Post office Savings Schemes: Savings Bank, Recurring Deposit, Term Deposit, Monthly Income Scheme, Kishan Vikas Patra

The post office savings account is one of the schemes that the Post Office offers. This post office savings scheme is available throughout India. Furthermore, the post office savings account offers a fixed interest rate on the deposit amount. Hence, the post office saving scheme is suitable for individuals seeking to earn fixed returns from their investments. One can open a savings account in post office with as low as INR 20.

This post office saving scheme is quite popular in the rural parts of India. The Central Government decides the rate of interest for the post office savings account. Often, the rates are similar to the bank savings account. The post office saving account has an interest rate around 4%, and the interest is calculated every month. Also, as per the Income Tax regulations, interest amount less than INR 50,000 per annum is tax-free in the hands of the depositor.

Furthermore, depositors can withdraw the deposits anytime they wish. However, they have to maintain a minimum balance of INR 50 in a generic account and INR 500 if they have a cheque facility. Also, the post office savings account can be easily transferred from one post office to the other.

Recurring Deposit

5 Year Post Office Recurring Deposit (PORD) Account allows investors to save on a monthly basis. The interest is compounded on a quarterly basis. This post office small savings scheme has a total of 60 monthly instalments. Post Office RD is suitable for individuals who wish to save through regular monthly deposits. The post office savings interest rates for this scheme is 5.8% per annum. Investors can estimate their returns from RD investments using RD calculator.

The minimum amount of investment is INR 10, with no cap on the maximum amount. All resident Indian nationals above the age of 18 years can open an account with the post office. Also, minors who are ten years old can open and operate the account jointly with their guardian. Furthermore, parents or guardians can open the account on behalf of their minor children.

One cannot prematurely withdraw their post office RD investments. However, in case of emergencies, one can break the RD. This comes with a penalty of INR 1 for every INR 100 investment. The RD account has a minimum lock-in period of three months. Also, if the premature withdrawal is made before three months, no interest is given. The depositors will only get back their principal amount.

Post Office Time Deposit Account (TD)

Post Office Time Deposit (POTD) Account is one of the most popular post office savings schemes. The interest rates are determined by the Finance Ministry every quarter. The rates are based on the yield of government securities and spread over the government sector yield.

Investments in a post office fixed deposit account have a minimum requirement of INR 1,000. One can open a TD account for any of the following tenures; one year, two years, three years and five years. Also, depositors can opt for reinvestment of the interest. However, this option is not available for one year TD. Additionally, one can also choose to redirect the interest to a five-year recurring deposit scheme.

Time deposits can also be transferred from one post office to the other. Also upon maturity, if the depositor doesn’t withdraw, then the amount will be reinvested for the initial tenure of the deposit at the new applicable interest rates.

Investments in the post office fixed deposits qualify for a tax deduction in Section 80C of the Income Tax Act. Investors can claim tax benefits up to INR 1.5 lakhs per annum. They can claim the tax benefit when they file income tax returns.

Post Office Monthly Income Scheme Account (MIS)

POMIS is a low-risk investment scheme that offers regular monthly income to the depositors in interest payments. The Government of India backs POMIS. The interest rates are announced every quarter. The current rate of interest is 6.60% (for January March 2021 quarter). POMIS has a lock-in period of five years. Upon maturity, the depositor can choose to either withdraw or reinvest the entire amount into the scheme.

The minimum amount for POMIS is INR 1,500, and the maximum limit is INR 4,50,000 per individual. However, for joint holding, the maximum limit is INR 9,00,000. Also, one can transfer their POMIS account from one post office to another. Furthermore, this post office savings scheme allows premature withdrawals post one year of account opening. However, these premature withdrawals have penalties.

Kishan Vikas Patra

A savings certificate scheme, Kisan Vikas Patra (KVP) was originally launched in the year 1988 by India Post. This is basically the Indian Government’s initiative to encourage small savings in the country for the investor’s secure future.

Kisan Vikas Patra Information

Tenure 124 months
Interest Rate 6.9%
Investment Amount · Minimum: Rs.1,000

· Maximum: No Upper Limit

Tax Benefits You can avail tax benefits under Section 80C of the Income Tax Act, 1961

Benefits:

100% Security: We all want security on the investments that we make. The Kisan Vikas Patra scheme gives us just that. Since it is a Government owned scheme, the returns are fixed and secure. Since the amount that you will receive is declared on the certificate, you will have security on the investment that you have made and the amount that you will receive at the end of the term.

Long term Savings: With the Kisan Vikas Patra, you can start saving early with an amount as low as Rs. 1000. The Kisan Vikas Patra certificates can be bought for amounts as low as Rs. 1000 and going up to as much as you want. There is no upper limit on the amount that you wish to invest. The value is said to be doubled in 100 months i.e. 8 years and 4 months. The value that the holder will receive on the completion of the term is declared on the Kisan Vikas Patra certificate itself.

Fixed Rate of Interest: Kisan vikas patra interest rate fixed on the amount that you are investing. This rate of interest ensures doubling of the principal amount in 100 months and is secured since it is a government bond.

Non-Transferable: The benefits of kisan vikas patra is availed only by the holder of the Kisan Vikas Patra certificate. To have this transferred to another name, the permission of the Postmaster is required along with certain other formalities.

Collateral for Loan: The Kisan Vikas Patra certificate can be used as a collateral while applying for a loan. Most banks and financial institutions accept this certificate as collateral before issuing you any loan.

Tax Benefits: At the time of encashment or disbursal of the Kisan Vikas Patra scheme, tax is not deducted at source; it is TDS exempted and paid in full to the holder. However, it is the responsibility of the certificate holder to pay the taxes on the interest accrued over the term of the scheme. This scheme is completely exempted from Wealth Tax.

Physical Instruments of Investment: The Kisan Vikas Patra saving schemecomes as a simple printed certificate that can be saved in a physical form. There is no demat form for this certificate and cannot be traded for in the secondary market.

Fixed Lock-in Period: The fixed lock in period on this scheme is two and half years. If you have an emergency financial requirement, you can encash this money prematurely after two and half years from the date of issuance with some amount of interest on the same.

Cashless banking

A cashless society describes an economic state whereby financial transactions are not conducted with money in the form of physical banknotes or coins, but rather through the transfer of digital information (usually an electronic representation of money) between the transacting parties. Cashless societies have existed from the time when human society came into existence, based on barter and other methods of exchange, and cashless transactions have also become possible in modern times using credit cards, debit cards, mobile payments, and digital currencies such as bitcoin. However this article discusses and focuses on the term “cashless society” in the sense of a move towards, and implications of, a society where cash is replaced by its digital equivalent in other words, legal tender (money) exists, is recorded, and is exchanged only in electronic digital form.

