by | Unit 1 [Book] | |
| Definition, Functions and Types of Retail | VIEW |
| Retail ownership: | |
| Independent Retailer | VIEW |
| Retail Chain Stores | VIEW |
| Franchising | VIEW |
| Leased Departmental stores | VIEW |
| Vertical Marketing system | VIEW |
| Consumer Co-operatives | VIEW |
| Forms of Retail Business Ownership | VIEW |
| Indian Retail Scenario | VIEW |
| Factors influencing retail business in India | VIEW |
| Ethical Issues in Retailing | VIEW |
| International perspective in retail business | VIEW |
| FDI in Indian Organized Retail Sector | VIEW |
| Extra Topics | |
| Retail Theories | VIEW |
| Wheel of Retailing | VIEW |
| Retail Life cycle | VIEW |
| Unit 2 [Book] | |
| Buying Decision Process and its Implication on Retailing | VIEW |
| Influence of Group and Individual Factors on Retailing | VIEW |
| Customer Shopping Behaviour in Retailing | VIEW |
| Customer Service | VIEW |
| Customer Satisfaction | VIEW |
| Retail Planning Process | VIEW |
| Factors to Consider in Preparing a Retail Business Plan, Implementation, Risk Analysis | VIEW |
| Unit 3 [Book] | ||
| Business Models in Retailing | VIEW | |
| Classification of Retailing Formats | VIEW | |
| Operational Stages in Retailing | VIEW | |
| Factors influencing Location of stores | VIEW | |
| Stores Designing | VIEW | |
| Space Planning | VIEW | |
| Inventory Management | VIEW | |
| Merchandising Management | VIEW | VIEW |
| Selection and optimization of Retail Workforce | VIEW | |
| Retail Accounting and Cash Management | VIEW | |
| Extra Topic | ||
| Market Area Analysis, Trade Area Analysis, Rating Plan method, Site Evaluation | VIEW | |
| Stores Layout | VIEW | |
| Visual Merchandising | VIEW | |
| Category Management | VIEW | |
| Unit 4 [Book] | |
| Introduction, Product | VIEW |
| Decisions related to Selection of Goods (Merchandise Management) | VIEW |
| Retail Product Assortment and Display | VIEW |
| New product launch | VIEW |
| PLC in Retailing | VIEW |
| Pricing, influencing factors approaches to pricing price sensitivity | VIEW |
| Value pricing | VIEW |
| Markdown pricing | VIEW |
| Retail Place | VIEW |
| Retail Supply Channel | VIEW |
| Retail Logistics | VIEW |
| Computerized Replenishment System | VIEW |
| Corporate Replenishment Policies | VIEW |
| Retail Promotion, Setting objectives, Communication effects | VIEW |
| Promotional mix. | VIEW |
| Retail Distribution: In Store and Online Store | VIEW |
| Factors influencing Retail Distribution | VIEW |
| Human Resource Management in Retailing | VIEW |
| Selection and Optimization of work force in Retailing | VIEW |
| Extra Topic | |
| Decisions Related to Delivery of Service | VIEW |
| Price Sensitivity | VIEW |
| SCM Principles | VIEW |
| Unit 5 [Book] | |
| Non-Store Retailing (E-Retailing) | VIEW |
| The Impact of Information Technology in Retailing | VIEW |
| Integrated Systems and Networking | VIEW |
| EDI | VIEW |
| Bar Coding | VIEW |
| Electronic Article Surveillance and | VIEW |
| Electronic Shelf Labels | VIEW |
| Customer Database Management System in Retailing | VIEW |
| Legal Aspects in Retailing | VIEW |
| Social Issues in Retailing | VIEW |
| Artificial Intelligence in Retailing | VIEW |
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