Category: Bangalore University BBA Notes

Bangalore University BBA Notes

Business Law Bangalore University BBA 6th Semester NEP Notes

indiafreenotesby indiafreenotes1
Unit 1 Indian Contract Act, 1872 [Book]
Indian Contract Act, 1872 Introduction VIEW
Definition of Contract, Essentials of Valid Contract, Offer and Acceptance, Consideration, Contractual capacity, Free consent VIEW
Classification of Contract, Discharge of a Contract VIEW
Breach of Contract and Remedies to Breach of Contract VIEW
Unit 2 The Sale of Goods Act. 1930 [Book]
The Sale of Goods Act, 1930 Introduction, Definition of Contract of Sale, Essentials of Contract of Sale, Conditions and Warranties VIEW
Transfer of Ownership in Goods including Sale by a Non-owner and Exceptions VIEW
Performance of Contract of Sale VIEW
Unpaid Seller, Rights of an Unpaid seller against the Goods and against the Buyer VIEW
Unit 3 Negotiable Instruments Act 1881 [Book]
Introduction Meaning and Definition, Characteristics, Kinds of Negotiable Instruments VIEW
Promissory Note VIEW
Bills of Exchange Meaning, Characteristics, Types VIEW
Cheques Meaning, Characteristics, Types VIEW
Parties to Negotiable Instruments VIEW
Dishonour of Negotiable Instruments, Notice of Dishonour, Noting and Protesting VIEW
Unit 4 Consumer Protection Act 1986 [Book]
Consumer Protection Act 1986 VIEW
Definitions of the terms Consumer, Consumer Dispute, Defect, Deficiency, Unfair Trade Practices, and Services VIEW
Rights of Consumer under the Act VIEW
Consumer Redressal Agencies: District Forum, State Commission and National Commission VIEW
Unit 5 Environment Protection Act 1986 [Book]
Environment Protection Act 1986 Introduction, Objectives of the Act, Definitions of Important Terms Environment, Environment Pollutant, Environment Pollution, Hazardous Substance and Occupier VIEW
Types of Pollution under Environment Protection Act 1986 VIEW
Powers of Central Government to protect Environment in India VIEW
Bangalore University BBA Notes

Employability Skills Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes1
Bangalore University BBA Notes

Cyber Security Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes1

Unit 1 [Book]
Introduction to Cyber Security, Defining Cyberspace VIEW
Overview of Computer and Web-technology VIEW
Architecture of Cyberspace VIEW
Communication and Web Technology VIEW
Internet VIEW
World wide web VIEW
Advent of internet VIEW
Internet infrastructure for Data Transfer and Governance VIEW
Internet Society VIEW
Regulation of Cyberspace VIEW
Concept of Cyber security, Issues and Challenges of cyber security VIEW
Unit 2 [Book]
Cyber-Crime and Cyber law: Classification of Cyber-crimes, Common cyber-crimes VIEW
Cybercrime targeting Computers and Mobiles VIEW
Cyber-crime against Women and Children VIEW
Cyber-crime financial frauds VIEW
Social engineering attacks, Malware and Ransomware attacks VIEW
Zero Day and Zero Click attacks VIEW
Cybercriminals modus-operandi, Reporting of Cybercrimes, Remedial and Mitigation measures VIEW
Legal perspective of Cyber crime VIEW
IT Act 2000 and its Amendments, Cybercrime, and Offences VIEW
Organizations dealing with Cybercrime and Cyber Security in India VIEW
Case Studies
Unit 3 [Book]
Social Media Overview and Security: Introduction to Social Networks, Types of Social Media, Social Media Platforms, Social media monitoring, Hashtag, Viral content VIEW
Social Media Marketing VIEW
Social Media Privacy, Challenges VIEW
Opportunities and pitfalls in online Social network VIEW
Security issues related to Social media VIEW
Flagging and Reporting of inappropriate content VIEW
Laws regarding posting of inappropriate content VIEW
Best practices for the use of Social media VIEW
Case Studies
Bangalore University BBA Notes