Such a concept has been discussed widely, particularly because the world is experiencing a rapid and increasing use of digital methods of recording, managing, and exchanging money in commerce, investment and daily life in many parts of the world, and transactions which would historically have been undertaken with cash are often now undertaken electronically. Some countries now set limits on transactions and transaction values for which non-electronic payment may be legally used.

Benefits:

Reduced business risks and costs

Cashless payments eliminate several risks, including counterfeit money (though stolen cards are still a risk), theft of cash by employees, and burglary or robbery of cash. The costs of physical security, physically processing cash (withdrawing from the bank, transporting, counting) are also reduced once a business goes completely cashless, as is the risk that the business will not have enough cash on hand to make the change.

Reducing transmittal of disease via cash

Cash provides a good home for disease-causing organisms (i.e. Staphylococcus aureus. Salmonella species, Escherichia coli, COVID-19…). However, cash has been found to be less likely to transmit disease than commonly touched items such as credit card terminals and pinpads. Such concerns prompted the German central bank, Deutsche Bundesbank, to state that “Cash poses no particular risk of infection for public”.

Transaction speed

Restaurant chain Sweetgreen found cashless locations (with customers using payment cards or the chain’s mobile app) could process transactions 15% faster.

Elimination of high-denomination notes for purposes of reducing criminal activity

One significant societal advantage cited by proponents is the difficulty of money laundering, tax evasion, performing illegal transactions, and funding illegal activity in a cashless society. Many countries have regulated, restricted, or banned private digital currencies such as Bitcoin, partly to prevent illegal transactions. Large amounts of value can also be stored in real estate, antiques, or commodities like diamonds, gold, silver, and platinum.

Some have proposed a “Reduced cash” system, where small bills and coins are available for anonymous, everyday transactions, but high-denomination notes are eliminated. This would make the amount of cash needed to move large amounts of value physically awkward and easier to detect. Large notes are also the most valuable to counterfeit.

Better collection of economic data

Rather than conducting “Costly and periodic” surveys and sampling of real-world transactions, “real data” collected on citizens’ spending can assist in devising and implementing policies that are deduced from actual data. With recorded financial transactions, the government can better track the movement of the money through financial records which enables them to track the black money and illegal transactions taking place in the country.

Flexibility

With advanced technology and payment systems at our disposal, going cashless is as good as having cash. You can use your money in several different ways, and often almost instantaneously. So, purchase air tickets, pay off your home loan EMI, or buy a life insurance policy without having to arrange for cash.

Easier consumer budgeting

As digital payments are made, transactions are kept in records. Cashless payments facilitate the tracking of spending expenditure and record the movement of money. Having recorded transactions, it can help citizens to refine their budget more efficiently because people can see their recorded transactions in their bank account and know where their ingoing’s and outgoings are occurring.

Medium term, Long term Loan

A medium-term loan is usually for a period of 2 to 5 years and can be said to be a hybrid of short and long-term loans. Such a loan is often taken for carrying repair or renovation of the fixed asset. For example, modernizing a showroom.

A medium-term loan is usually skipped when talking about the types of terms loans as people may go straight to the long-term loan after discussing the short-term loan. However, it is better to keep the duration of 2 to 5 years under medium-term as terms and condition for such a period is somewhat different from the long-term loan. Like, the interest rate is comparatively higher, while the documentation part is easier when compared to the long-term loans.

Advantages

  • The rates of return on MTNs are usually higher than on other short-term investments.
  • These notes are custom defined case by case and can be tailored to both issuers and investors needs (within legal requirements).
  • For investors, it may serve as a compromise investment opportunity between short-term investments and bonds with long maturities.
  • Availability to raise the funds non-publicly.

Disadvantages:

  • Higher costs of servicing
  • Due to strict issuance documentation requirements, issuers may prefer issuing public bonds instead.

Long Term Loans

These types of term loans are for more than five years. Most of the long-term loans are secured, for instance, home loans, car loans, loans against property. Since the loan is secured, the rate of interest is also lower. However, it can be unsecured as well. In an unsecured loan, no collateral or asset is needed, but the rate of interest is comparatively higher as the lender bears more risk.

EMI for such a loan is also quite low as the payment is spread over a long period. A long-term loan is credit-based, so the better your credit score is, the better are the chances that you get a lower interest rate. The amount of loan will also depend on your credit history and income.

Features:

Lower rate of interest

Since the time period of loan repayment is higher for long-term loans, banks and other lending entities levy lower rate of interest on these loans. Hence car loans and home loans come at lower rates than personal finance.

Higher loan amounts

Long-term loans generally come with higher loan amounts. Hence, home loans, auto loans etc. offer hefty loan amounts as compared to short-term loans like personal loans. Since, these loans are mostly secured via collateral submission hence banks are not apprehensive in lending heavy loan amounts to long-term loan applicants.

Collateral Submission

Since the loan amount involved in long-term loans is way higher than other types of loans, collaterals are almost always required to be submitted to the bank. This helps banks in recovering lost cash in case a borrower defaults to repay the loan.

Tax Benefits on long-term loans

Tax benefits are applicable on long-term loan repayment. However, this depends upon the type of loan. For example, an auto loan is a luxury loan and hence it does not offer any tax rebate whereas home loan is a loan for the basic need of housing and as such offers tax exemption on the repayment of loan. These tax benefits are subject to laws under the Income Tax Act.

Repayment in installments

Repayment of long-term loans generally happens in equated installments spread over a substantial period of time. These monthly installments are generally made up of two components, principal and interest.

Example:

Home loans

Home loans are one of the most suitable examples of long-term loans. The tenure for home loans goes much beyond 3 years and the loan amount is considerable. Collaterals require to be submitted to the bank and a guarantor also is required to sign the loan application. These loans offer pre-closure option to customers and depending upon the lending bank, this option may be charged or not charged. Home loans also give buyers the option of choosing between fixed and floating rate of interest.

Education Loans

Education loans or student loans are generally granted for a long period of time especially for courses like engineering and medical. These loans offer a longer repayment tenure to applicants. These loans are taken for a period of more than 3 years and this can go up to a period of 30 years. Education loans can be taken by applicants who wish to go for higher studies in India as well as abroad. The loan amount limit and the rate of interest might differ according to the lending entity as well as according to the course for which loan is being sought.

Personal Loans

Personal loans that offer a repayment tenure of more than 3 years come under the category of long-term loans. However, even when these loans are longer in tenure, the rate of interest offered is not low because personal loans are mostly unsecured loans and as such borrower does not need to submit any collateral as security. Banks do not have any collateral to fall back on in case a borrower defaults to pay back his/her personal loan.

