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International Business
7th July 2020
By
indiafreenotes
Unit 1 Introduction to International Business {Book}
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Meaning and Definition of International Business
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Theories of International Trade
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Forms of International Business
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Nature, Characteristics and Features of International Business
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Unit 2 Modes of entry into International Business {Book}
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Modes of Entry into International Business
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Contract Manufacturing
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Turnkey Projects
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Foreign Direct Investment
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Merger and Acquisitions
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Joint Ventures
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Unit 3 Globalization {Book}
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Globalization Meaning and Features
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Stages of Globalization
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Production
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Global: Investment and Technology
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Advantage and Disadvantage of Globalization
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Methods and Essential Conditions for Globalization
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MNCs
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Indian Companies vs Global MNCs
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Global Companies and TNC
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Organizational Transformation
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Indian and World MNCs with their Merits and Demerits
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Unit 4 International Marketing Intelligence {Book}
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International Marketing Intelligence Information Required, Sources of information
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International Marketing Information System
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International Marketing Research
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Unit 5 Exim Trade {Book}
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Export Trade
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Export Documentation and Financial Support Available in India
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Export Marketing
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Import Trade
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Import Procedures and Documentation
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EXIM Policy
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Institutions Connected with EXIM Trade
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