhere. They just need an internet connected device. As simple as that!
• Lower transaction cost and decreased technology costs.
• Expenses control for customers, as they can always check their virtual account where they can find the transaction history.
• Today it’s easy to add payments to a website, so even a non-technical person may implement it in minutes and start processing online payments.
• Payment gateways and payment providers offer highly effective security and anti-fraud tools to make transactions reliable.

Sounds great, so are there any drawbacks?

• E-commerce fraud is growing at 30% per year. If you follow the security rules, there shouldn’t be such problems, but when a merchant chooses a payment system which is not highly secure, there is a risk of sensitive data breach which may cause identity theft.
• The lack of anonymity: For most, it’s not a problem at all, but you need to remember that some of your personal data is stored in the database of the payment system.
• The need for internet access: As you may guess, if the internet connection fails, it’s impossible to complete a transaction, get to your online account, etc.

E-commerce, as well as m-commerce, is getting bigger year after year, so having an e-payment system in your online store is a must. It’s simple, fast and convenient, so why not have one?

Still, one of the most popular payment methods are credit and debit card payments, but people also choose some alternatives or local payment methods. If you run an online business, find out what your target audience needs and provide the most convenient and relevant e-payment system.

A lot of things happen between the time you swipe your credit card and sign the credit card slip. Everything that happens behind the scenes makes it possible for you to make purchases with your credit card instead of having to go to the bank every time you want to spend money from your credit limit.

A few people/entities are involved in each credit card transaction:

• The customer (you) who presents the credit card for payment.
• The merchant sells you goods or services.
• The merchant’s bank sends credit card transactions for approval.
• The credit card payment network is a liaison between the merchant bank and the credit card issuer.
• The credit card issuer approves and pays transactions.

1. Swipe Your Credit Card for Approval

You present your card for payment by swiping your credit card through the payment terminal. The payment terminal communicates with the merchant bank to ask whether you can make the credit card purchase.

2. Credit Card Authorization

The merchant bank contacts the appropriate credit card network (Visa, MasterCard, American Express, or Discover) to get authorization for the credit card purchase. Then, the payment network contacts the credit card issuer to make sure the credit card is valid and there’s enough available credit for the transaction.

American Express and Discover are the payment network and the credit card issuer, so they approve credit card transactions themselves. Visa and MasterCard, however, do not issue credit cards and must contact the credit card issuer.

The credit card issuer sends back an authorization code for the transaction. If your credit card is declined, you won’t get a reason at the point of sale, just a message that the card was declined. You’ll have to contact your card issuer directly to find out why your card was declined.

The store’s bank sends their communications electronically either through the phone line or through the internet. You may have been to a store or restaurant and heard the screeching and static from the credit card terminal communicating with the merchant bank. Now you know what’s going on.

3. Credit Card Approval

The merchant bank sends the approval message for your credit card purchase, the receipt prints, you sign, and you can leave with your purchase.

When you sign the receipt and leave the store with your purchase, your credit card has only been authorized for the payment. The merchant hasn’t actually been paid and your credit card hasn’t been charged. If you check your credit card online right after you’ve made a purchase, the payment probably hasn’t shown up in your transaction list just yet. Some credit card issuers have more sophisticated reporting systems that will show authorized transactions and may even reduce your available credit by the amount of your recent purchase. It’s more likely that you won’t see the charge for a few days.

4. Batch Processing

At the end of the day, the merchant prints a list of all the credit card transactions that have been made that day and sends them to their bank. The merchant’s bank then sends the transactions to the appropriate payment network for processing.

5. The Credit Card Issuer Sends Payment

The credit card network lets each credit card issuer know what payments are due. The credit card issuer keeps a fee, the interchange fee, as part of its agreement with the merchant. Credit card issuers share the interchange fee with credit card networks. Since American Express and Discover are both the credit card network and the credit card issuer, they get to keep a higher percentage of the fee.

6. The Merchant Gets Paid

The credit card network sends payment to the merchant bank who collects its own fee before depositing the credit card charges in the merchant’s account.

7. The Credit Card Issuer Bills You

Each month, the credit card issuer sends a bill for the charges you made during the month. Then, you pay some or all the charges. If you choose to pay only a portion of the charges, you’ll pay interest on the amount that you don’t pay. The credit card issuer uses the money and interest you pay to pay merchants as new transactions are made.

Master Budget:

The collection of a series of subsidiary or functional budgets into a total or master budget is the outcome of the budgeting process.

The master budget which covers a definite period of time, such as a year, represents the overall plan of operations which the management develops for the company. The master budget formally expresses the managerial policies & goals for a specified period which, with respect to functions & organizational responsibilities are broken down into details.