Car Loans

Car loans have slowly become the most necessary loan instrument in recent times. Since the time banks eased the process of obtaining credit for purchase of vehicles, taking car or auto loans have been on the rise. Cars are considered as luxurious items and as such rates offered on these loans are higher than those for home loans. However, stiff competition among lending entities have forced banks to lower the rate of interest for car loans. A typical car loan may have a long-term payment tenure of up to 7 years. Pre-payment of loan is available for car loans and is subject to a pre-closure fee in case of certain banks. On the other hand, some banks do not levy any penalty fee on pre-payment of car loan amount.

Mobile App based financial services

Mobile Banking

It has been predicted that by 2025, approximately 4 billion people will use mobile banking and the users will be able to use apps to track, transact and spend from their apps. Apart from just attracting customers with the ease with which the apps work, the exposure to these apps also attracts prospective employees. All employees want to work with an employer who is represented by cutting edge technology and attractive apps.

Mobile Payments

A large number of users are now using mobile apps to make bill payments for various utilities like phone use, electricity bill, credit card bill, etc. This can easily be done through apps for mobile services. Payments always involve some amount of confidentiality and privacy. Apps help the users to keep the information confidential and safe. As the connectivity across areas and platforms is increasing, the mobile apps help the customers to transact with minimal effort and maximum confidentiality. Apart from this, mobile apps also provide many different ways to make the payment:

  • Netbanking
  • Credit card Payment
  • Debit card Payment
  • Mobile Wallets

Increase Business

Mobile Apps also ensure that the financial sector enterprise has maximum business. By making the business more accessible, mobile apps have ensured that the business captures maximum market share and increases sales. By providing safe and secure transactions, mobile apps have strengthened the bond between existing customers and the business as well. This ensures continued patronage and work. Mobile applications from finance organizations can supply underserved clients with a means to manage and leverage investment or business opportunities.

Reduce Operational Costs

The use of mobile apps has also ensured that the operational cost of running the business has been reduced. Mobile apps provide one-stop shops for buying, returning, acquiring, exchanging, and remitting of goods and services. Apart from this, mobile apps have also ensured that there is a seamless, virtual transfer of data from the customer to management and vice versa. Mobile apps have made space for virtual customer help stations and have reduced costs further.

Following the markets

Mobile apps in financial categories may send real-time stock and market warnings to the users’ mobile devices via push notifications. Thus, users may be informed about the performances of the investments anytime. In the finance sector in which responding quickly is important, institutions which have their mobile apps may often be preferred by the users.

Current account and Term Deposits

Current account

Current bank account is opened by businessmen who have a higher number of regular transactions with the bank. It includes deposits, withdrawals, and contra transactions. It is also known as Demand Deposit Account.

Current account can be opened in co-operative bank and commercial bank. In current account, amount can be deposited and withdrawn at any time without giving any notice. It is also suitable for making payments to creditors by using cheques. Cheques received from customers can be deposited in this account for collection.

In India, current account can be opened by depositing Rs.5000 to Rs. 25,000. The customers are allowed to withdraw the amount with cheques, and they usually do not get any interest. Generally, current account holders do not get any interest on their balance lying in current account with the bank.

Current account holder gets one important advantage of overdraft facility.

Features of Current Bank Account:

  • Current bank accounts are operated to run a business.
  • It is a non-interest-bearing bank account.
  • It needs a higher minimum balance to be maintained as compared to the savings account.
  • Penalty is charged if minimum balance is not maintained in the current account.
  • It charges interest on the short-term funds borrowed from the bank.
  • It is of a continuing nature as there is no fixed period to hold a current account.
  • It does not promote saving habits with its account holders.
  • Banker requires KYC (Know your Customers) norms to be completed before opening a current account.
  • The main objective of current bank account is to enable the businessmen to conduct their business transactions smoothly.
  • There is no restriction on the number and amount of deposits.
  • There is also no restriction on the number and amount of withdrawals made, as long as the current account holder has funds in his bank account.
  • Generally, bank does not pay any interest on current account. Nowadays, some banks do pay interest on current accounts.

Advantages of having a Current Account

  1. Current accounts allow handling of large volumes of receipts and/or payments systematically
  2. Under these accounts, limitless withdrawals are allowed in line with the levied cash transaction fees.
  3. There are no restrictions applied on the deposits made into the current accounts opened at the bank’s home branch. Additionally, account holders can also deposit cash at other branches upon paying small fees as applicable.
  4. Cheques, pay-orders, or demand-drafts can be issued via a current account for making direct payments to creditors.
  5. Overdraft facilities are also available for current account holders.
  6. The presence of small interest earnings on account balance makes a current account all the more attractive for its users.
  7. Businesses are further advantaged with various other benefits in the form of free inward remittances, deposit and withdrawals at any location, multi-location transfer etc.
  8. The businessmen can withdraw from their current accounts without any limit, subject to banking cash transaction tax, if any levied by the government.
  9. Assists creditors of the account holder who can have access to information on the account holder’s credit-worthiness through inter-bank connection.
  10. It facilitates the industrial progress of the country. Without its help, businessmen would face difficulties in running their businesses.
  11. Provides with Internet-banking and mobile-banking to enable businessmen carry out important business transactions promptly and with ease.
  12. It also provides various other advantages (benefits) such as:
  • Deposit and withdrawal of money (cash) at any location.
  • Multi-location funds transfer.

Term Deposits

Term Deposits, popularly known as Fixed Deposit, is an investment instrument in which a lump-sum sum amount is deposited at an agreed rate of interest for a fixed period of time, ranging from 1 month to 5 years. Term Deposits can be availed at financial institutions like Banks, Non-Banking Financial Companies (NBFC), credit unions, post offices and building societies.

