Research Methodology LU BBA NEP 7th Semester Notes

Unit 1 {Book}

Introduction: Meaning of Research, Objectives of Research VIEW
Types of Research VIEW VIEW
Research Process VIEW
Research Problem formulation VIEW VIEW
Research Design VIEW VIEW
Features of a Good Research Design VIEW VIEW
Different Research Designs VIEW
Measurement in Research VIEW VIEW
Data types VIEW
Sources of Error VIEW VIEW
Unit 2 {Book}
Measurement and Scaling VIEW
Primary Level of Measurement: Nominal, Ordinal, Interval, Ratio VIEW
Comparative and Non-competitive Scaling Techniques VIEW
Questionnaire Design VIEW
Sampling, Sampling Process VIEW
Sampling Techniques: Probability and Non-Probability Sampling VIEW
Sample Size Decision VIEW
Unit 3 {Book}
Data Collection: Primary & Secondary Data VIEW
Survey Method of Data Collection VIEW VIEW
Classification of Observation Method VIEW
VIEW VIEW
Fieldwork and Data Preparation VIEW VIEW
Hypothesis VIEW VIEW
Null Hypothesis & Alternative Hypothesis VIEW
VIEW VIEW
Type-I & Type-II Errors VIEW
Hypothesis Testing: VIEW
Z-Test VIEW
T-Test VIEW
ANOVA VIEW
Concepts of Multivariate Techniques VIEW
Unit 4 {Book}
Meaning, Types of Research Report VIEW
Layout of Research Report VIEW
Steps in Report Writing VIEW
Tabular & Graphical Presentation of Data VIEW VIEW
Citations, Bibliography and Annexure in Report VIEW VIEW
Avoid Plagiarism VIEW VIEW
Use of Statistical Software to Analysis the Data VIEW VIEW

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