The master budget together with the subsidiary budgets on completion will be submitted for approval to the budget committee.

Constituent Elements of a Master Budget:

A master budget comprises a number of functional & financial budgets.

Functional Budget: Functional budget is related to a major function of the business. The usual functional budgets are:

1. Sales Budget: The sales in terms of quantity & value which are analyzed by the product, by region, by month, by salesman & by distribution channels are shown by this budget.
2. Selling Expenses Budget: The salaries & commission of salesmen’s, expenses & other related costs is included in this budget.
3. Distribution Expenses Budget: Charges for transportation, charges for freight, warehousing, stock control, wages, expenses & related administrative costs is included in this budget.
4. Marketing Budget: Marketing budget, apart from details regarding advertising, activities related to promotion, market research, customers service, public relations & so forth; also includes a summery relating to sales, selling expenses & marketing expenses budgets.
5. Research & Development Budget: Materials, salaries, expenses, equipment & supplies & other costs which are related with design, development & technical research projects are included in research & development budget.
6. Production Budget: Production budget aims to supply specified quality of finished goods so that the marketing demands can be met. Levels of finished goods stock is specified by the distribution budget & for providing detailed production requirements this can be related with the sales budget. Following from this, consideration of a series of subsidiary budgets becomes necessary:
7. Raw Materials Budget: Appropriate attention to the desired levels of stock is paid by this budget.
8. Labour Budget: This budget ensures that at the right time the required number of employees with suitable skills & of suitable grade will be made available by the plan.
9. Manufacturing Overheads budget: Items such as consumable materials & waste disposal is covered by this budget.
10. Purchasing Budget:While preparing this budget along with the answers to the questions regarding when, where & at what price to buy & how often to buy, consideration has to given to raw materials, consumable items, office supplies & equipments & the whole range of requirements of an organization.  
11. Administration Expenses Budget: Such expenses as salaries & upkeep of office, salaries of management, stationery, telephones, depreciation, postage etc. are dealt with by this budget.
12. Manpower Budget: An overall view of the need of the organization regarding manpower for all the areas of activity for a period of years-like manufacturing, administrative, sales, executive activities & so on, must be taken by the manpower budget. Training expenses budget & recruitment expenses budget can be formulated on the basis of the manpower budget & policies.

Prepare a materials purchase budget for the 3 months- January, February & March from the following information:

(a) Estimated sales of finished products:

January                                   12000 units
February                                 14000 units
March                                      16000 units
April                                         13200 units
May                                         16800 units

 (b) It is required as per stocking policy to maintain at the end of the month a sufficient quantity of finished goods so as to satisfy 25% of the estimated sales for the following month. 3000 units were in stock on 1st January.

(c) The standard requirement of per unit material as per the standard card of the product is:

Standard quantity: Material X            2 kg @ $ 2.50 per kg

                                    Material Y           4 Kg @ $ 1.50 per kg

Stoking policy required the maintenance at the end of each month, of a sufficient quantity of raw materials so that 50% of the production requirement of the following month can be met. The adherence of this policy is always required.

Solution:         
Production Budget
                                                            Jan                   Feb                  Mar                  April
                                                            Units                  Units               Units               Units
Estimated Sales                                  12000              14000              16000              13200
Desired Closing Inventory equal
to 25% of sales demand for
following month                                 3500                4000                3300               4200
                                                        15500               18000              19300              17400
Opening Inventory                          (3000)              (3500)              (4000)              (3300)
Budgeted Production (in units)         12500              14500              15300              14100

                                                    Material Usage Budget

                                                            Jan                   Feb                  Mar                  April

                                                              Kg                   Kg                   Kg                   Kg

Material X @ 2 Kg per unit                25000              29000              30600              28200
Material Y @ 4 Kg per unit                50000              58000              61200              56400

                                                Material Purchase Budget

                                                                        Jan                   Feb                  Mar
Material X:

Usage Quantities (Kg)                                    25000              29000              30600
Desired closing stock equal to 50% of
production requirements for following
month                                                              14500              15300              14100             
                                                                        39500              44300              44700 
Opening Inventory                                         (12500)          (14500)           (15300)
Purchase Quantities                                         27000             29800              29400
Price per Kg                                                      $ 2.50            $ 2.50              $ 2.50
Value of purchases                                        $ 67500       $74500         $ 73500

Material Y:

Usage Quantities (Kg)                                     50000              58000              61200
Desired closing stock equal to 50% of          
production requirements for following
month                                                              29000              30600              28200
                                                                        79000              88600              89400
Opening Inventory                                         (25000)           (29000)          (30600)
Purchase Quantities                                        54000              59600              58800
Price per Kg                                                    $1.50                 $1.50              $1.50
Value of purchases                                        $ 81000        $ 89400         $ 88200

