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Brand valuation is the process of estimating the total financial value of a brand. A conflict of interest exists if…

Intellectual property rights valuation or IPR Valuation is one of the most critical areas of finance that comes into play…

Intellectual property assets such as patents are the core of many organizations and transactions related to technology. Licenses and assignments…

Branding is a recently emerged marketing strategy where the focus is on building a corporate brand instead of just a…

Standard of value The most commonly used standards of value are Fair market value and Fair Price Value. It is…

Patent monetization is an important part of managing an IP portfolio. But before pursuing a particular patent monetization strategy, it…

The nature and form of underwriting transactions depend mainly upon the nature of the project, the state of the capital…

Book building is a price discovery mechanism that is used in the stock markets while pricing securities for the first…

Subscription shares are shares that investors subscribe to for a purchase price in exchange for equity in the company. These…