Digital Marketing Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes2
Unit 1 [Book]
Introduction, Meaning, Need of Digital Marketing VIEW
Digital Marketing Platforms VIEW
Digital Marketing Students VIEW
Digital Marketing Professional VIEW
Email Marketing, Importance of email Marketing VIEW
e-mail Marketing platforms VIEW
Creating e-mailers VIEW
Creating a Contact Management and Segmentation Strategy VIEW
Understanding e-mail Deliverability and Tracking e-mails VIEW
How to Create Effective and Unique e-mail Content VIEW
Outlining the Design of Your Marketing e-mails VIEW
Open Rates and CTR of email VIEW
Drive Leads from e-mail VIEW
What are opt-in lists VIEW
Develop Relationships with Lead Nurturing and Automation VIEW
Content Marketing: Understanding Content Marketing VIEW
Generating Content Ideas VIEW
Planning a Long-Term Content Strategy VIEW
Building a Content Creation Framework VIEW
Becoming an Effective Content Writer VIEW
Extending the Value of Your Content through Repurposing VIEW
How to Effectively Promote Content VIEW
Measuring and Analyzing Your Content VIEW

 

Unit 2 [Book]
Search Engine Optimization (SEO): Meaning, Importance and Its Growth in Recent years VIEW
Ecosystem of a Search Engine, kinds of Traffic VIEW
Keyword Research and Analysis (Free and Paid tool and Extension), Recent Google Updates VIEW
How Google Algorithms Works VIEW
On Page Optimization (OPO) VIEW
Off-Page Optimization VIEW
Misc SEO Tools:
Google Webmaster Tools VIEW
Site Map Creators VIEW
Browser-based analysis Tools VIEW
Page Rank tools VIEW
Pinging and Indexing Tools VIEW
Dead Links identification Tools VIEW
Open Site explorer VIEW
Domain information/who is tools VIEW
Quick Sprout VIEW
Google My Business VIEW

 

Unit 3 [Book]
Google AdWords: Google Ad-Words Fundamentals, Google AdWords Account Structure, Key terminologies in Google AdWords VIEW
How to Create an AdWords account, Different Types of AdWords and its Campaign and Ads creation process, Ad approval process VIEW
Keyword Match Types, Keyword Targeting and Selection (Keyword Planner), Display Planner VIEW
Different Types of extensions, Creating Location extensions, Creating call extensions, Create Review extensions VIEW
Bidding techniques Manual / Auto, Demographic Targeting / Bidding, CPC-based, CPA based and CPM-based accounts VIEW
Google Analytics Individual Qualification (GAIQ) VIEW
Google AdSense: Understanding ad networks and AdSense’s Limitations, Learning which situations are best for using AdSense, Setting up an AdSense account, Creating new ad units, Displaying ads on a website, Configuring channels and ad styles, Allowing and blocking ads, Reviewing the AdSense dashboard, Running AdSense reports and custom reports, Exporting data, Reviewing payee and Account Settings VIEW

 

Unit 4 [Book]
Social Media Marketing (SMM) VIEW
Facebook Marketing VIEW
Twitter Marketing VIEW
LinkedIn Marketing VIEW
Google Plus Marketing VIEW
YouTube Marketing VIEW
Pinterest Marketing VIEW
Snapchat Marketing VIEW
Instagram Marketing VIEW
Social Media Automation Tools VIEW
Social Media Ad Specs VIEW
ROI in Social Media Marketing, Tools and Dashboards VIEW
Reputation Management VIEW
YouTube Advertising (Video Ads), Why should one advertise on YouTube? VIEW
Creating YouTube campaigns, Choose the audience for video ads, Instream ads, In-video ads, In-search ads, In-display ads VIEW
Measuring your YouTube ad performance, Drive leads and Sales from YouTube VIEW
ads Conversions: Understanding Conversion Tracking, Types of Conversions, Setting up Conversion Tracking, Optimizing Conversions, Track offline conversions, Analyzing conversion data, Conversion Optimizer VIEW

 

Unit 5 [Book]
Web Analytics, Need and Importance of Web Analytics VIEW
Introducing Google Analytics, Google Analytics Layout, Basic Reporting VIEW
Basic Campaign and Conversion Tracking VIEW
Google Tag Manager VIEW
Social Media Analytics VIEW
Social CRM and Analytics VIEW
Other Web analytics Tools VIEW
Making better decisions using Analytics Tools VIEW
Common Mistakes Analysts Make VIEW
Bangalore University BBA Notes