Characteristics of Term Deposits

Term Deposits have unique monetary features that have made them popular among the investment circles. The essential characteristics of term deposits are:

  • Safety of investment: Since interest rates of the term deposit are not affected by the changes in the economy, it is one of the safest investment options available.
  • Fixed rate of interest: The rate of interest for term deposits are fixed and are not subject to fluctuations in the market.
  • Present investment period: The investor has the freedom to choose the tenor of the investment based on the plans offered by the financial institution. Normally the interest rate offered by the institution will be higher for a longer tenor. But it is advisable to compare the interest to tenor ratios before making the investment.
  • Interest Payment: The investor has the option to choose to receive the interest income either on maturity or periodically; Monthly, quarterly or yearly.
  • Rollover: An investor who does not require their money on the maturity of the term deposit has an option to roll over the deposit for a fresh term. ‘Rollover’ refers to the reinvesting of maturity proceeds in a new term deposit and adding on to the interest. So, an investor doesn’t have to utilize their money as soon as the term deposit matures.
  • Wealth Generation: The stable interest received on the investment ensures that the investors’ wealth grows even during difficult times in the market.
  • Penalty on premature withdrawal: Since term deposits come with a fixed tenor, it is considered ‘locked-in’. If the investor opts to withdraw from the deposit before the lock-in period ends they are liable to pay a penalty to the financial institution along with lowered interest income.
  • Loan against deposit: If in a contingent situation the investor needs financial liquidity, they can avail a loan of up to 60-75% of the deposit amount.
  • Taxation on interest: Under the Income Tax Act, the interest earned on the deposit is taxable income and can be subject to a Tax Deducted at the Source (TDS).
  • Insurance on deposit: Under the RBI regulations, any deposit in a certified bank is eligible for an insurance cover of up to Rs 1 lakh under the Deposit Insurance and Credit Guarantee Corporation (DICGC).
  • Low investment limit: The lower limit of investment varies as per the financial institution, but the lower limit is generally Rs 1000. Although, there is no upper limit on how much can be invested in term deposits.

Types of Term Deposit

  • Sweep-in facility term deposit: Sweep-in is a feature that financial institutions provide where the individual can set an upper limit on their savings account. Any amount higher than that limit will be converted into a term deposit. If the savings account faces deficit, then the funds will be withdrawn from the term deposit with a loss of interest only on the funds swept in. Sweep-in term deposits usually provide a higher interest rate.
  • Cumulative and Non-Cumulative deposits: Cumulative term deposit is an option provided for investors who don’t need regular monetary income from the deposit. Hence, the interest earned is reinvested into the deposit and paid out as a lump sum at the end of the tenor. A non-cumulative term deposit is for investors who are looking for a regular interest payout. With a non-cumulative term deposit, the interest will be credited in the investor’s account at regular intervals; Monthly, quarterly or yearly.
  • Short-term and Long-term deposits: These term deposits have been classified based on the holding period of the investment. A short term deposit has a lock-in period ranging from 1 to 12 months. Short term deposits are ideal for investors looking for quick returns. Long term deposits have a lock-in period ranging from 1 to 10 years. These deposits provide a higher interest rate than the short term deposits.
  • Senior Citizen term deposits: An individual over the age of 60 years is considered a senior citizen. Most banks or financial institutions provide a higher interest rate on term deposits for senior citizens. Senior citizens are also eligible for tax-saving term deposits at some banks.
  • Special deposit schemes for children: There are a few special deposit scheme aimed the welfare of children. ‘Sukanya Samriddhi Account’ launched by the government aims at improving the financial stability of girl children above the age of 10 years. Different banks have different schemes focussed on the financial welfare of children e.g., ‘Sishu Mangal’ deposit scheme by Allahabad Bank, Balika Shiksha Scheme by Punjab National Bank etc.
  • Post Office Time Deposit: Post offices also provide certain financial services. One such service is the Post Office Term Deposit. It can either be opened as an individual or joint account. One can transfer their post office term deposit accounts from one post office to another or own multiple accounts in the same post office. The minimum limit for the deposit is Rs.200 and the current interest rate is 7.9% for 5 years. Any deposit for a tenor longer than 5 years is eligible for the tax benefits prescribed under Section 80C of the Income Tax Act, 1961.
  • Tax-saver term deposits: Tax-saver deposits are eligible for a tax deduction of up to Rs 1.5 lakh under Section 80C of the Income Tax Act. These tax saver term deposits have a lock-in period of 5 years and any income above Rs 40,000 is taxable. The usual interest rates range between 5.5%-7.75%.

Physical Distribution, Importance, Factors affecting Channel Selection

Physical Distribution refers to the process of moving finished products from the manufacturer to the end consumer. It involves the management of logistics, including warehousing, inventory control, transportation, order fulfillment, and delivery. The goal is to ensure that products are available at the right place, at the right time, in the right quantities, and at minimal cost. Physical distribution is a critical component of the supply chain management system, and its efficiency directly impacts customer satisfaction, operational costs, and overall business performance. Effective physical distribution strategies help businesses maintain competitive advantage in the marketplace.

Importance of Physical Distribution:

  • Customer Satisfaction

A well-managed physical distribution system ensures that products reach consumers in a timely manner and in good condition. On-time delivery and product availability are essential for maintaining customer satisfaction. When products are consistently delivered when and where they are needed, customers are more likely to remain loyal and make repeat purchases.

  • Cost Efficiency

Effective physical distribution helps businesses reduce operational costs. By optimizing transportation routes, minimizing inventory holding costs, and improving warehousing practices, companies can lower their overall distribution expenses. Efficient logistics systems allow for economies of scale, reducing transportation and storage costs, which ultimately contributes to cost savings for the company and the customer.

  • Competitive Advantage

A company with a robust physical distribution network can gain a competitive edge over its rivals. Fast and reliable delivery services, for instance, can differentiate a brand from its competitors. Additionally, being able to deliver products in a timely and cost-effective manner can help a company build a strong reputation, attracting more customers.

  • Market Expansion

Physical distribution enables businesses to expand into new geographic markets. By establishing a distribution network in various regions, companies can reach a broader customer base, increasing sales and market share. This is especially important for businesses looking to scale their operations and tap into emerging or international markets.

  • Inventory Management

Physical distribution plays a crucial role in effective inventory management. By strategically positioning warehouses and managing stock levels across distribution channels, businesses can maintain optimal inventory levels. This helps prevent overstocking or stockouts, ensuring that products are available when needed while reducing excess inventory costs.

  • Flexibility and Responsiveness

A well-organized distribution system allows businesses to respond quickly to changes in consumer demand, seasonal variations, or market fluctuations. Companies can adjust their distribution strategies, reroute deliveries, or switch suppliers to meet customer needs effectively. The flexibility in physical distribution operations helps businesses maintain smooth operations and adapt to shifting market conditions.

  • Enhanced Communication and Coordination

Effective physical distribution ensures smooth communication between different functions within a business, including sales, inventory, and customer service teams. By having a streamlined process for managing orders, inventory, and delivery schedules, companies can avoid delays, confusion, and errors. Good communication between distributors, suppliers, and retailers ensures that the entire supply chain operates smoothly.

  • Supports Sales and Revenue Generation

Ultimately, physical distribution is a key driver of sales. When products are delivered promptly and in good condition, it directly affects the company’s ability to generate revenue. Additionally, distribution networks can be used to create promotional opportunities or introduce new products to the market, helping to boost sales and increase overall profitability.

