RM2 Retail Operations Management Bangalore University BBA 6th Semester NEP Notes

16/11/2023 1 By indiafreenotes
Unit 1 [Book]
Introduction Retailing and Economic Significance, Functions of a Retailer, Types of Retailers VIEW
Trends in Retailing VIEW
International Retailing VIEW
Retailing as a Career VIEW
Retail Management Decision Process VIEW
Service Retailing VIEW

 

Unit 2 Retailing Environment Theories [Book]
Retailing Environment Theories VIEW
Theory of Retail Change VIEW
Theory of Natural Selection in Retailing VIEW
Theory of Wheel of Retailing VIEW
General-Specific-General Cycle or Accordion Theory, Retail Life Cycle Theory VIEW
Multi-Channel Retailing VIEW
Retail Aggregators Business Model VIEW
Phases of Growth of Retail Markets VIEW
Retail Mix. VIEW

 

Unit 3 Store Loyalty Management and Retail Location [Book]
Store Loyalty Management, Types of Customers, Variables influencing Store Loyalty VIEW
Store Loyalty Models VIEW
Influencing Customers through Visual Merchandising VIEW
Value added through Private Labels VIEW
Retail Location Strategy VIEW
Importance of Retail Location Decision VIEW
Retail Location Strategies and Techniques VIEW
Types of Retail Locations VIEW

 

Unit 4 Merchandise Management [Book]
Merchandise Management Meaning, VIEW
Roles and Responsibilities of the Merchandiser and the Buyer VIEW
Function of Buying for Different Types of Merchandise Organizations VIEW
Process of Merchandise Planning VIEW
Merchandise Sourcing VIEW
Methods of Procuring Merchandise VIEW
Concept of Private Label VIEW
Retail Pricing policies VIEW

 

Unit 5 [Book]
Meaning, Definition, Components of Category Management VIEW
Category Management Business Process VIEW
Category Definition, Defining the Category Role, Destination Category, Routine Category, Seasonal Category, Convenience Category VIEW
Category Assessment VIEW
Category Performance Measures VIEW
Category Strategies, Category Tactics VIEW
Category Plan implementation, Category Review VIEW
CategoryBangalore University BBA Notes
Tagscash flow management in retail consumer behavior in retail customer experience management customer loyalty programs customer service in retail digital transformation in retail e-commerce strategies for retailers employee training in retail global retail operations management inventory management inventory turnover strategies loss prevention strategies omni-channel retailing physical and online retail integration point of sale (POS) systems product merchandising retail analytics retail audit and compliance retail branding strategies retail business expansion retail competitive analysis retail compliance and regulations retail cost reduction strategies retail customer relationship management (CRM) retail growth strategies retail health and safety retail inventory control retail leadership and management RETAIL MANAGEMENT retail management software retail marketing techniques retail operation best practices retail operation challenges retail operation efficiency retail operation innovations Retail operations retail pricing strategies retail process improvement retail promotional strategies retail sales strategies retail staff motivation retail store design retail sustainability practices retail technology solutions retail trend analysis store layout optimization store performance metrics supply chain management for retail visual merchandising in retail workforce management in retail

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