Information Technology for Business (Excel & DBMS) Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes1
Unit 1 [Book]
Introduction to IT, Introduction to IS, Difference be IS and IT, Need for Information System VIEW
Information Systems in the Enterprise VIEW
Impact of Information Technology on Business: VIEW
Business Data Processing VIEW
Intra and Inter Organizational communication using network technology VIEW
Business Process Outsourcing and Knowledge Process Outsourcing VIEW
Managers and Activities in Information Systems VIEW
Importance of Information systems in Decision making and Strategy building VIEW
Information systems and Subsystems VIEW

 

Unit 2 [Book]
Transaction Processing Systems (TPS)  Features, Process, Advantages and Disadvantages, Role in Decision making process VIEW
Management Information System (MIS) VIEW
Decision Support Systems (DSS) VIEW
Group Decision Support System (GDSS) VIEW
Executive Information System (EIS) VIEW
Expert System (ES) VIEW

 

Unit 3 [Book]
Introduction to Data and Information, Database, Types of Database Models VIEW
Introduction to DBMS, Advantages and Disadvantages of DBMS, Application of DBMS VIEW
Difference between File Management Systems and DBMS VIEW
Data Warehousing VIEW
Data Mining VIEW
MS Access, Create Database, Create Table, Adding Data, Forms in MS Access, Reports in MS Access VIEW

 

Unit 4 [Book]
Introduction to MS Excel, features of MS Excel, Cell reference, Format cells, Data Validation, Protecting Sheets VIEW
Data Analysis in Excel: Sort, Filter, Conditional Formatting, Preparing Charts, Pivot Table VIEW
What if Analysis(Goal Seek, Scenario manager) VIEW
Financial Functions: NPV, PMT, PV, FV, Rate, IRR, DB, SLN, SYD VIEW
Logical Functions: IF, AND, OR VIEW
Lookup Functions: V Lookup, H Lookup VIEW
Mathematical Functions and Text Functions VIEW

 

Unit 5 [Book]
Virtualization VIEW
Cloud computing VIEW
Grid Computing VIEW
Internet of Things VIEW
Green Marketing VIEW
Artificial Intelligence VIEW VIEW
Machine Learning VIEW
Bangalore University BBA Notes

LSCM1 Freight Transport Management Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes2
Unit 1 [Book]
Transport Functionality, Transport Structure and Classification VIEW
Transport Principles and participants VIEW
Transport service, Traditional Carriers, Package Service, Ground Package Service, Air Package Service VIEW
Intermodal Transportation- Piggyback/TOFC/COFC, Containerships, Non-operating intermediaries VIEW
Modes of Transport Rail, Water, Pipeline, Air, Motor Carriers VIEW

 

Unit 2 [Book]
The Structure of Transport Costs and Location of Economic Activities VIEW
Demand for Transport VIEW
Models of Freight and Passenger Demand, Model Choice VIEW
Cost Functions in the Transport Sector VIEW
Special Problems of Individuals Modes of Transport VIEW
Intermodal Condition in the Indian Situation VIEW

 

Unit 3 [Book]
Operations Management VIEW
Operations Management Consolidation, Negotiation, Control VIEW
Operations Management Auditing and Claim administration VIEW
Logistical Integration VIEW

 

Unit 4 Transport documents [Book]
Delivery order VIEW
Dock Receipt VIEW
Bill of Lading VIEW
Freight Bill VIEW
Sea way Bill (SWB/e-SWB) VIEW
Airway Bill (AWB/e-AWB) VIEW
Shipping Guarantee VIEW
Packing Note or List VIEW
Consignment Note VIEW
Shipping Manifest VIEW
Export Documents:
Bill of Landing VIEW
Certificate of origin VIEW
Commercial invoice VIEW
Consular Documents VIEW
Destination Control Statement VIEW
Dock Receipt VIEW
Electronic Export Information VIEW
Export License VIEW
Export Packing list VIEW
Free trade Documents VIEW
Inspection Certificate VIEW
Insurance Certificate VIEW
Shipper’s Letter of instruction VIEW

 

Unit 5 [Book]
Pricing Fundamentals, Fundamentals of Pricing, Principle of Pricing, F.O.B Pricing VIEW
Delivered pricing, Pricing issues, Potential Discrimination, Quantity discounts, Pick up allowances, Promotional pricing VIEW
Menu pricing, Platform service pricing, Value added Service Cost, Efficiency incentives VIEW
Bangalore University BBA Notes