Variance analysis is the quantitative investigation of the difference between actual and planned behavior. This analysis is used to maintain control over a business. For example, if you budget for sales to be Rs. 10,000 and actual sales are Rs. 8,000, variance analysis yields a difference of Rs. 2,000. Variance analysis is especially effective when you review the amount of a variance on a trend line, so that sudden changes in the variance level from month to month are more readily apparent. Variance analysis also involves the investigation of these differences, so that the outcome is a statement of the difference from expectations, and an interpretation of why the variance occurred. To continue with the example, a complete analysis of the sales variance would be:

“Sales during the month were Rs. 2,000 lower than the budget of Rs. 10,000. This variance was primarily caused by the loss of ABC customer at the end of the preceding month, which usually buys Rs. 1,800 per month from the company. We lost ABC customer because we had several instances of late deliveries to it over the past few months.”

This level of detailed variance analysis allows management to understand why fluctuations occur in its business, and what it can do to change the situation.

Here are the most commonly-derived variances used in variance analysis (they are linked to more complete descriptions, as well as examples):

• Purchase price variance. The actual price paid for materials used in the production process, minus the standard cost, multiplied by the number of units used.
• Labor rate variance. The actual price paid for the direct labor used in the production process, minus its standard cost, multiplied by the number of units used.
• Variable overhead spending variance. Subtract the standard variable overhead cost per unit from the actual cost incurred and multiply the remainder by the total unit quantity of output.
• Fixed overhead spending variance. The total amount by which fixed overhead costs exceed their total standard cost for the reporting period.
• Selling price variance. The actual selling price, minus the standard selling price, multiplied by the number of units sold.
• Material yield variance. Subtract the total standard quantity of materials that are supposed to be used from the actual level of use and multiply the remainder by the standard price per unit.
• Labor efficiency variance. Subtract the standard quantity of labor consumed from the actual amount and multiply the remainder by the standard labor rate per hour.
• Variable overhead efficiency variance. Subtract the budgeted units of activity on which the variable overhead is charged from the actual units of activity, multiplied by the standard variable overhead cost per unit.

It is not necessary to track all of the preceding variances. In many organizations, it may be sufficient to review just one or two variances. For example, a services organization (such as a consulting business) might be solely concerned with the labor efficiency variance, while a manufacturing business in a highly competitive market might be mostly concerned with the purchase price variance. In other words, put most of the variance analysis effort into those variances that make the most difference to the company if the underlying issues can be rectified.

There are several problems with variance analysis that keep many companies from using it. They are:

• Time delay. The accounting staff compiles the variances at the end of the month before issuing the results to the management team. In a fast-paced environment, management needs feedback much faster than once a month, and so tends to rely upon other measurements or warning flags that are generated on the spot (especially in the production area).
• Variance source information. Many of the reasons for variances are not located in the accounting records, so the accounting staff has to sort through such information as bills of material, labor routings, and overtime records to determine the causes of problems. The extra work is only cost-effective when management can actively correct problems based on this information.
• Standard setting. Variance analysis is essentially a comparison of actual results to an arbitrary standard that may have been derived from political bargaining. Consequently, the resulting variance may not yield any useful information.

Many companies prefer to use horizontal analysis, rather than variance analysis, to investigate and interpret their financial results. Under this approach, the results of multiple periods are listed side-by-side, so that trends can be easily discerned.

Horngreen, Datar and Foster define management control system “as a means of gathering and using information to aid and coordinate the process of making planning and control decisions through- out the organisation and to guide the behaviour of its managers and employees. The goal of management control system is to improve the collective decisions within an organisation in an economically feasible way.”

Different managers perform different responsibilities in an organisation and therefore different kinds of information are needed by them to manage the activities in their respective areas. Management control system should be able to develop, gather and communicate information to management at different levels in the organisation. Also, management control system should aim to provide financial as well as non-financial information as needed by different managers.

Some examples of financial information are material costs, labour costs, net profit, investments made etc. Non-financial data are those which are not in monetary terms such as production units per worker, labour hours, machine hours, time taken to comply with the customer’s orders, absenteeism. Some information gathered under management control system may emerge from internal data maintained within the firm.

Some other information required by managers may be gathered from external sources such as information about competitors’ product. As stated earlier, different types of information are needed by persons working at different levels in the organisation. For example, top managers may require internal as well as external financial and non-financial data as their responsibilities relate to total organisation. However, a production manager would be more interested in internally generated financial and non-financial data.

Management Control Systems:

Broadly, management control system (MCS) refers to the design, installation and operation of management planning and control systems.

