The Verbal Communication is a type of oral communication wherein the message is transmitted through the spoken words. Here the sender gives words to his feelings, thoughts, ideas and opinions and expresses them in the form of speeches, discussions, presentations, and conversations.
The effectiveness of the verbal communication depends on the tone of the speaker, clarity of speech, volume, speed, body language and the quality of words used in the conversation. In the case of the verbal communication, the feedback is immediate since there are a simultaneous transmission and receipt of the message by the sender and receiver respectively.
The sender must keep his speech tone high and clearly audible to all and must design the subject matter keeping the target audience in mind. The sender should always cross check with the receiver to ensure that the message is understood in absolutely the same way as it was intended. Such communication is more prone to errors as sometimes the words are not sufficient to express the feelings and emotions of a person.
The success of the verbal communication depends not only on the speaking ability of an individual but also on the listening skills. How effectively an individual listens to the subject matter decides the effectiveness of the communication. The verbal communication is applicable in both the formal and informal kind of situations.
Importance of Verbal Communication
Excellent verbal communication is a key to maintaining successful business relationships. Effective communication causes productivity to increase, errors to decrease and operations to run smoother.
- The way employees communicate with each other portrays an organization’s image and this image could be the first impression or the last.
- Good verbal communication skills of the employees of an organization foster excellent business relationships with other organizations, customers, suppliers, etc.
- Good verbal communication at the workplace is critical to the companies with a workforce from a diverse background. It helps reduce the barriers produced because of cultural and language differences. Many multinational companies arrange training to inculcate effective communication skills in their employees which prove very beneficial in the long run.
- Effective verbal communication between employer and employee also increases job satisfaction level.
- Employees feel secure when they are communicated effectively. Receiving the right and updated information from their superiors boost their confidence and productivity.
- Excellent verbal communication skills increase the ability of the individuals to share ideas, thoughts and concerns with each other.
Characteristics of Verbal Communication
A lot of what is communicated is communicated through nonverbal communication. But the content of what is communicated almost always comes through verbal communication. In addition to the specific words that are chosen, individuals communicate quite a bit through the tone they use and also whether or not they abide by etiquette.
(i) Mediums
Verbal communication is either face-to-face or public. Communicating face-to-face allows communicators to exchange ideas back and forth freely, while public speaking allows the back and forth exchange of ideas only in certain circumstances, like a classroom setting or during a question and answer session. However, in order to keep information flowing smoothly and clearly between the speaker and the audience, rules have to be negotiated as to when each individual can speak. Verbal communication does not just involve speech, since written communication conveys a specific idea and is a part of verbal communication.
(ii) Sound
At birth, everyone has the ability to make sounds. Some sounds have nothing to do with language or words, such as laughing, crying and yelling. Despite that, people with different languages can understand the emotion that the individual is communicating. Emotions and attitudes can also be communicated through the tone of the words. People have a tendency to show how they feel about the subject or the audience through the tone they present. Tone can completely shift the meaning of an uttered statement. For instance, if a statement is said sarcastically, others will likely believe the opposite of what is said.
(iii) Words
At some point, children learn how to put sounds into words. Words are sounds that are produced in such a way that people can distinguish them from other sounds. Not everyone will necessarily know the meaning of each individual word, so those wishing to communicate verbally need to make sure that those they’re speaking to understand the intended meaning of the word.
(iv) Language
Languages are created when meaning is assigned to words. The language that a child is exposed to is the language that the child picks up. Individuals who want to verbally communicate to others speaking another language must not only learn the language but also understand how these words are used in common speech. For instance, a person learning English might know that accelerated is a synonym for fast but needs to understand that accelerated means a specific type of fast in which an individual is performing an action faster than before.
(v) Etiquette
In addition to understanding, different cultures have systems of etiquette that determine what is said in order to avoid offending others. For instance, speakers often address their audience as ladies and gentlemen. In face-to-face communication, individuals often refer to each other as sir and madam.