RM1 Fundamentals of Retail Management Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes1
Unit 1 [Book]
Definition, Functions and Types of Retail VIEW
Retail ownership:
Independent Retailer VIEW
Retail Chain Stores VIEW
Franchising VIEW
Leased Departmental stores VIEW
Vertical Marketing system VIEW
Consumer Co-operatives VIEW
Forms of Retail Business Ownership VIEW
Indian Retail Scenario VIEW
Factors influencing retail business in India VIEW
Ethical Issues in Retailing VIEW
International perspective in retail business VIEW
FDI in Indian Organized Retail Sector VIEW
Extra Topics
Retail Theories VIEW
Wheel of Retailing VIEW
Retail Life cycle VIEW

 

Unit 2 [Book]
Buying Decision Process and its Implication on Retailing VIEW
Influence of Group and Individual Factors on Retailing VIEW
Customer Shopping Behaviour in Retailing VIEW
Customer Service VIEW
Customer Satisfaction VIEW
Retail Planning Process VIEW
Factors to Consider in Preparing a Retail Business Plan, Implementation, Risk Analysis VIEW

 

Unit 3 [Book]
Business Models in Retailing VIEW
Classification of Retailing Formats VIEW
Operational Stages in Retailing VIEW
Factors influencing Location of stores VIEW
Stores Designing VIEW
Space Planning VIEW
Inventory Management VIEW
Merchandising Management VIEW VIEW
Selection and optimization of Retail Workforce VIEW
Retail Accounting and Cash Management VIEW
Extra Topic
Market Area Analysis, Trade Area Analysis, Rating Plan method, Site Evaluation VIEW
Stores Layout VIEW
Visual Merchandising VIEW
Category Management VIEW

 

Unit 4 [Book]
Introduction, Product VIEW
Decisions related to Selection of Goods (Merchandise Management) VIEW
Retail Product Assortment and Display VIEW
New product launch VIEW
PLC in Retailing VIEW
Pricing, influencing factors approaches to pricing price sensitivity VIEW
Value pricing VIEW
Markdown pricing VIEW
Retail Place VIEW
Retail Supply Channel VIEW
Retail Logistics VIEW
Computerized Replenishment System VIEW
Corporate Replenishment Policies VIEW
Retail Promotion, Setting objectives, Communication effects VIEW
Promotional mix. VIEW
Retail Distribution: In Store and Online Store VIEW
Factors influencing Retail Distribution VIEW
Human Resource Management in Retailing VIEW
Selection and Optimization of work force in Retailing VIEW
Extra Topic
Decisions Related to Delivery of Service VIEW
Price Sensitivity VIEW
SCM Principles VIEW

 

Unit 5 [Book]
Non-Store Retailing (E-Retailing) VIEW
The Impact of Information Technology in Retailing VIEW
Integrated Systems and Networking VIEW
EDI VIEW
Bar Coding VIEW
Electronic Article Surveillance and VIEW
Electronic Shelf Labels VIEW
Customer Database Management System in Retailing VIEW
Legal Aspects in Retailing VIEW
Social Issues in Retailing VIEW
Artificial Intelligence in Retailing VIEW
Bangalore University BBA Notes

DA1 Financial Analytics Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes2
Bangalore University BBA Notes

HRM1 Compensation and Performance Management Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes1
Unit 1 Introduction to Compensation Management [Book]
Compensation Definition, Classification, Types, Wages, Salary, Benefits, DA, Consolidated Pay VIEW
Equity based programs, Commission, Reward, Remuneration, Bonus, Short term and Long term Incentives, Social Security, Retirement Plan VIEW
Pension Plans VIEW
Profit Sharing Plan VIEW
Stock Bonus Plan VIEW
ESOP VIEW
Employer Benefits and Employer Costs for ESOP VIEW
Individual Retirement Account VIEW
Savings Incentive Match Plan for Employees VIEW

 

Unit 2 Concepts &Strategies of Compensation Management [Book]
Compensation Management VIEW
Compensation and Non-Compensation Dimensions VIEW
3P Concept in Compensation Management VIEW
Compensation as Retention Strategy VIEW
Compensation Issues VIEW
Compensation Management in Multi-National organizations Compensation Strategy VIEW
Organizational and External Factors Affecting Compensation Strategies VIEW
Compensation Strategies as an Integral Part of HRM VIEW
Compensation Policies VIEW

 

