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BBA104 Managerial Economics
5th February 2020
By
indiafreenotes
Unit 1 {Book}
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Meaning, Nature and Scope of Managerial Economics
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Significance in Decision Making
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Fundamental Principles of Managerial Economics
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Demand Analysis- Introduction to Law of Demand
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Types of Demand
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Law of Demand: Schedule, Curve
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Demand Determinants
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Demand Forecasting: Meaning, Need, Objectives and Methods
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Elasticity of Demand: Meaning, Types and Significance
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Measuring Elasticity of Demand
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Unit 2 {Book}
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Production Function: Meaning, Definitions and Features
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Law of Variable Proportions: Definition, Assumption, Graphical Presentation and Stages of the Law
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Returns to scale
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Iso-Product Curves: Meaning and Features
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Cost Concepts: Meaning and Types of Costs
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Cost: Output Relationship in Short and Long Run
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Break Even Point: Meaning, Features and Significance
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Unit 3 {Book}
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Market Structure
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Pricing Theory: Pricing Under Different Market Conditions (Perfect Competition, Imperfect Competition and Monopoly)
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Price Discrimination under Monopoly and Necessary Condition
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Degrees of Price Discrimination
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Unit 4 {Book}
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National Income: Meaning and Concept
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Various Methods of Measurement of National Income
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Difficulties in Measuring National Income
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Trade Cycle: Introduction and Theories of Trade Cycle
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Various Phases of Trade Cycle
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Hicks Theory of Trade Cycle
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Keynes Theory of Trade cycle
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