The term ‘management control systems’ emphasises on two distinct, but highly interrelated and sometimes indistinguishable, subdivisions of controls systems:

(i) Structure or organisation structure or relationships among the units in the organisation, more specifically the responsibility centres, the relationship among responsibility centres, performance measures and the information that flows among these responsibility centres.

(ii) Process or set of activities, or steps or decisions that are taken by an organisation or managers to establish purposes, allocate resources and achieve organisational purposes.

The process consists of interrelated phases of programming (programme selection), budgeting, execution, measurement and evaluation of actual performance.

The structure of a management control system indicates what the system “is” and process of a management control system indicates what the system “does.” The management control systems knits the organisation together so that each part, by exercising the autonomy given to it, fulfills a purpose that is consistent with and contributes to the fulfillment of the overall purpose of the organisation.

The control system should be designed to achieve unity of purpose through the use of the diverse talents of individuals in the organisation. The constant requirement of management control is the achievement of unity in diversity through coordination, in pursuit of short-term objectives and long-term goals.

Management Control System” Formal and Informal:

Management control system includes both formal control system and informal control system. A formal control system requires that an organisation should have clear-cut rules, procedures, guidelines, plans relating to different managerial aspects. Such things are needed to guide, direct, motivate the managers and other employees and coordinate their behaviour to achieve organisational goals.

In an organisation, many formal control systems may exist such as cost accounting system, management accounting system, production engineering systems, human resource system, quality maintenance system etc. Informal management control systems are always unwritten and implicit.

However, they contribute greatly in the implementation of business goals and strategies and help the organisation to attain high degree of motivation and goal congruence. Examples of informal management control systems are unwritten norms about good behaviour of managers and employees, loyalties, shared values, organisational culture and ethics, mutual commitments among managers and employees.

A major objective of management control is to encourage goal congruence, which means that as people work to achieve their own goals, they also work to achieve the goals of the company. People must have incentives to work toward the company’s goals. To accomplish that objective, managers must assign responsibilities and develop performance evaluation criteria that motivate employees to work toward the company’s goals.

A management control system is most effective when it establishes evaluation criteria that encourage goal-congruent behaviour and is implemented through a responsibility accounting system that employees trust to report their performance.

Characteristics of Management Control Systems:

Management control systems designed in an organisation should fulfill the following characteristics:

(i) Management control systems should be closely aligned to an organisation’s strategies and goals.

(ii) Management control systems should be designed to fit the organisation’s structure and the decision-making responsibility of individual managers.

(iii) Effective management control systems should motivate managers and employees to exert efforts toward attaining organisation goals through a variety of rewards tied to the achievement of those goals.

Factors Influencing Management Control Systems:

Factors influencing the design of Management Control Systems are as follows:

(i) Size and Spread of the Enterprise:

The size and spread of a large firm is bound to be different compared with that of a small firm. This would certainly determine the content and nature of the control system for each organisation.

(ii) Organisational Structure, Delegation and Decentralisation:

Statutes and conventions govern organisational structure, and the extent of decentralisation and delegation in all enterprises. For example, the management philosophy of the State Bank of India is bound to be different from that of the State Trading Corporation. Also, within an enterprise, the degree of decentralisation and delegation changes from one point of time to another to meet changed environmental challenges and the opportunities that these may present. All these influence management control systems practiced in organisations.

(iii) Nature of Operations and Divisibility:

Nature of operations and their divisibility affect management control systems. For example, in the oil industry, for instance, sub-units can not be formed on the basis of products. In many large trading companies, however, divisions can be created on the basis of products. Again, in the paper industry, the different stages in pulp making can not be subdivided for the purposes of management control, though pulp making as a whole can be regarded as a division.

(iv) Types of Responsibility Centres:

Different control systems are needed for the various responsibility centres or sub-systems within an organisation. Whether the performance of a responsibility centre should be measured in terms of expenses or profitability or return on investment depends on the type of responsibility centre. For example, a bank may apply different performance measures to measure performance of its different branches.

There are transactional differences between branches; some are deposit heavy or advance heavy, some are with or without safe deposit facilities or foreign exchange transaction. It is, therefore, not possible to have profit as the sole criteria for performance evaluation of all branches. Hence, control systems with different criteria of performance should be used for different sub-units.

(v) People and their Perceptions:

Perceptions of people in the organisation about the likely effects of the control system on their work life, job satisfaction, job security, promotion and general well-being could differ across organisations. These considerations will significantly influence the nature and content of the management control system needed in the organisation and must be duly considered while designing management control systems.

Managerial decision making is a process of making choices. If a choice is to be made among alternatives, there must be differences among the alternatives. Relevant information should be used by the decision maker in evaluating the alternatives and in making decisions.