Unit 3 Job Evaluation [Book]
Definition of Job Evaluation, Major Decisions in Job Evaluation VIEW
Job Evaluation Methods VIEW
Point Factor Method of Job Evaluation: VIEW
Combining Point factor and Factor Comparison Methods VIEW
Job Evaluation Committee VIEW
Factor Evaluation System (FES), Using FES to determine Job Worth VIEW
Position Evaluation Statements VIEW

 

Unit 4 Wage and Salary Administration [Book]
Theories of Wages VIEW
Wage Structure, Wage Fixation, Wage Payment, Salary Administration VIEW
Difference between Salary and Wages VIEW
Basis for Compensation Fixation VIEW
Components of Wages, Basic Wages, Overtime Wages, Dearness Allowance, Basis for calculation VIEW
Time Rate Wages and Efficiency Based Wages VIEW
Incentive Schemes VIEW
Individual Bonus Schemes VIEW
Group Bonus Schemes VIEW
Effect of various Labour Laws on Wages VIEW
Preparation of Pay Roll VIEW

 

Unit 5 Performance Management and its issues [Book]
Evolution of Performance Management VIEW
Definitions, Importance of Performance Management VIEW
Aims and Purpose of Performance Management VIEW
Employee Engagement and Performance Management VIEW
Principles and Dimensions of Performance Management VIEW
Performance Appraisal Methods: Traditional Methods, Modern Methods VIEW
Performance Appraisal Feedback, Role, Types and Principles, Levels of Performance Feedback VIEW
360-Degree Appraisal VIEW
Ethics in Performance Appraisal VIEW
Team Performance Management VIEW
Performance Management and Learning Organizations VIEW
Performance Management and Virtual Teams VIEW
Role of Line Managers in Performance Management VIEW
Performance Management and Reward VIEW
Linking Performance to Pay -A Simple System Using Pay Band VIEW
Linking Performance to Total Reward VIEW
Challenges of Linking Performance and Reward VIEW
Bangalore University BBA Notes

MK1 Consumer Behavior Bangalore University BBA 5th Semester NEP Notes

indiafreenotesby indiafreenotes1
Unit 1 Introduction to Consumer Behaviour [Book]
Meaning and Definition, Need for Consumer Behaviour VIEW
Consumer and Customer VIEW
Buyers and Users VIEW
Need to Study Consumer Behaviour VIEW
Consumer Behaviour applications in Marketing VIEW
Consumer Research process, Understanding Consumer through Research process VIEW
Factors influencing Consumer Behaviour VIEW
Consumer Behaviour External factors: Culture, Sub Culture, Social Class, Reference Groups, Family VIEW
Consumer Behaviour Internal factors: Needs & Motivations, Perception, Personality, Lifestyle, Values, Learning, Memory, Beliefs & Attitudes VIEW

 

Unit 2 Individual Determinants of Consumer Behaviour [Book]
Consumer Needs VIEW
Consumer Motivation VIEW
Consumer Personality VIEW
Consumer Self-Concept VIEW
Consumer Perception VIEW
Consumer Learning VIEW
Consumer Memory VIEW
Psychological:
Consumer Belief VIEW
Consumer Attitude, Nature of Consumer Attitudes VIEW
Attitude Formation and Change VIEW

 

Unit 3 Environmental Determinants of Consumer Behaviour [Book]
Family Influences on Consumer Behaviour VIEW
Influence of Culture, Subculture & Cross-Cultural Influences on Consumer Behaviour VIEW
Group Dynamics and Consumer Reference Groups VIEW
Social Class: Family role VIEW
Person’s Age, Life cycle stage, Occupational and Economic circumstances VIEW
Customer Socialization, Influencing factors of Consumer Socialization VIEW

 

Unit 4 Consumer’s Decision-Making Process [Book]
Consumer’s Decision-Making Process VIEW
Opinion leadership, Dynamics of Opinion Leadership process VIEW
The Motivation behind opinion leadership VIEW
The Diffusion Process VIEW
The Adoption process VIEW
Levels of Consumer decision making VIEW
Models of Consumer decision making VIEW

 

Unit 5 Consumer Satisfaction & Consumerism [Book]
Concept of Consumer Satisfaction, Working towards enhancing Consumer Satisfaction VIEW
Sources of Consumer Dissatisfaction VIEW
Dealing with Consumer Complaint VIEW
Concept of Consumerism, Consumerism in India, Reasons for Growth of Consumerism in India VIEW
error: Content is protected !!