Business Communication LU BBA 1st Semester NEP Notes

Unit 1 [Book]
Introduction to business communicationVIEW
Characteristics of effective organizational communicationVIEW
Basic forms of communicationVIEW
Process of communicationVIEW
Barriers to CommunicationVIEW
Principles of effective business communicationVIEW

 

Unit 2 [Book]
Oral communication: Purpose, Advantages & DisadvantageVIEW
Principles of Oral CommunicationVIEW
Effective ListeningVIEW
Non-verbal CommunicationVIEW
Written communication: Purpose, Advantages & DisadvantageVIEW
Principles of Written CommunicationVIEW
Effective writing techniquesVIEW
Employment Communication: Application letter and Resume writingVIEW

 

Unit 3 [Book]
Conduct of meeting AgendaVIEW
Notice, Notes, MinutesVIEW
Office memorandum, Office orders, Press releaseVIEW
Business Letter Writing Need, FunctionsVIEW
Business Letter LayoutVIEW
Business Letter TypesVIEW
Report writing: ProblemsVIEW
Organization and Techniques of WritingVIEW

 

Unit 4 [Book] 
Corporate Communication: Scope, ComponentsVIEW
Corporate communication and Public relationsVIEWVIEW
Role of Social Media in CommunicationVIEW
Role of Technology in Communication (ICT’s)VIEWVIEW
Business EtiquettesVIEW

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