Characteristics of Relevant Information:

Relevant information has two characteristics:

1. Impact on the Future:

Relevant information has bearing on the future. Relevant information focuses on the future because every decision deals with selecting courses of action for the future. Noth­ing can be done to alter the past. The consequences of decisions are born in the future, not the past. Information to be relevant (i.e. relevant costs and benefits) to a decision should imply a future event.

Since relevant information involves future events, the managerial accountant must predict the amounts of the relevant costs and benefits. In making these predictions, the accountant often will use estimates of cost behavior based on historical data. There is an important and subtle issue here. Relevant information must involve costs and benefits to be realized in the future. However, the ac­countant’s predictions of those costs and benefits often are based on data from the past.

2. Different under Different Alternatives:

Relevant information includes costs and benefits that differ among the alternatives. Expected future revenues and costs that do not differ or remain the same across alternatives have no impact on the decision and therefore irrelevant and should be eliminated from the relevant information analysis.

Further, in relevant information, due weight-age must be given to qualitative factors and quan­titative non financial factors.

According to Hilton, information to be useful for decision making should possess three char­acteristics:

1. Relevance
2. Accuracy
3. Timeliness

Relevant Information and Differential Analysis:

Relevant information implies relevant costs and relevant revenues (benefits) which are useful to evaluate alternatives, to ascertain the effect of various alternatives on profit and to finally select the alternative with the greatest benefit.

Relevant revenues and relevant costs are defined as the current and future values that differ among the alternatives under consideration. They are the differences between the alternatives under consideration. The amounts of such differences are called differentials and the (accounting) analysis concerned with the effect of alternatives on revenues and costs is called differential analysis.

Thus, differential analysis, known as relevant information analysis also, is defined as the use of relevant revenues and relevant costs in decision making. Relevant revenues and costs are also known as differential revenues and differential costs. This analysis provides a decision rule to managers in decision-making which is ‘the alternative that gives the greatest incremental profit should be selected’. Incremental profit is the difference between the relevant revenues and relevant costs of each alternative.

A differential analysis of relevant costs is always preferable to complete analysis of all costs and revenues for a number of reasons:

(i) A differential analysis focuses on only those items that differ, providing a clearer picture of the impact of the decision at hand. Management is less apt to be confused by this analysis than by one that combines relevant and irrelevant items.

(ii) A differential analysis contains fewer items, making it easier and quicker to prepare.

(iii) A differential analysis can help to simplify complex situations (such as those encountered by multiple-product or multiple-plant firms), when it is difficult to develop complete firm-wide statements to analyze all decision alternatives.

Relevant Revenues:

Relevant (differential) revenue as stated earlier, is the amount of increase or decrease in revenue expected from a particular course of action as compared with an alternative. For instance, assume that a plant is being used to manufacture product A, which gives revenue of Rs 3, 00,000. If the plant could be used to make product B, which will provide revenue of Rs 3,50,000 the differential revenue from making and selling product B will be Rs 50,000.

Accrual Profit and Cash Flow:

Relevant revenues are like cash inflows. If the amount of accrual profit and cash flow differs, the manager should give importance to cash flow. I or short-run managerial decisions, timing of cash flow, i.e., when the cash flows are received, are not so important. However, for long-run decisions where the time span is usually for more than one year, the timing of cash flows is important in the evaluation of alternatives and in making decisions.

Relevant Costs:

Relevant Costs are also known as differential costs, decision making costs. Relevant or differential cost is the difference in the total costs between alternative choices. It is difference in total costs between two volumes. It is the cost that should be considered when a decision is made involving an increase or decrease of n units of output above a specified output.

When a decision results in an increased cost, the differential cost may be referred to as an incremental cost. If the cost decreases, the differential cost may be referred to as a decremental cost. The incremental cost includes the change in fixed component as well as the variable component. Assume that a company has physical facilities to manufacture 20,000 units of a product; production beyond that point would require the installation of additional equipment, that is, fixed costs as well as variable costs will have to be incurred if management desires to produce more than 20,000 units.

Differential and Incremental:

The term differential is more inclusive than incremental. The latter term suggests increases, and some decisions produce decreases in both revenues and costs. But the terms are not as important as what they denote. Differential costs are avoidable costs. If a company can change a cost by taking one action as opposed to another, the cost is avoidable and therefore differential.

Suppose a company could save Rs 5, 00,000 in salaries and other fixed costs if it stopped selling a product in a particular geographical region. The Rs 5, 00,000 is avoidable (differential) because it will be incurred if the company continues to sell in the region and will not be incurred if the firm stops selling in that region. Of course, the company will lose revenue if it discontinues sales in the region. Hence, the lost revenue is also differential in a decision to stop selling in the region.

