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Business Research Methods BU BBA Old Syllabus Notes
15/09/2022
By
indiafreenotes
Unit 1 Introduction to Research {Book} |
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Research Meaning, Characteristics, Objectives |
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Research Scope, Significance |
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Types of Research |
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Research Method Vs Research Methodology |
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Research Design |
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Review of Literature and its Significance |
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Problem Formulation |
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Sources of problem formulation |
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Ethics in Research |
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Plagiarism in research, Measures to overcome Plagiarism |
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Research Design, Types of Research design |
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Steps involved in designing research design |
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Types of Variables in relation to research design |
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Unit 2 Methods of Data Collection {Book} |
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Data and its types in research |
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Sources of Data collection, Primary and secondary |
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Schedules Interview |
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Observation methods |
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Survey Methods |
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Scaling measurement techniques: Nominal Scale, Ordinal Scale, Interval Scale, Rating Scale |
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Sampling Methods |
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Sampling Size |
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Probability Sampling |
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Non-Probability Sampling |
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Sampling errors |
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Unit 3 Tools for Collection of data {Book} |
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Questionnaire Design |
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Attitude measurement technique |
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Motivational Research Techniques |
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Statistical technique |
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Unit 4 Statistical Methods {Book} |
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Classification of data |
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Tabulation of data |
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Analysis of data Steps involved in analysis of data |
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Types of hypotheses |
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Confidence interval, Level of Significance |
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Hypothesis, Significance |
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Testing of hypothesis |
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Steps involved in hypothesis |
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Formulation of hypothesis |
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Errors in hypothesis |
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Descriptive Statistics (Meaning only) |
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Parametric and Non-parametric tests applicability |
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Non-Parametric tests applicability |
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Presentation of Data through charts: |
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*Pie-Chart |
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*Frequency curve |
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*Frequency Distribution |
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*Ogives |
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*Frequency Polygon |
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*Bar Diagram |
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Unit 5 Report Writing {Book} |
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Report Writing |
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Reports and its Types, Bibliography |
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Format of Research report |
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Report writing Principles |
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Steps in report writing |
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Reference importance and writing style |
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