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Business Communication I
9th April 2020
By
indiafreenotes
Unit 1 {Book}
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Communication Meaning, Concept and Process
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Emergence of Communication as a Key Concept in the Corporate and Global World
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Impact of Technological Advancement on Communication
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Objective of Communication
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Communication Channels
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Vertical Communication
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Horizontal Communication
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Diagonal Communication
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Grapevine Communication
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Verbal Communication Meaning and Characteristics
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Non-Verbal Communication Meaning and characteristics
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Business Etiquettes
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Telephone, SMS Communication and Facsimile Communication (FAX)
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Computers and e-Communication Video
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Satellite Conferencing
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Unit 2 {Book}
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Barriers to Communication
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Way to Overcome Communication Barriers
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Listening, Importance of Listening Skills
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Cultivating Good Listening Skills
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Business Ethics Meaning and Importance
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Interpretation
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Personal Integrity at the Workplace
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Business Ethics and Media
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Computer Ethics
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Corporate Social Responsibility
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Unit 3 {Book}
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Business Letter Writing: Theory, Parts and Structure
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Business Letter Writing Layout
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Principles of Effective Letter Writing
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Principles of Effective email Writing
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Personnel correspondence Statement of Purpose
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Job Application Letter and Resume
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Letter of Acceptance of Job Offer
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Letter of Resignation
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Unit 4 {Book}
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Paragraph Writing
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Cohesion and Coherence
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Data Interpretation
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