Relevant costs vary with the type of decision. However, the following are the common char­acteristics of relevant costs:

(1) Relevant costs are expected future costs.

(2) They differ between different decision alternatives.

Expected future costs imply that the costs are expected to occur during the time period covered by the decision. For example, new product will need the incurrence of direct material, direct labour and other costs. Relevant costs also differ between decision alternatives. For example, a graduate may choose between higher education and immediate employment.

The costs that are relevant in this decision and which differ between the two decision are the costs of books, fees, etc., because these costs will not be incurred if the graduate takes up employment. However, irrelevant costs are costs of accommodation, clothing’s, etc. which will have to be incurred under both the decisions.

The differential cost concept is one of the most useful in planning and decision making. It provides a tool for testing the profitability of increased output for an acceptable alternative. In many short-run decisions, only costs, not revenues, will change. In this case, the most beneficial (profitable) decision will be one with the lowest cost because the lowest cost alternative will give the highest profit for the business enterprise, provided all other factors remain constant.

There are some industries where two or more products come out of a single raw material which is equally important. These are referred to as joint products.

C.l.M.A. defines joint product as ‘Two or more products separated in the course of processing, each having a sufficiently high saleable value to merit recognition as a main product’.

According to T. Lang, Joint products means “Two-or more products separated in the course of the same processing operation, usually requiring further processing, each product being in such proportion that no single product can be designated as major product”.

In short, we can say, when two or more products of equal importance are simultaneously produced, then they are known as joint products.

Example:

In oil industry kerosene, gasoline, fuel oil, lubricants etc. are all produced from the same product, crude petroleum. They are of equal important; hence they are called joint products.

Meaning of By-Products:

Terminologically, a by-product is defined as “a product which is recovered incidentally from the material used in the manufacture of recognised main products, such a by­product having either a net realisable value or a usable value which is relatively low in comparison with the saleable value of the main products. By-product may be further processed to increase their realisable value.”

Example:

(a) In soap-making industry—in the process of mixing and boiling ingredients many rejections take place. These rejections are collected for recovery as by-product.

(b) In coke ovens gas and tar are treated as by-products.

Distinctions between Joint Products and By-Products:

The following are points of distinctions:

(i) Joint products are of equal importance while by-products are of not equal importance as compared to that of the main products.

(ii) Joint products are produced simultaneously while by-products are produced incidentally.

(iii) Joint products are of more or less equal sales value while by products is of insignificant sales value.

Meaning of Co-Products:

Co-products are such products which are produced simultaneously with the main product but not necessarily from the same raw material.

Example:

In lumbering operations, it is possible to obtain oak, pine and walnut boards at the same time but from different trees.

The concept of joint product, by-product and co-product can be clarified by the following diagram:

M: Material

P₁ & P₂ = Process I and Process II

S = Split-off point

M₁ = Material required for co-product A

M₂ = Material required for co-product B

P_A & P_B = Process operation for Products A and B, respectively.

Job Costing

Job costing is accounting which tracks the costs and revenues by “job” and enables standardized reporting of profitability by job. For an accounting system to support job costing, it must allow job numbers to be assigned to individual items of expenses and revenues. A job can be defined to be a specific project done for one customer, or a single unit of product manufactured, or a batch of units of the same type that are produced together.

To apply job costing in a manufacturing setting involves tracking which “job” uses various types of direct expenses such as direct labour and direct materials, and then allocating overhead costs (indirect labor, warranty costs, quality control and other overhead costs) to the jobs. A job profitability report is like an overall profit & loss statement for the firm, but is specific to each job number.

Job costing may assess all costs involved in a construction “job” or in the manufacturing of goods done in discrete batches. These costs are recorded in ledger accounts throughout the life of the job or batch and are then summarized in the final trial balance before the preparing of the job cost or batch manufacturing statement.

Job Costing Allocation of Materials

In a job costing environment, materials to be used on a product or project first enter the facility and are stored in the warehouse, after which they are picked from stock and issued to a specific job. If spoilage or scrap is created, then normal amounts are charged to an overhead cost pool for later allocation, while abnormal amounts are charged directly to the cost of goods sold. Once work is completed on a job, the cost of the entire job is shifted from work-in-process inventory to finished goods inventory. Then, once the goods are sold, the cost of the asset is removed from the inventory account and shifted into the cost of goods sold, while the company also records a sale transaction.

Job Costing Allocation of Labor

In a job costing environment, labor may be charged directly to individual jobs if the labor is directly traceable to those jobs. All other manufacturing-related labor is recorded in an overhead cost pool and is then allocated to the various open jobs. The first type of labor is called direct labor, and the second type is known as indirect labor. When a job is completed, it is then shifted into a finished goods inventory account. Then, once the goods are sold, the cost of the asset is removed from the inventory account and shifted into the cost of goods sold, while the company also records a sale transaction.

