Retail Management

Unit 1 {Book}
Retailing	VIEW
Functions of Retailing	VIEW
Types of Retailing	VIEW
Forms of Retail Business Ownership	VIEW
Retail Theories	VIEW
Retail business in India	VIEW
Influencing Factors Present Indian Retail Scenario	VIEW
International Perspective in Retail Business	VIEW

Unit 2 {Book}
Buying Decision Process and its Implication on Retailing	VIEW
Influence of Group on Buying Decisions Process	VIEW
Individual Factors Affecting Consumer Behaviour	VIEW
Customer Shopping Behaviour	VIEW
Customer Service	VIEW
Customer Satisfaction	VIEW
Retail Planning Process	VIEW
Factors to Consider in Preparing a Business Plan	VIEW
Implementation	VIEW
Risk Analysis	VIEW

Unit 3 {Book}
Factors Influencing Location of Store	VIEW
Market Area Analysis	VIEW
Retail Operations: Stores Layout and Visual Merchandising	VIEW
Stores Designing	VIEW
Space Planning	VIEW
Inventory Management	VIEW
Merchandise Management	VIEW
Category Management	VIEW

Unit 4 {Book}
Retail Marketing Mix		VIEW
Product Decisions Related to Selection of Goods		VIEW
Decisions Related to Delivery of Service		VIEW
Pricing		VIEW
Factors Influencing Pricing		VIEW
Approaches to Pricing		VIEW
Price Sensitivity		VIEW
Value Pricing		VIEW
Markdown Pricing		VIEW
Place: Retail Store Location		VIEW
SCM Principle		VIEW
Retail Logistic		VIEW
Computerized Replenishment System		VIEW
Corporate Replenishment Policies		VIEW
Promotion and their Setting Objectives		VIEW
Communication Effects		VIEW
Promotional Mix		VIEW
Human Resource Management in Retailing		VIEW
Manpower Planning		VIEW
Recruitment and Training	VIEW	VIEW
Compensation		VIEW
Performance Appraisal Methods		VIEW

Unit 5 {Book}
Non Store Retailing (E-Retailing)	VIEW
The Impact of Information Technology in Retailing	VIEW
Integrated Systems and Networking	VIEW
Electronic Data Interchange (EDI)	VIEW
Bar Coding	VIEW
Electronic Article Surveillance	VIEW
Electronic Shelf Labels	VIEW
Customer Database Management System	VIEW
Legal Aspect in Retailing	VIEW
Social Issues in Retailing	VIEW
Ethical Issues in Retailing	VIEW

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