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BBA604 International Business
05/02/2020
By
indiafreenotes
Unit 1 {Book}
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Historic View Point of International Business
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Introduction and Concepts of the Modern International Business
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Domestic and International Business Comparison and Contrast with Advantages and Disadvantages of Both
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Regional blocks: NAFTA, SAFTA, ASEAN, SAARC Types, Roles, Functions and Their Effect On Emerging Global Business Environment
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Unit 2 {Book}
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GAAT: Structure, Functions and Roles in the Current International Business Scenario
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WTO: Structure, Functions and Roles in the Current International Business Scenario
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Modern World Reasons for Venturing into International Business
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Factors and Variables Involved in International Business
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International Business Strategies
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International Business Entry Modes and Techniques
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Indian and World MNCs with their Merits and Demerits
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Unit 3 {Book}
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Comparison and Contrast between Domestic and International Marketing
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Advantages of International Marketing
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Various Types of International Market Intermediaries
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Comparison and Contrast between Domestic and International Human Resource Management
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Cross Cultural Issues and Implications on the Host and Guest Countries
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Various Types of Global Organizations
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Unit 4 {Book}
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International Financial Institutions Structure
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International Financial Institutions Roles
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International Financial Institutions Functions
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World Bank
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International Monetary Fund (IMF)
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The United Nations Conference on Trade and Development (UNCTCAD)
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National Bank for Agriculture and Rural Development (NABARD)
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Asian Development Bank (ADB)
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Export Documentation and Financial Support Available in India
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Agricultural and Processed Food Products Export Development Authority (APEDA)
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EPZs
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Special Economic Zone (SEZs)
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Future trends in International Business
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India’s attractiveness for FDI vis-à-vis other countries like China, Brazil, Malaysia etc.
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