Job Costing Allocation of Overhead

In a job costing environment, non-direct costs are accumulated into one or more overhead cost pools, from which you allocate costs to open jobs based upon some measure of cost usage. The key issues when applying overhead are to consistently charge the same types of costs to overhead in all reporting periods and to consistently apply these costs to jobs. Otherwise, it can be extremely difficult for the cost accountant to explain why overhead cost allocations vary from one month to the next.

The accumulation of actual costs into overhead pools and their allocation to jobs can be a time-consuming process that interferes with closing the books on a reporting period. To speed up the process, an alternative is to allocate standard costs that are based on historical costs. These standard costs will never be exactly the same as actual costs, but can be easily calculated and allocated.

Features of job costing:

(a) It is a Specific Order Costing.

(b) The job is carried out or a product is produced to meet the specific requirements of the order. It may be related to single unit or a batch of similar units.

(c) It is concerned with the cost of an individual job or batch regardless of the time taken to produce it, but normally short duration jobs.

(d) Costs are collected to each job at the end of its completion.

(e) The costs of each job is ascertained by adding materials, labour and overheads.

(f) Only prime cost elements are traceable and the overheads are apportioned to each job on some appropriate basis and sometimes it is difficult to select a suitable method of absorption of overheads to individual jobs.

(g) Standardization of controls is comparatively difficult as each job differs and more detailed supervision and control is necessary.

(h) Work-in-progress may or may not exist at the end of the accounting period.

Advantages of Job Costing:

(a) The profit or loss made on each job can be measured if cost is set against the price tendered for the job.

(b) It generates the cost data useful for the analysis and control by the management.

(c) It highlights whether or not a job is likely to be profitable or not.

(d) It readily fits into the double entry system, and lends itself to performance evaluation and review of costs.

(e) Job costing enables a comparison to be made with performance on other jobs so that inefficiencies are identified and rectified.

(f) Some jobs are negotiated on a ‘cost plus’ basis, if there is difficulty in estimating a price for a certain job and the customer agrees to pay the cost of the job plus an agreed percentage as a profit margin. In cost plus jobs it is essential to maintain reliable costing records.

(g) The cost incurred to date on the job are known before the job is completed, and any mistakes or excessive costs show up at an early stage.

The major disadvantage of Job costing is that it is too expensive, time consuming in maintenance of cost records for each job undertaken.

Batch Costing

Batch Costing is used where articles are produced in batches and held in stock for assembly of components to produce finished products or for sale to customers. Costs are collected against each batch. When the batch is completed cost per unit is computed by dividing total cost by the number of units in each batch.

Batch Costing is used for producing articles like radio, television, watches, pen etc. where a large number of components are assembled to complete the finished products. If the components are produced in batches of large quantity it becomes economical and reduces overall cost of the product. In Batch Costing the important problem is to determine the optimum size of the batch or how much to produce.

Like Economic Order Quantity for materials the Economic Batch Quantity can be derived with the help of table, graph or mathematical formula since production under Batch Costing Method involves two elements of cost namely.

1) Setup or preparation costs which remains fixed per batch irrespective of the size of the batch and

2) Carrying Cost or Storage Cost which vary directly with the size of the batch.

Nature and Uses

Batch costing is a modified form of job costing. While job costing is concerned with costing of jobs that are executed against specific orders of the customers, batch costing is used where articles are manufactured in definite batches. The articles are usually kept in stock for selling to customers on demand.

The term batch refers to the ‘lot’ in which the articles are to be manufactured. Whenever a particular product is required, one unit of such product is not produced but a lot of ‘say’ 500 or 1,000 units of such product is produced. It is therefore also known as “Lot Costing”.

This method of costing is used in case of pharmaceutical or drug industries, ready-made garment factories, industries manufacturing component parts of radios, television sets, watches etc. The costing procedure for batch costing is similar to that under job costing except with the difference that a batch becomes the cost unit instead of a job.

Separate job cost sheets are maintained for each batch of products. Each batch is allotted a number. Material requisitions are prepared batch wise, the direct labour is engaged batch wise and the overheads are also recovered batch wise. Cost per unit is ascertained by dividing the total cost of a batch by number of items produced in that batch. Ordinary principles of inventory control are used.

Production orders are issued only when the stock of finished goods reaches the ordering level. In case the batches are repetitive, the costing work is much simplified.

Features

1. The batch is the cost unit.
2. The batch cost sheet is prepared in the similar manner as it is done in case of job costing. It shows essentially the same information in respect of the batch that job cost sheet shows in respect of a job.
3. Economic batch quantity is calculated after considering set up cost, carrying cost and annual demand.
4. Batch Account is opened for each batch. All direct materials, direct labour and production overheads are debited to the Batch Account. After completion, batch cost is transferred to cost of sales.

