Approaches and Models of NGO in India

Raising funds is a challenge witnessed by most non-government organisations (NGO) across all social sectors… Each organisation requires a funding strategy tailored to its own requirements. The development sector in India is increasingly witnessing drastic new changes. The inflow of foreign funding is expected to steadily decrease, directly impacting the resources of NGOs.

1. Service Orientation

• The NGOs provide services in collaboration with other parties as well.
• Service Orientation Non-governmental organizations include those NGOs which campaign dedicatedly towards the promotion and awareness of education, health, family planning for the underprivileged section of the society.
• They actively work towards the goal and target the specific services and goals in their mission.

2. Charitable Orientation

• The NGOs fall under this category, in which they play as an authoritarian and has all the powers on the other hand beneficiary party has least or no involvement in their activities.
• NGOs who were primarily involved in campaigns focused on fulfilling the necessities of the lower income group communities with the aid of clothing, medicine, food distribution drives, housing facility, school, transport, etc.
• These NGOs work actively during natural calamities and emergency situations. They play an important role by providing necessities to affected families.

3. Participatory Orientation

• In these types of NGOs Participatory approach is employed and is signified by self-help missions and plans in which localities play a primary role by engagement with the organization of a project.
• They organize, manage in every possible way by themselves, they collect donations in terms of money, land, tools, labour, material, etc.
• In the traditional public development project, participation instigates with the fulfilment of requirements followed by the planning & deployment phase. Co-ops habitually adhere to participatory coordination.

4. Empowering Orientation

• The NGOs fall under this category, with emphasis upon Empowering Orientation.
• Their aim is to provide aids to the deprived section and nurture the understanding of the social, political & economic aspects affecting their lives,
• They have a mission to harden their consciousness to enhance their ability to get equal rights.