Factors affecting Channel Selection:

  • Product Characteristics

The nature of the product plays a crucial role in determining the distribution channel. For example, products that are perishable, like food items or flowers, require channels that ensure quick delivery, such as direct distribution or specialized logistics. Similarly, expensive and technical products, such as machinery or electronics, often require personal selling and specialized intermediaries who can provide detailed information and after-sales support. On the other hand, mass-produced, non-perishable goods may be suitable for broader distribution through retail stores or online platforms.

  • Target Market

Understanding the target market is essential when selecting distribution channels. The preferences, location, and purchasing behavior of the target audience will influence the choice of channel. For instance, if the target market consists of younger, tech-savvy consumers, e-commerce channels may be more effective. On the other hand, if the market is geographically dispersed and requires physical interaction, traditional retail or wholesaler channels may be more suitable. Additionally, the purchasing power and buying habits of consumers should be taken into account, as they may determine whether a direct or indirect channel is more appropriate.

  • Cost Considerations

The cost involved in using different distribution channels is a major factor in channel selection. Direct channels, such as company-owned stores or e-commerce platforms, tend to have higher initial setup and operational costs but provide more control over the distribution process. Indirect channels, such as wholesalers or retailers, may have lower operational costs, but businesses must factor in the commissions and margins paid to intermediaries. Companies need to evaluate which distribution model provides the best balance between cost-effectiveness and customer service.

  • Channel Control

The level of control a company wants over the distribution process is another important factor. Direct channels, where the company controls the entire distribution process, allow for greater control over how products are presented, priced, and delivered to customers. Indirect channels, on the other hand, involve intermediaries like wholesalers and retailers, which can reduce the company’s control over the marketing, sales, and customer service aspects. Companies may choose their channel strategy based on how much control they wish to exert over the customer experience.

  • Market Coverage

The extent of market coverage required for the product also affects channel selection. Some products may require intensive distribution to reach a wide audience quickly, making it necessary to use a network of retailers, wholesalers, or online platforms. For example, convenience products like snacks and beverages require broad market coverage, necessitating a wide distribution network. In contrast, products targeted at niche markets may require selective distribution through specialized retailers or exclusive outlets.

  • Competitive Pressure

The distribution channels used by competitors can influence a company’s channel strategy. If competitors are using specific channels successfully, a company may feel compelled to adopt similar strategies to maintain competitiveness. Alternatively, a company may opt for unique or innovative channels to differentiate itself from competitors and capture market share. Competitive analysis can help businesses identify gaps in the distribution network and explore new opportunities.

  • Legal and Regulatory Factors

Different markets have varying legal and regulatory requirements that can influence channel selection. For example, some countries may have specific laws governing distribution, such as import restrictions, taxation policies, or standards for product labeling and packaging. These factors may limit the options available for selecting distribution channels. In such cases, companies must comply with local regulations, ensuring that their chosen channels adhere to the legal framework.

  • Company Resources and Capabilities

The company’s internal resources, including financial resources, expertise, and capacity, also play a role in selecting distribution channels. A company with substantial resources and logistics capabilities may choose to establish a direct distribution network, such as opening its own stores or building an online platform. Smaller businesses or those with limited resources may prefer to partner with intermediaries, such as wholesalers or retailers, to avoid the costs and complexities of managing their own distribution network.

  • Technological Advancements

With the increasing reliance on digital platforms, technological advancements can significantly impact channel selection. The rise of e-commerce and digital tools for supply chain management allows companies to reach customers more efficiently and cost-effectively. Businesses may choose online channels, mobile apps, or other digital platforms to streamline their distribution process, particularly for products that lend themselves to online shopping. Technological advancements also enable better tracking and monitoring of inventory, improving the efficiency of the distribution process.

  • Customer Service and Support

The level of customer service and support required by the product can also influence the choice of distribution channel. High-touch products that require post-purchase support, such as electronics or appliances, may be best sold through retailers or distributors who can offer after-sales services and technical support. For products that do not require significant customer interaction, such as basic consumer goods, direct online sales may be sufficient.

HR5.5 Performance Management

Unit 1 Introduction to Performance Management [Book]  
Performance Management VIEW VIEW
Performance Evaluation VIEW
Evolution of Performance Management VIEW
Definitions and Differentiation of Terms Related to Performance Management VIEW
What a Performance Management System Should Do VIEW
**Pre-Requisites of Performance Management VIEW
Importance of Performance Management VIEW
Linkage of Performance Management to Other HR Processes VIEW

 

Unit 2 Process of Performance Management [Book]  
Overview of Performance Management Process VIEW VIEW
Performance Management Process VIEW
Performance Management Planning Process VIEW
Mid-cycle Review Process, End-cycle Review Process VIEW
Performance Management Cycle at a Glance VIEW

 

Unit 3 Mechanics of Performance Management Planning and Documentation [Book]  
The Need for Structure and Documentation VIEW
Manager’s, Employee’s Responsibility in Performance Planning Mechanics and Documentation VIEW
Mechanics of Performance Management Planning and Creation of PM Document: VIEW
Performance Appraisal: Definitions and Dimensions of PA, Limitations VIEW
Purpose of Performance Appraisal and Arguments against Performance Appraisal, Importance of Performance Appraisal VIEW
Characteristics of Performance Appraisal VIEW
Performance Appraisal Process VIEW

 

Unit 4 Performance Appraisal Methods [Book]  
Performance Appraisal Methods VIEW
Traditional Methods, Modern Methods, 360 models VIEW
Performance Appraisal 720 models VIEW
Performance Appraisal of Bureaucrats; A New Approach VIEW

 

Unit 5 Issues in Performance Management [Book]  
Issues in Performance Management VIEW
Role of Line Managers in Performance Management VIEW
Performance Management and Reward Concepts VIEW
Linking Performance to Pay a Simple System Using Pay Band VIEW
Linking Performance to Total Reward VIEW
Challenges of Linking Performance and Reward VIEW
Facilitation of Performance Management System through Automation VIEW
Ethics in Performance Appraisal VIEW

Product Mix Analysis, Customer Requirement Analysis

A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and thus in turn of the global environmental analysis. Through all of these analyses, the strengths, weaknesses, opportunities and threats (SWOT) of a company can be identified. Finally, with the help of a SWOT analysis, adequate business strategies of a company will be defined. The market analysis is also known as a documented investigation of a market that is used to inform a firm’s planning activities, particularly around decisions of inventory, purchase, work force expansion/contraction, facility expansion, purchases of capital equipment, promotional activities, and many other aspects of a company.

Product Mix Analysis

Product mix, also known as product assortment or product portfolio, refers to the complete set of products and/or services offered by a firm. A product mix consists of product lines, which are associated items that consumers tend to use together or think of as similar products or services.