Formula

Cost per Unit = Total Batch Cost/ Total units in a Batch

For each and every batch, the cost sheet is prepared and maintained, by allotting the batch number. There is batch wise preparation of material requisition note, engagement of labor and recovery of overheads.

This costing method is employed by firms to manufacture a large number of similar items or components, as they pass through the same process and so it is beneficial to ascertain their cost of production collectively.

Job costing vs. Process costing

Job costing (known by some as job order costing) is fundamental to managerial accounting. It differs from Process costing in that the flow of costs is tracked by job or batch instead of by process.

The distinction between job costing and process costing hinges on the nature of the product and, therefore, on the type of production process:

Process costing is used when the products are more homogeneous in nature. Conversely, job costing systems assign costs to distinct production jobs that are significantly different. An average cost per unit of product is then calculated for each job.

• Process costing systems assign costs to one or more production processes. Because all units are identical or very similar, average costs for each unit of product are calculated by dividing the process costs by the number of units produced.
• Many businesses produce products with some unique features and some common processes. These businesses use costing systems that have both job and process costing features.

Process Costing is defined as a branch of operation costing, that determines the cost of a product at each stage, i.e. process of production. It is an accounting method which is adopted by the factories or industries where the standardized identical product is produced, as well as it passes through multiple processes for being transformed into the final product.

Process costing is a cost accounting technique, in which the costs incurred during production are charged to processes and averaged over the total units manufactured. For this purpose, process accounts are opened in the books of accounts, for each process and all the expenses relating to the process for the period is charged to the respective process account.

Hence, it ascertains the total cost and unit cost of a process, for all the processes carried out in industry. Further, the average cost represents the cost per unit, wherein the total cost is divided by the total number of outputs produced during the period to arrive at the cost per unit. The cost per unit can be calculated using First in First Out Method (FIFO), Average Method and Weighted average Method.

Features of Process Costing

• The plant has various divisions, and each division is a stage of production.
• The production is carried out continuously, by way of the simultaneous, standardized and sequential process.
• The output of a process is the input of another.
• The production from the last process is transferred to finished stock.
• The final product is homogeneous.
• Both direct and indirect costs are charged to the processes.
• The production may result in joint and by-products.
• Losses like normal and abnormal loss occur at different stages of production which are also taken into consideration while calculating the unit cost.
• The output of one process is transferred to another one at a price that includes the profit of the previous process and not at the cost.
• At the end of the period, if there remains the stock of finished goods, then it is also expressed in equivalent completed units. It can be calculated as:
  Equivalent units of semi-finished goods or WIP = Actual number of units in process × Percentage of work completed

Process costing is employed by the industries whose production process is continuous and repetitive, as well as the output of one process is the input of another process. So, chemical industry, oil refineries, cement industries, textile industries, soap manufacturing industries, paper manufacturing industries use this method.

Process costing is used when there is mass production of similar products, where the costs associated with individual units of output cannot be differentiated from each other. In other words, the cost of each product produced is assumed to be the same as the cost of every other product. Under this concept, costs are accumulated over a fixed period of time, summarized, and then allocated to all of the units produced during that period of time on a consistent basis. When products are instead being manufactured on an individual basis, job costing is used to accumulate costs and assign the costs to products. When a production process contains some mass manufacturing and some customized elements, then a hybrid costing system is used.

Examples of the industries where this type of production occurs include oil refining, food production, and chemical processing. For example, how would you determine the precise cost required to create one gallon of aviation fuel, when thousands of gallons of the same fuel are gushing out of a refinery every hour? The cost accounting methodology used for this scenario is process costing.

Process costing is the only reasonable approach to determining product costs in many industries.   It uses most of the same journal entries found in a job costing environment, so there is no need to restructure the chart of accounts to any significant degree.  This makes it easy to switch over to a job costing system from a process costing one if the need arises, or to adopt a hybrid approach that uses portions of both systems.

Example of Process Cost Accounting

As a process costing example, ABC International produces purple widgets, which require processing through multiple production departments. The first department in the process is the casting department, where the widgets are initially created. During the month of March, the casting department incurs Rs. 50,000 of direct material costs and Rs. 120,000 of conversion costs (comprised of direct labor and factory overhead). The department processes 10,000 widgets during March, so this means that the per unit cost of the widgets passing through the casting department during that time period is Rs. 5.00 for direct materials and Rs. 12.00 for conversion costs. The widgets then move to the trimming department for further work, and these per-unit costs will be carried along with the widgets into that department, where additional costs will be added.