Business Planning & Entrepreneurial Management

9th April 2020 3 By indiafreenotes

Unit 1 Foundations of Entrepreneurship Development: {Book}

Foundations of Entrepreneurship Development:

Concept and Need of Entrepreneurship Development

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Entrepreneurship

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Importance and significance of growth of entrepreneurial activities

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Characteristics and qualities of entrepreneur

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Theories of Entrepreneurship:

Innovation Theory by Schumpeter & Imitating

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Theory of High Achievement by McClelland

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X-Efficiency Theory by Leibenstein

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Theory of Profit by Knight

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Theory of Social change by Everett Hagen

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External Influences on Entrepreneurship Development:

 

Socio-Cultural, Political, Economical, Personal

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Role of Entrepreneurial culture in Entrepreneurship Development

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Unit 2 Types & Classification of Entrepreneurs {Book}

Intrapreneur Concept and Development of Intrapreneurship

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Women Entrepreneur Concept

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Development and Problems faced by Women Entrepreneurs

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Development of Women Entrepreneurs with reference to Self Help Group

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Social entrepreneurship Concept

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Development of Social entrepreneurship in India

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Importance and Social responsibility of NGO’s

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Entrepreneurial development Program (EDP) Concept

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Factor influencing Entrepreneurial development Program

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Option available to Entrepreneur (Ancillarisation, BPO, Franchise, M&A)

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Unit 3 Entrepreneur Project Development &Business Plan {Book}

Innovation

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Invention

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Creativity

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Business Idea

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Opportunities through change

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Idea generation: Sources, Development of product /idea

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Environmental scanning and SWOT analysis

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Creating Entrepreneurial Venture:

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Entrepreneurship Development Cycle

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Business Planning Process: The business plan as an Entrepreneurial tool

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Scope and value of Business plan

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Elements of Business Plan:

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Business Plan Objectives

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Market and Feasibility Analysis

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Marketing Analysis Business plan

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Finance Analysis of Business plan

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Organization & Management, Ownership Analysis of Business plan

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Unit 4 Venture Development {Book}

Steps involved in starting of Venture

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Institutional support to an Entrepreneur

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Venture funding

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Requirements of Capital (Fixed and working)

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Sources of finance

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Problem of Venture set-up and prospects

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Marketing Methods

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Channel of Marketing

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Marketing Institutions and Assistance

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New trends in entrepreneurship

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