The principle of product mix analysis, as described in all these texts is, in fact, correct and essential. The appeal of product mix analysis results from its simple yet powerful application, providing a platform to base the search for higher profitability and production throughputs. After years of practicing OR and quantitative methods in industry, however, I have come to the realization that an effective application of product mix analysis is not nearly as simple as illustrated in these texts. I will therefore outline the necessary steps, challenges and possible pitfalls of a practical application of product mix analysis to improve the profitability of an operation or business.

Product mix analysis is not as simple as it looks. In a typical textbook illustration of a product mix problem, a company produces several products, each requiring a certain amount of labor and materials. Constraints, such as total amount of resources and the maximum number of units that each product can sell, as well as the unit profit for each product, are given. The analysis focuses on how many products to produce in order to maximize the overall profit, correctly illustrating the essence of the product mix problem. However, the case does not even begin to reveal the complexities of a real and practical product mix study commonly used in industry.

First, the data needed for product mix study does not come in a handy form that is ready to import by an OR/MS practitioner into a spreadsheet for quick analysis. Obtaining and formatting the necessary information for analysis requires at least a few days and up to several months, depending upon the scope, complexity and purpose of the analysis.

After the first hurdle in data requirements is crossed and initial analysis of the product mix is conducted, a practitioner will usually be faced with the next issue: Is the current “optimized” product mix truly the best? In practical applications, the product mix study is rarely a one-shot deal, taking time and effort. Analysis is iterative, each iteration representing one of numerous different businesses and/or production scenarios.

The third difficulty of product mix analysis is its implementation. Even after an “optimal” product mix is found, the realization of the product mix within the operation is a challenge. An optimized product mix usually represents an idealized and somewhat macro view of the production profile, delivering a profit obtained in the analysis. In many cases, however, operational constraints in production and in the supply chain that were not or cannot be specifically formulated into the product mix optimization such as availability of raw materials, seasonality of customer demand and bottlenecks of equipment and resources may deem your product mix results infeasible.

Your product mix shapes your brand image and the customers you attract

Your product mix helps create customers’ perception of your brand. For example, if Neiman Marcus had many bargain brands in their product mix, they would likely lose their reputation as a luxury retailer. Clients looking for luxury goods would go elsewhere, and the company would, instead, be competing with retailers like Kohls.

Your product mix makes it easy for customers to buy

 Knowing your customers and nailing the right product mix is more important than ever in the age of online shopping. Customers come with precise demands and expectations, and they can easily pull up a new tab and load your competition’s website. Tailoring your product mix to your customers’ needs and desires will help you retain them.

Your product mix must help mitigate the paradox of choice

Plenty of studies have demonstrated the paradox of choice: Customers insist on a range of choice and variety, but too many options will cause them to move on without making a decision. In one study, a display of 24 jams and jellies was put out on a store floor. While it attracted shoppers, only 3% converted. The next week, a display of only six jams and jellies was created. That display drew fewer shoppers, but 30% converted.

Customer Requirement Analysis

In systems engineering and software engineering, requirements analysis focuses on the tasks that determine the needs or conditions to meet the new or altered product or project, taking account of the possibly conflicting requirements of the various stakeholders, analyzing, documenting, validating and managing software or system requirements.

Requirements analysis is critical to the success or failure of a systems or software project. The requirements should be documented, actionable, measurable, testable, traceable, related to identified business needs or opportunities, and defined to a level of detail sufficient for system design.

Conceptually, requirements analysis includes three types of activities:

  • Eliciting requirements: (e.g. the project charter or definition), business process documentation, and stakeholder interviews. This is sometimes also called requirements gathering or requirements discovery.
  • Recording requirements: Requirements may be documented in various forms, usually including a summary list and may include natural-language documents, use cases, user stories, process specifications and a variety of models including data models.
  • Analyzing requirements: Determining whether the stated requirements are clear, complete, unduplicated, concise, valid, consistent and unambiguous, and resolving any apparent conflicts. Analyzing can also include sizing requirements.

Stakeholder identification

See Stakeholder analysis for a discussion of people or organizations (legal entities such as companies, standards bodies) that have a valid interest in the system. They may be affected by it either directly or indirectly. A major new emphasis in the 1990s was a focus on the identification of stakeholders. It is increasingly recognized that stakeholders are not limited to the organization employing the analyst. Other stakeholders will include:

  • Anyone who operates the system (normal and maintenance operators)
  • Anyone who benefits from the system (functional, political, financial and social beneficiaries)
  • Anyone involved in purchasing or procuring the system. In a mass-market product organization, product management, marketing and sometimes sales act as surrogate consumers (mass-market customers) to guide development of the product.
  • Organizations which regulate aspects of the system (financial, safety, and other regulators)
  • People or organizations opposed to the system (negative stakeholders; see also misuse case)
  • Organizations responsible for systems which interface with the system under design.
  • Those organizations who integrate horizontally with the organization for whom the analyst is designing the system.

Joint Requirements Development (JRD) Sessions

Requirements often have cross-functional implications that are unknown to individual stakeholders and often missed or incompletely defined during stakeholder interviews. These cross-functional implications can be elicited by conducting JRD sessions in a controlled environment, facilitated by a trained facilitator (Business Analyst), wherein stakeholders participate in discussions to elicit requirements, analyze their details and uncover cross-functional implications. A dedicated scribe should be present to document the discussion, freeing up the Business Analyst to lead the discussion in a direction that generates appropriate requirements which meet the session objective.

JRD Sessions are analogous to Joint Application Design Sessions. In the former, the sessions elicit requirements that guide design, whereas the latter elicit the specific design features to be implemented in satisfaction of elicited requirements.

Contract-style requirement lists

One traditional way of documenting requirements has been contract style requirement lists. In a complex system such requirements lists can run to hundreds of pages long.

An appropriate metaphor would be an extremely long shopping list. Such lists are very much out of favour in modern analysis; as they have proved spectacularly unsuccessful at achieving their aims; but they are still seen to this day.

Strengths

  • Provides a checklist of requirements.
  • Provide a contract between the project sponsors and developers.
  • For a large system can provide a high level description from which lower-level requirements can be derived.

Weaknesses

  • Such lists can run to hundreds of pages. They are not intended to serve as a reader-friendly description of the desired application.
  • Such requirements lists abstract all the requirements and so there is little context. The Business Analyst may include context for requirements in accompanying design documentation.

Types of Requirements

Business requirements

Statements of business level goals, without reference to detailed functionality. These are usually high level (software and/or hardware) capabilities that are needed to achieve a business outcome.

