Unit 1 Introduction to Business Environment {Book} | ||
Business Meaning Definition, Nature & Scope | VIEW | VIEW |
Types of Business organizations | VIEW | |
Business environment Meaning, Characteristics, Scope & Significance | VIEW | |
Components of Business environment | VIEW | |
Micro and Macro environment Definition, Differentiation | VIEW | |
Analysis of business environment | VIEW | |
SWOT Analysis | VIEW | |
Introduction to Micro-Environment: | ||
Internal environment: Value System, Mission, Objectives, Organizational Structure, Organizational Resources, Company Image, Brand equity | VIEW | |
External environment: Firms, Customers, Suppliers, Distributors, Competitors, Society | VIEW | |
Introduction to Macro-Environment: Demographic, Natural, Political, Social, Cultural, Economic, Technological, International and Legal | VIEW | |
Unit 2 Political and Legal Environment {Book} | |
Political Institutions: Legislature, Executive, Judiciary | VIEW |
Role of Government in Business | VIEW |
Legal framework in India | VIEW |
Economic environment: Economic System and economic policies | VIEW |
Concept of capitalism, Socialism and Mixed economy | VIEW |
Impact of business on Public Sector, Private Sector and Joint Sector | VIEW |
Sunrise sector of Indian economy | VIEW |
Challenges of Indian economy | VIEW |
Unit 3 Social, Cultural, Technological, Competitive Environment {Book} | ||
Social and Cultural environment Nature | VIEW | |
Impact of foreign culture on Business | VIEW | |
Traditional Values and its impact | VIEW | |
Social Audit Meaning | VIEW | |
Importance of co-operative Government | VIEW | |
Social Responsibility of Business | VIEW | VIEW |
Technological environment Features | VIEW | |
Impact of Technology on Business | VIEW | |
Competitive environment: Meaning | VIEW | |
Michael Porter’s Five forces Analysis | VIEW | |
Competitive Analysis | VIEW | |
Unit 4 International Environment {Book} | |||
GSTT/WTO: Objective and Evolution of GATT | VIEW | VIEW | |
Uruguay round | VIEW | ||
GATT vs. WTO | VIEW | ||
WTO function, Pros and Cons | VIEW | VIEW | |
Globalization Meaning, Features of Globalization | VIEW | ||
Nature and Stages of Globalization | VIEW | ||
Advantages and Disadvantages of Globalization | VIEW | ||
Foreign Market entry strategies | VIEW | ||
LPG Model | VIEW | ||
MNCs Definition, Meaning, Merits, Demerits | VIEW | ||
MNC in India | VIEW | ||
FDI Meaning, Concept and functions | VIEW | VIEW | |
Need for FDI in developing countries | VIEW | ||
Factor influencing FDI | VIEW | ||
FDI operations in India | VIEW | ||
Challenges faced by International Business and investment opportunities for Indian Industry | VIEW | ||
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