Customer requirements

Statements of fact and assumptions that define the expectations of the system in terms of mission objectives, environment, constraints, and measures of effectiveness and suitability (MOE/MOS). The customers are those that perform the eight primary functions of systems engineering, with special emphasis on the operator as the key customer. Operational requirements will define the basic need and, at a minimum, answer the questions posed in the following listing:

  • Operational distribution or deployment: Where will the system be used?
  • Mission profile or scenario: How will the system accomplish its mission objective?
  • Performance and related parameters: What are the critical system parameters to accomplish the mission?
  • Utilization environments: How are the various system components to be used?
  • Effectiveness requirements: How effective or efficient must the system be in performing its mission?
  • Operational life cycle: How long will the system be in use by the user?
  • Environment: What environments will the system be expected to operate in an effective manner?

Architectural requirements

Architectural requirements explain what has to be done by identifying the necessary systems architecture of a system.

Structural requirements

Structural requirements explain what has to be done by identifying the necessary structure of a system.

Behavioral requirements

Behavioral requirements explain what has to be done by identifying the necessary behavior of a system.

Functional requirements

Functional requirements explain what has to be done by identifying the necessary task, action or activity that must be accomplished. Functional requirements analysis will be used as the toplevel functions for functional analysis.

Non-functional requirements

Non-functional requirements are requirements that specify criteria that can be used to judge the operation of a system, rather than specific behaviors.

Performance requirements

The extent to which a mission or function must be executed; generally measured in terms of quantity, quality, coverage, timeliness or readiness. During requirements analysis, performance (how well does it have to be done) requirements will be interactively developed across all identified functions based on system life cycle factors; and characterized in terms of the degree of certainty in their estimate, the degree of criticality to system success, and their relationship to other requirements.

Design requirements

The “build to”, “code to”, and “buy to” requirements for products and “how to execute” requirements for processes expressed in technical data packages and technical manuals.

Derived requirements

Requirements that are implied or transformed from higher-level requirement. For example, a requirement for long range or high speed may result in a design requirement for low weight.

Allocated requirements

A requirement that is established by dividing or otherwise allocating a high-level requirement into multiple lower-level requirements. Example: A 100-pound item that consists of two subsystems might result in weight requirements of 70 pounds and 30 pounds for the two lower-level items.

Euro Bond Market (Deposit, Loan, Notes Market), Types of Euro Bonds

The Eurobond market is made up of investors, banks, borrowers, and trading agents that buy, sell, and transfer Eurobonds. Eurobonds are a special kind of bond issued by European governments and companies, but often denominated in non-European currencies such as dollars and yen. They are also issued by international bodies such as the World Bank. The creation of the unified European currency, the euro, has stimulated strong interest in euro-denominated bonds as well; however, some observers warn that new European Union tax harmonization policies may lessen the bonds’ appeal.

Eurobonds are unique and complex instruments of relatively recent origin. They debuted in 1963, but didn’t gain international significance until the early 1980s. Since then, they have become a large and active component of international finance. Similar to foreign bonds, but with important differences, Eurobonds became popular with issuers and investors because they could offer certain tax shelters and anonymity to their buyers. They could also offer borrowers favourable interest rates and international exchange rates.

Notes Market

The primary objective of the issuance of Euro notes is to structure a debt instrument with short term maturities, generally 3, 6 or 9 months, tenors (duration) and place it in the market. However, the borrowing programme could be for medium or long term (say), 5-7 years or more. Banks that act as financial Market intermediaries agree to underwrite the paper (instrument). In reality, a borrower is able to borrow at short-term interest rates for short periods by issuing the “notes” ‘to investors. At the same time the borrower avails of the benefits and comfort of having a committed medium to long tern borrowing facility (underwritten by banks). The funding portion is divided into two separate components. The first, is a long term committed standby lending facility provided by banks. The second is a mechanism for the distribution of short-term debt instruments (the Euro note). The former component gives the borrower the long term assurance of availability of funds. The latter is the means by which cost-competitive funding can be achieved (since at any specific time, short term funding is usually cheaper than medium-long term funding).

Types of Euro Bonds

Straight Bond: Bond is one having a specified interest coupon and a specified maturity date. Straight bonds may issue with a floating rate of interest. Such bonds may have their interest rate fixed at six-month intervals of a stated margin over the LIBOR for deposits in the currency of the bond. So, in the case of a Eurodollar bond, the interest rate may base upon LIBOR for Eurodollar deposits.

Convertible Eurobond: The Eurobond is a bond having a specified interest coupon and maturity date. But, it includes an option for the hold to convert its bonds into an equity share of the company at a conversion price set at the time of issue.

Medium-term Eurobond: Medium-term Euro notes are shorter-term Eurobonds with maturities ranging from three to eight years. Their issuing procedure is less formal than for large bonds. Interest rates on Euro notes can fix or variable. Medium-term Euro-notes are similar to medium-term roll-over Eurodollar credits. The difference is that in the Eurodollar market lenders hold a claim on a bank and not directly on the borrower.

Benefits to Investors

The main benefit to local investors in purchasing a Eurobond is that it provides exposure to foreign investments staying in the home country. It also gives a sense of diversification, spreading out the risks.

As mentioned previously, Eurobonds are pretty cheap, with a small face value and are highly liquid.

If a Eurobond is denominated in a foreign currency and issued in a country with a strong economy (and currency), then the bond liquidity rises.

Benefits to Issuers

A list of benefits to Eurobond issuers consists of the following:

  • A country choice with lower interest rates.
  • Flexibility to choose a favorable country to originate bonds and currency.
  • Avoidance of currency risk or forex risk by using Eurobonds.
  • International bond trade despite being issued in a certain country that broadens potential investor base.
  • Access to a huge range of bond maturity periods that can be chosen by the issuer.

Smart Cards Features, Types, Security Features and Financial Applications

A smart card, chip card, or integrated circuit card (ICC or IC card) is a physical electronic authorization device, used to control access to a resource. It is typically a plastic credit card-sized card with an embedded integrated circuit (IC) chip. Many smart cards include a pattern of metal contacts to electrically connect to the internal chip. Others are contactless, and some are both. Smart cards can provide personal identification, authentication, data storage, and application processing. Applications include identification, financial, mobile phones (SIM), public transit, computer security, schools, and healthcare. Smart cards may provide strong security authentication for single sign-on (SSO) within organizations. Numerous nations have deployed smart cards throughout their populations.

The universal integrated circuit card, or SIM card, is also a type of smart card. As of 2015, 10.5 billion smart card IC chips are manufactured annually, including 5.44 billion SIM card IC chips.

Magnetic stripe technology remains in wide use in the United States. However, the data on the stripe can easily be read, written, deleted or changed with off-the-shelf equipment. Therefore, the stripe is really not the best place to store sensitive information. To protect the consumer, businesses in the U.S. have invested in extensive online mainframe-based computer networks for verification and processing. In Europe, such an infrastructure did not develop — instead, the card carries the intelligence.

The microprocessor on the smart card is there for security. The host computer and card reader actually “talk” to the microprocessor. The microprocessor enforces access to the data on the card. If the host computer read and wrote the smart card’s random access memory (RAM), it would be no different than a diskette.

Smarts cards may have up to 8 kilobytes of RAM, 346 kilobytes of ROM, 256 kilobytes of programmable ROM, and a 16-bit microprocessor. The smart card uses a serial interface and receives its power from external sources like a card reader. The processor uses a limited instruction set for applications such as cryptography.

The most common smart card applications are:

  • Credit cards
  • Electronic cash
  • Computer security systems
  • Wireless communication
  • Loyalty systems (like frequent flyer points)
  • Banking
  • Satellite TV
  • Government identification

Features

Secure data storage. Smart cards provide a way to securely store data on the card. This data can only be accessed through the smart-card operating system by those with proper access rights. This feature can be utilized by a system to enhance privacy by storing personal user data on the card rather than in a central database, for example. In this situation, the user has better knowledge and control of when their personal data is being granted access and who is involved.

Authentication. Smart cards provide ways to authenticate others who want to gain access to the card. These mechanisms can be used to validate users, devices, or applications wishing to use the data on the card’s chip. These features can protect privacy by ensuring that a banking application has been authenticated as having the appropriate access rights before accessing financial data or functions on the card, for example.

Encryption. Smart cards provide a robust set of encryption capabilities, including key generation, secure key storage, hashing, and digital signing. These capabilities can be used to protect privacy in many ways. For example, a smart-card system can produce a digital signature for an e-mail message, providing a way to validate the e-mail’s authenticity. This protects the message from being tampered with, and also provides the recipient with assurance about origination. The fact that the signing key originated from a smart card adds credibility to the origin and the intent of the signer.

Secure communications. Smart cards provide secure communication between the card and reader. Similar to security protocols used in many networks, this feature allows smart cards to send and receive data in a secure, private manner.

Biometrics. Smart cards provide ways to securely store biometric templates and perform biometric matching functions. These features can be used to improve privacy in systems that use biometrics.

Strong device security. Smart-card technology is extremely difficult to duplicate or forge, and has built-in tamper resistance. Smart-card chips include a variety of hardware and software capabilities that detect and react to tampering attempts, and help counter possible attacks.

Personal device. A smart card is, of course, a personal and portable device associated with a particular cardholder. The smart-card plastic is often personalized, providing an even stronger binding to the cardholder. These features, while somewhat obvious, can be leveraged to improve privacy. For example, a healthcare application might elect to store prescription information on the card vs. on paper to improve the accuracy and privacy of patient prescriptions.

Types

Contact less Smart Card:

This type of smart card establishes connection with the card reader without any physical contact. It consists of an antenna by means of which it is used to communicate using radio frequency band with the antenna on the reader. It receives power from the reader via the electromagnetic signal.

Contact Smart Card:

This type of smart cards is embedded with electrical contacts which are used to connect to the card reader where the card is inserted. The electrical contacts are deployed on a conductive gold-plated coating on the card surface.

Dual-interface cards:

This type of smart card is equipped with both contact less and contact interfaces. This type of card enables secure access to the smart card’s chip with either the contact less or contact smart card interfaces.

Memory based smart card:

This type of smart cards are embedded with memory circuits. It stores, reads and writes data to a particular location. It is straight memory card which is only used to store data or a protected memory card with a restricted access to the memory and which can be used to write data. It can also be a rechargeable or a disposable card which contains memory units which can be used only once.

Microprocessor based smart card:

This type of smart cards consists of microprocessor embedded onto the chip in addition to the memory blocks. It also consists of specific sections of files related with a particular function. It allows for data processing and manipulations and can be used for multi functioning.

Hybrid smart card:

Hybrid smart card embedded with both memory and microprocessor. Two different chips are used for different applications connected to a single smart card based on the different functionality as the proximity chip is used for physical access to prohibited areas while the contact smart card chip is used for sign in authentication.

Security Features

Laser Engraving:

Using different laser types with varying wavelengths, names, card numbers or other inscriptions can be engraved into cards in a manner that is easy on the card material. Through engraving, labelling is not removable. The process of engraving labels has simple and variable programming.

Ghost Images:

A ghost image is a semi-visible graphic, usually another photo of the cardholder, which is applied to the card. Sometimes ID numbers or logos with reduced transparency are also printed into the background of the card. The process is inexpensive and can be copied only with great difficulty.

Photos:

The most obvious and widely used security feature for personal identification is a passport photo. These are applied to the card in high quality through color printing, usually using the inkjet drop-on-demand method or sometimes through laser engraving and other techniques. Passport photos have the great advantage of functioning without a reading device. In addition, supplemental bio-metric data can be added to photos on driver’s licenses or ID cards to render them machine-readable.

Signature:

In addition to photos, reference signatures on cards are also a common safety feature, including when paying by debit or credit card. Security signature fields increase the copy protection in that the signing area can be damaged obviously by friction or contact with chemicals.

Financial Applications

Healthcare

With health care data rapidly increasing, smart cards assist with maintaining the efficiency of patient care and privacy safeguards. The cards allow medical facilities to safely store information for a patient’s medical history, instantly access the information and update it if needed and reduce health care fraud. Instant patient verification provides for immediate insurance processing. In addition, smart cards enable compliance with government initiatives, such as organ donation programs.

Computer & Network Security

Microsoft Windows, new versions of Linux and Sun Microsystems have begun using smart cards as a replacement for user names and passwords. Understanding that Public Key Infrastructure (PKI)-enhanced security is needed, a smart card badge is becoming the new standard. Using smart cards, users can be authenticated and authorized to have access to specific information based on preset privileges.

Banking & Retail

Some of the most common uses for smart cards are ATM cards, credit cards and debit cards. Many of these cards are “chip and PIN” cards that require the customer to supply a four- to six-digit PIN number, while others are known as “chip and signature” cards, needing only a signature for verification.

Other financial and retail uses for smart cards include fuel cards and public transit/public phone payment cards. They can also be used as “electronic wallets” or “purses” when the chip is loaded with funds to pay for small purchases such as groceries, laundry services, cafeteria food and taxi rides. Cryptographic protocols protect the exchange of money between the smart card and the machine, so no connection to a bank is needed.

Mobile Communications

For digital mobile phones, smart cards can also be used as identification devices. These cards are known as Subscriber Identity Molecules (SIM) cards. Each SIM card has a unique identifier that manages the rights and privileges of each subscriber and makes it easy to properly identify and bill them.

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